Bianchi Biz Blog

JUNE 19, 2023

Currently with the excitement surrounding electric vehicles, we feel it’s an ideal time to see what is on the horizon for the internal combustion engine. Why is there a disconnect between trucking companies and drivers concerning retention?” Can you tell us what types of stories, trends or issues are on your radar now?

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Transportation Meeting Media Newspapers 94

ImPRessions - Crenshaw Communications

NOVEMBER 11, 2020

In B2B public relations , there are few assets more valuable than a terrific media spokesperson. PR teams depend on a company or brand representative who can deliver a quick, incisive comment about a breaking news story or deep insights about a company move. It’s rare for a company to be limited to only one type of story.

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Media Interviews Financial Construction 323

ImPRessions - Crenshaw Communications

JULY 13, 2022

And the biggest of these events – like the Cannes Advertising Festival, the Consumer Electronics Show, or the E3 Expo, attract equally high-profile media. Here are some tips to both landing media interviews and making sure they’re successful. Securing media interest is only the first step. Plan Well and Double-Confirm.

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Media Trade Shows Travel Interviews 294

ImPRessions - Crenshaw Communications

AUGUST 3, 2021

Most PR teams work hard to make sure our client media interviews go off without a hitch. Maybe they revolve around a sensitive subject, or possibly the company spokesperson is inexperienced. And when it comes to managing conversations with media this is certainly true. Confirm specifics ahead of time.

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Interviews Media Banking Media Training 310

Cision

MAY 16, 2016

IPR defines organizational clarity as the extent that “employees recognize a line-of-sight between their job and the marketplace they operate in, against the backdrop of the company’s strategy.” Key insight about companies is not properly communicated from the C-Suite to employees. What do you do with an email list?

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Internal International Communications Employee 218

PRSay

APRIL 5, 2021

Companies are facing ever-greater scrutiny of their political activities, with some of America’s biggest businesses still grappling with a response to January’s Capitol riot. In this new era, careful preparation, close coordination, and effective communication both internally and externally are key. Simplify political activity.

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Report Company Government Conference 173

Bianchi Biz Blog

MARCH 7, 2022

As managing editor of Heavy Duty Trucking magazine and TruckingInfo.com, she writes trucking news and features, manages e-newsletters and social media, coordinates magazine production, and helps to develop content for events and multimedia projects. It was an internal struggle deciding because I felt my heart was in community stories.

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Meeting Automotive Media Transportation 83

PRSay

MARCH 25, 2019

Hackers can also find and release damaging internal correspondence and documents. ” So, what are the best ways to lessen the potential negative impacts of your internal communications going external? Treat every piece of internal communication as if it were external. If the internal email goes out at 10:30 a.m.,

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Internal International Communications Employee 155

ImPRessions - Crenshaw Communications

AUGUST 28, 2017

International business helps put a PR agency (quite literally) on the map, opening doors to expanded business opportunities. All media is global media. To mitigate the challenges, we start by looking at trends in media coverage of international announcements. Given our large number of clients beyond the U.S.,

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Internal International Skype Meeting 147

Bianchi Biz Blog

SEPTEMBER 26, 2022

I moderate panels and fireside chats for Reuters Automotive Events, and I am on the board of Women in Automotive, I serve on the Steering Committee and as a juror for the World Car Awards and am on the board of the International Motor Press Association. This meant we had to meet people and build relationships from scratch, too.

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Meeting Automotive Media Journalism 75

Bianchi Biz Blog

NOVEMBER 12, 2021

It’s on everyone’s radar now, but I’m extremely interested in the shift to EVs and the way traditional automotive companies and start-ups are adapting to it. I started before that as a reporter and editor for my college newspaper and interned at Bloomberg News, where I got my first taste of automotive reporting.

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Automotive Meeting Report Media 52

ImPRessions - Crenshaw Communications

JUNE 3, 2021

Guest post by Crenshaw Communications intern, Jordan Farbowitz . Being an intern at a top New York PR agency has exposed me to many things I hadn’t experienced before. I’ve sat in on calls with clients themselves, affording a glimpse into another company. Some I knew going in, but others are brand new. Exclusive” .

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Journalism Internal International Pitching 344

ImPRessions - Crenshaw Communications

SEPTEMBER 16, 2022

While many people think that a PR agency ’s responsibilities boil down to announcements and media placement, we can’t discount the power of thought leadership for business executives, especially for B2B companies. . Sharing a stage with prominent names offers exposure to prospects, partners, and media. Great company.

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Leadership Industry Conference Trade Shows 295

Critical Mention

JULY 13, 2021

NEW YORK — Critical Mention — the leading all-in-one earned media monitoring and intelligence platform — has released Instagram tracking as part of its Earned Media Suite. The new release adds to the platform’s already robust Social Media Monitoring offering, which also includes Facebook, Twitter and YouTube.

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Instagram Industry Media Analytics 156

Bianchi Biz Blog

MAY 16, 2024

Grace Haekyung Son, Managing Director of PR House We are pleased to share the next post in a series of in-depth profiles of key international markets written by one of our PRGN partners. Communications, media and PR market in South Korea While digital media is prevalent, traditional media still holds influence in Korea.

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YouTube Marketing Local Chemicals 96

Bianchi Biz Blog

NOVEMBER 2, 2020

After working more than 30 years for others, I’m venturing out on my own with a new media and consulting business—Kevin Jost Media & Consulting, LLC—focusing primarily as an incubator for new, digital media, the primary goal of which is sustainability. The latest installment we published is at [link].

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Meeting Automotive Mobile Transportation 57

Solo PR Pro

MAY 17, 2022

After wrapping up her studies, Daria worked for a labor union, then as a temp for a couple large companies — companies she eventually figured out how to turn into clients, kickstarting what would become Steigman Communications LLC. I had these two really big name companies that were leverageable,” Daria explains.

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Meeting Agriculture Energy Travel 98

Onclusive

FEBRUARY 14, 2023

In this final post, we’ll be sharing how to authentically communicate your brand’s environmental sustainability goals and initiatives with the media and all stakeholders – the final, crucial piece of the puzzle. The challenge for every comms professional is what to communicate and when. If you do it right.

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Reputation Automotive Brand Branding 195

Solo PR Pro

OCTOBER 5, 2021

You could say Doug Levy was born to work in the media and communications industry. He was a frequent contributor to All Things Considered and Morning Edition and ended up as an intern in NPR’s Washington Bureau a year later, gaining extensive industry experience and honing his writing skills. In 1997, when USA Today moved him from D.C.

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Meeting Handbook Newspapers Government 97

Sword and the Script

JUNE 13, 2023

A survey of 3,000+ finds 75% of journalists say the top action any PR person can take is to understand a reporter’s target audience and what they find relevant; journalism statistics show reporters worry about accuracy, credibility and keeping pace amid more work and fewer resources Most PR professionals say media relations is getting harder.

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Journalism Media Relations Report Media 134

ImPRessions - Crenshaw Communications

OCTOBER 18, 2022

The same is true for internal PR or communications teams as they begin a new campaign. From understanding the sector or project, to organizing onboardings, media lists and pitches, startup can be a whirlwind. Prep for the startup meeting. An earned media opportunity early in an engagement – even during week one!

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How To Case Study Meeting Pitching 203

ImPRessions - Crenshaw Communications

OCTOBER 18, 2022

The same is true for internal PR or communications teams as they begin a new campaign. From understanding the sector or project, to organizing onboardings, media lists and pitches, startup can be a whirlwind. Prep for the startup meeting. An earned media opportunity early in an engagement – even during week one!

How To 203

How To Case Study Meeting Pitching 203

ImPRessions - Crenshaw Communications

OCTOBER 29, 2021

During my time at Edelman, founder Dan Edelman came to the New York office for a meeting he’d called to update us on new hires in other offices. Of course, it stemmed from an error I made as a fresh faced intern. I had inadvertently included the wrong media story in a daily monitoring report for our client.

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Internal International Meeting Leadership 310

ImPRessions - Crenshaw Communications

OCTOBER 28, 2020

Yet corporate PR officers also fall victim to inflated or impractical expectations when their internal clients don’t understand what’s possible. Maybe the story idea simply isn’t compelling or timely enough to capture media attention. Media relations deals with the news environment, which is by definition unpredictable.

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Publicity How To Agency Product Launch 334

5W PR

OCTOBER 11, 2023

In PR, these relationships aren’t just with journalists and media professionals but also with clients, colleagues, and industry peers. Access to resources Through networking, PR professionals can access valuable resources, from media databases and industry reports to expert advice. Providing value Networking is a two-way street.

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Publicity Internal International Resources 103

Cision

JANUARY 8, 2018

When companies plan communications for the year, they tend to time out major company announcements around trade shows for fear that announcing it at a show could take away from the big news — keeping a good pairing apart. Events can be utilized for more than gathering sales leads and meeting with clients. Product Launch.

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Company Trade Shows How To Product Launch 222

Bianchi Biz Blog

APRIL 17, 2023

I’m the editor-in-chief of SAE Media Group’s Truck & Off-Highway Engineering magazine and related digital products (e-newsletters, webinars, special reports, web content, etc.). I’ve been with SAE International’s Media Group for nearly 23 years. Can you tell us what types of stories, trends or issues are on your radar now?

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Engineering Automotive Agriculture Media 79

Reputation Antistress by Sergii Bidenko

JUNE 26, 2023

The large-scale wave of layoffs in international companies in 2023 is the beginning of a big storm. The announced numbers of layoffs in branded companies are impressive. However, the companies are trying to soften the shock with remarks like: "This is just 5% of the total number of employees worldwide".

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Reputation Company How To Employee 52

Deirdre Breakenridge

DECEMBER 5, 2017

The senior executives pointed out that building relationships with colleagues inside your company or organization is similar to building friendships. While this requires a huge time investment, many of these relationships can be built while working together on cross-departmental projects for the company or organization. and Trager, R.

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Internal International Ethics Journalism 208

PRSay

JANUARY 9, 2024

I’m excited about the New Year because it’s a busy season for the sci/tech fields, and I work as a communications consultant to science and technology companies. At these events, companies will debut new products and get the chance to tell their stories. A good training program will help presenters improve their skills.

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Training Conference Technology Meeting 100

ImPRessions - Crenshaw Communications

OCTOBER 11, 2017

But they usually fall short as a company grows and sees a need for a more coordinated PR effort. Knowing the signs that lead to such a decision can help ensure a smooth transition from internal to external team. The company has secured funding that will enable a leap forward. Unfounded rumors are surfacing about the company. .

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Company Interviews Reputation Privacy 136

Cision

JULY 11, 2017

A strong media monitoring strategy is essential to any effective PR program. Do you need to track social media mentions, online influencers, and hashtags? Perhaps you have a widespread international pickup to consider. Planning for Media Coverage. Your company or brand is a given, but what else?

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How To Media Software Agriculture 265

PR in High Definition

JUNE 21, 2019

It’s an intimidating yet exciting time for any company, whether the business is 10 years old with an office in another country or two years old with organic growth happening around the world. With that, it’s no surprise that a financial, tech and media hub like London is often a first choice for American companies to expand.

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Internal International Company Local 48

PR in High Definition

MAY 21, 2019

It’s an intimidating yet exciting time for any company, whether the business is 10 years old with an office in another country or two years old with organic growth happening around the world. With that, it’s no surprise that a financial, tech and media hub like London is often a first choice for American companies to expand.

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Internal International Company Local 48

Solo PR Pro

SEPTEMBER 21, 2021

Ever since college, Susan Stoga had a passion for the fast pace of the media industry. Upon graduating, Susan decided to leave reporting behind and instead put her skills to work doing media relations for a major retailer back in her hometown. and China on international adoptions. From freelance to firm.

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Meeting Retail Groups Hotels 91

ImPRessions - Crenshaw Communications

MARCH 15, 2022

Some companies fall victim to the “big budget, big agency; small budget, small agency” myth. Regardless of whether an agency is big or small, it’s the account team is usually comprised of a few dedicated team members who will deliver on the company’s objectives. After all, all PR firms are not created equal. .

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Agency Creativity Strategy Communications 322

ImPRessions - Crenshaw Communications

MARCH 23, 2022

There’s an endless list of priorities, from onboarding and immersion to setting expectations and navigating the processes within a new company or organization. This not only shows that we are keen to meet clients where they are, but that we also take process seriously. Use the RFP process as research . Do a deep dive. Be curious.

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