Deirdre Breakenridge

DECEMBER 22, 2015

Now that I’m 25+ years into my career, I’ve experienced leadership as both a part of an individual’s personality and natural ability, as well as what he or she learns through education, mentoring and training. For me, leadership is not about what you say you’re going to do or your process to get there. … Read more.

Leadership 150

Leadership Twitter Interviews Training 150

Communications Conversations

JULY 12, 2018

Last week, Jeremy Wheaton wrote an interesting piece on just how far we’ve fallen when it comes to companies and training employees to fill the increasingly large skills gap. And yet, employers continue to resist investing in employee training. In other words: We are COSTING the company money.

Training 60

Training Employee Company Analytics 60

Onclusive

JUNE 17, 2021

I am pleased to announce that Onclusive and MSL, the communications unit of Publicis Groupe which is one of the world’s largest marketing services companies, have expanded our global partnership to bring real-time insights around PR Attribution to all MSL and Publicis Groupe clients worldwide.

Groups 370

Groups Data Measurement System 370

Onclusive

AUGUST 9, 2021

As companies grow, corporate communications become more important. Taking dry content like company policies and turning it into information that employees actually want to read requires a savvy communicator. Media Training. PR professionals are now responsible for training a growing number of executives.

Training 370

Training Media Training Reputation Crisis Communications 370

Maxim Behar

JANUARY 11, 2024

Today we will focus on Leadership. But you just must convince the people that you are managing, leading, and guiding in your thoughts and that is inherent in leadership. Nowadays it's very important to make a distinction between management and leadership. However, there is leadership. and our speaker is Maxim Behar.

Leadership 59

Leadership Social Media Creativity Ethics 59

ImPRessions - Crenshaw Communications

FEBRUARY 6, 2024

Whether it’s true love or love-hate, our leadership encourages its use for first drafts of written content, research synthesis, rote reports, and more. Teams bond over internal training The passion for learning and development among PR teams is more vibrant than ever. But ChatGPT isn’t the alpha in this relationship.

Data-Driven PR 212

Data-Driven PR Tools Training Data 212

Melissa Agnes

JANUARY 18, 2015

When it comes to crisis media training, there are so many questions that people (whether it be spokespersons or the communication and leadership teams) seek answers to. Mr. Media Training, to discuss the challenges of crisis spokesperson training. Check out Brad’s media training company: Phillips Media Relations.

Training 113

Training Crisis Media Training Crisis Management 113

Reputation Us

APRIL 18, 2017

There’s another powerful tool in the PR toolbox — Thought Leadership. But, what is thought leadership and who constitutes being a leader of thought? Here are three quick tips to get your thought leadership marketing in motion. Make sure your company is signed up for HARO (mentioned above) and tracking media opportunities.

Leadership 83

Leadership Print Training Radio 83

Ethical Voices

JUNE 6, 2022

I asked them to share insights from a recent journal article they authored titled The Role of Ethical Leadership in Building Influence: Perspectives from Female Public Relations Professionals. . We had a book published out of that big project in 2021 – PR Women with Influence: Breaking Through the Ethical and Leadership Challenges.

Ethics 52

Ethics Leadership Training Study 52

ImPRessions - Crenshaw Communications

FEBRUARY 7, 2023

The value of a strategic PR program isn’t always obvious to an organization’s leadership. While marketing is focused on driving sales, PR is designed to build trust in a brand or company and grow its reputation. But the impact of public relations is most relevant to those in that C-suite – or at least, it should be.

Leadership 182

Leadership Reputation Internal International 182

ImPRessions - Crenshaw Communications

JANUARY 5, 2024

The leadership team here at Crenshaw Communications, a Mod Op company, has taken the time to investigate the emerging trends to expect for 2024. Dorothy Crenshaw expects to see new tools that go farther – into predictive intelligence, search, and training for PR and marketing teams.

Trends 333

Trends Industry Government Data 333

PR in High Definition

FEBRUARY 24, 2020

Why isn’t kindness desirable in the leadership community? It’s clear to see why the default path for leadership is often being as cut-throat with your employees as you are with your competitors, but it’s not the only way to be. In fact, under Barra’s leadership, GM’s share price has been consistently higher than prior to her joining.

Leadership 71

Leadership Reputation Employee Hotels 71

Sword and the Script

SEPTEMBER 5, 2023

The largest PR and comms tech companies, along with many startups, are now controlled by PE firms; is this good for the PR community? This adds to a growing collection of private equity firms (PE) that have taken an ownership stake in software companies that provide tools to PR and communications professionals.

Software 165

Software Marketing Leadership B2B 165

Stern + Associates

AUGUST 15, 2022

Ari Wallach’s ‘Longpath’ provides a clear way to think differently, so that we can better address the issues of our time.” – Jonathan Rose, Author, “The Well-Tempered City,” Co-founder of the Garrison Institute and President of Rose Companies. “In

Training 62

Training Public Affairs Ethics Groups 62

Flack's Revenge

MARCH 9, 2021

If your secret sauce is so special, and can really make your company a market beater, why not give it a name? Some companies use brands, i.e. trademarkable names, and others, more general terms. Plus, the Mipsology executive team was concerned that the company would tip its hand to the competition by trying to explain this.

Case Study 266

Case Study Marketing Software Technology 266

ImPRessions - Crenshaw Communications

OCTOBER 11, 2017

But they usually fall short as a company grows and sees a need for a more coordinated PR effort. When considering an agency to handle reputation management and media relations for a company, consider these signs as indicators of the need to boost PR efforts. The company has secured funding that will enable a leap forward.

Company 136

Company Interviews Reputation Privacy 136

Stern + Associates

JANUARY 26, 2023

Once instituted, Mortensen and Edmondson have found that the savviest leaders – pointing to the successes of large companies like Best Buy and WD-40 – recognize how to collectively leverage the IEVP elements to achieve exponential results.

Employee 111

Employee Company Marketing Case Study 111

Onclusive

AUGUST 24, 2020

But at our company, one unsung technical visionary does have hero status; and we believe he deserves this distinction industrywide. At that time, the company was called AirPR, and it was a marketplace for PR professionals. At that time, the company was called AirPR, and it was a marketplace for PR professionals.

Analytics 347

Analytics Engineering System Software 347

ImPRessions - Crenshaw Communications

APRIL 13, 2023

People of color are particularly underrepresented in leadership positions, but diversity is lacking at nearly every level. How we can be the change As a person of color, I am drawn to companies with a diverse employee base. As I proceeded in the interview process, I noticed more people in the company like me.

Employee 156

Employee Community Groups Interviews 156

Onclusive

AUGUST 22, 2017

Depending on the stage of the business, communications professionals are often tasked with creating messaging cards and positioning statements for the companies they represent. Internal communicators must be savvy enough to turn dry content like company policies into info employees actually want to read. Media Training.

Media Training 397

Media Training Crisis Communications Conference Training 397

PRSay

DECEMBER 21, 2020

But it’s never too soon to develop leadership skills. And having followers is a hallmark of leadership. Many leadership experts believe that, rather than trying to motivate team members, we should inspire them to motivate themselves. Devote 30 minutes a day to reading one of the wide variety of available books on leadership.

Leadership 187

Leadership Conference Training Data 187

Melissa Agnes

FEBRUARY 22, 2015

This episode of The Crisis Intelligence Podcast discusses: How to convey leadership immediately upon walking into a room – or up to a podium. Why this type of mastery needs to be incorporated as part of your crisis preparedness strategy and training. and how they impact crisis leadership. Subscribe: iTunes | Stitcher.

Leadership 113

Leadership Crisis Crisis Management Training 113

PRSay

JULY 27, 2020

To illustrate how even the most challenging piece of content can be improved, here’s an excerpt of an actual 800-word company email (with the names changed): Dear Colleague: The purpose of this communication is to update you on our Performance Cultural Initiatives and our efforts to enhance Acme’s Performance & Development System.

Employee 196

Employee Leadership System Corporate 196

PRSay

OCTOBER 20, 2023

Also make sure that the company is reliable, ethical and trustworthy so you won’t have issues in the future. It’s a long-term investment, not just one training and done — you must continue to train. Olson: We put out a POV [at our agency] on how to use AI and are offering professional development training to stay up to date.

Communications 163

Communications Ethics Training Hotels 163

Reputation Us

JUNE 15, 2022

Several studies conducted in the past few years have sought to identify what business issues are keeping CEOs up at night the most One group, Serenity in Leadership interviewed global business leaders across different business sectors earlier this year and found eleven general uncertainties concerning the C-suite. . Pervading uncertainty.

Reputation 146

Reputation Crisis Nonprofit Training 146

ImPRessions - Crenshaw Communications

JUNE 20, 2019

A startup or early stage company that’s considering a public relations budget may be wondering what PR entails. The agency will take any company’s broad or vague notions about what it wants from a PR program and translate it into a clear, tailored strategy, which will inform a set of specific tactics. Leadership events.

Agency 188

Agency Publicity Media Training Training 188

Burrelles Fresh Ideas

DECEMBER 5, 2023

Consistent communication is a powerful tool to fortify your company’s culture and uphold its values, fostering transparency throughout the workplace. Part of the problem is that companies still see internal communications as an expenditure rather than recognizing its potential as a revenue driver.

Internal 95

Internal International Communications Employee 95

The Proactive Report

NOVEMBER 3, 2022

Online reputation management (sometimes abbreviated as ORM) focuses on the management of search engine results, the building of thought leadership campaigns, media visibility, and several other aspects that influence what the public sees when they look for you. The difference between PR and Marketing.

Digital PR 246

Digital PR Reputation Employee Energy 246

Flack's Revenge

OCTOBER 21, 2021

Her company Schaffer AR helps B2B tech companies maximize results with analysts and get top placement in their reports. Episode 2 : Kevin Maney, co-founder of strategy consulting firm Category Design Advisors, joined me to discuss how tech companies can achieve market leadership. How to stand apart?

SEO 156

SEO YouTube Interviews B2B 156

Flack's Revenge

OCTOBER 21, 2021

Her company Schaffer AR helps B2B tech companies maximize results with analysts and get top placement in their reports. Episode 2 : Kevin Maney, co-founder of strategy consulting firm Category Design Advisors, joined me to discuss how tech companies can achieve market leadership. How to stand apart?

SEO 156

SEO YouTube Interviews B2B 156

Onclusive

FEBRUARY 11, 2021

It’s a good practice to show commercial viability and real-world impact before formally getting the word out about your company. Though companies should start thinking through their story and planning their PR approach before they close funding, it’s important to have a working product that people can see and understand.

How To 221

How To Media Training Storytelling Financial 221

MaccaPR

MAY 11, 2017

Although more and more women are taking leadership positions ( the number of female CEOs is increasing ), the majority of business leaders tend to be male (the top 27 highest paid CEOs in Minnesota are all men, for example). Here are takeaways for MaccaPR blog readers on leadership styles and business decision making. Chris Freytag.

Leadership 74

Leadership Energy Corporate Conference 74

PRSay

FEBRUARY 18, 2022

In my case, it was as a PR writer of thought leadership articles. They suggested that I focus on results, offering examples such as “increased sales among Gen X women by 80 percent” or “saved company $500,000 by redesigning product package.”. Reduced turnover, recruitment & training costs — $25,000.

Banking 170

Banking Leadership Government Financial 170

ImPRessions - Crenshaw Communications

JUNE 19, 2018

Public-speaking engagements are a strong component of a good B2B PR thought leadership plan. Most thought leadership panels are created with the tacit – or stated – understanding that they are not meant for commercial purposes. Present the best face of the company. Above all, don’t be boring. Bring a spark.

B2B 178

B2B Trade Shows Leadership Conference 178

PRSay

MAY 13, 2022

Prior to joining DePaul, he served in leadership roles for two agencies, Ketchum and Sard Verbinnen and Company. Smart agencies and organizations offer ongoing training opportunities where interns can hone their knowledge and skills. He is also the author of Culpwrit , the PR career blog.

Nonprofit 147

Nonprofit Internal International Corporate 147

PRSay

APRIL 25, 2024

Our professional brands are not dissimilar from the brands of companies or products. Some of these opportunities might be found within your current role or organization through training, professional development, mentorship opportunities or leadership roles.

Strategy 78

Strategy Brand Branding Leadership 78

Stern + Associates

FEBRUARY 13, 2024

Kate Isaacs | MIT Sloan School of Management Senior Lecturer and Foremost Expert on Strategy and Culture Change that Facilitates Collaboration, Innovation and Inclusion “Companies are facing huge talent gaps. In today’s competitive talent marketplace companies need to think differently about where to find talent.

Internal 107

Internal International Groups Employee 107