PR Job Coach

FEBRUARY 24, 2014

Is the company itself a leader? Have the people with whom you interviewed demonstrated leadership to you. Does the company seem to have the intellectual fabric to both learn from you and teach you new tricks? At the same time, have those with whom you interviewed struck you as being open and accepting? Leadership.

How To 185

How To Leadership Interviews Google 185

Reputation Us

JUNE 23, 2019

Today’s crises are taking on many unique forms and degrees of seriousness, and often take businesses by surprise—cyber incidents, executive resignations, M&A, disgruntled former employees, customer complaints on social media, salacious press headlines, etc. So how does a company handle a corporate crisis in today’s world?

Corporate 74

Corporate Crisis Management Exercises Crisis 74

Deirdre Breakenridge

APRIL 29, 2019

This idea reminds me of a clothing retailer, who years ago put up controversial billboards and then an employee intentionally – and surreptitiously – defaced them. That particular company grew a reputation for manufacturing controversy. I’d hasten to point out it also went bankrupt twice before finally closing forever.

Survey 377

Survey Media Relations Media Ethics 377

Ethical Voices

MAY 8, 2023

She was one of the first people I interviewed when Ethical Voices launched in 2019, and I figured it was time to have her back, particularly because Ethisphere recently released an updated list of the World’s Most Ethical companies. What are the top ethics issues facing companies? Who are those six companies?

Ethics 70

Ethics Training Financial Survey 70

ImPRessions - Crenshaw Communications

OCTOBER 6, 2017

We examine these questions on behalf of clients and have a blueprint of sorts for developing and supporting thought leadership in a company executive or expert. We like to look at what a company is already doing that’s newsworthy, or lessons derived from an initiative that didn’t pan out. Be open to recommendations.

Leadership 149

Leadership Trade Shows Healthcare Education 149

ImPRessions - Crenshaw Communications

JANUARY 30, 2018

No matter where your company is in its relationship with employees, service providers or clients, The Muse has relevant content. This brain exercise is touted as “a foolproof way to come up with new solutions and original ideas.” Does your company have a stake in the current opioid crisis? Media Shift.

Blogging 170

Blogging Writing Creativity Storytelling 170

Cision

JULY 29, 2015

They’re listening to you while they exercise or drive to work. Even if your company is B2B and sells to a network of distributors, you could create a podcast to help distributers sell more effectively to end users. Featuring experts outside your own company can make your podcast a more trustworthy resource.

Interviews 120

Interviews Comparison Video Exercises 120

Reputation Us

MARCH 4, 2019

Listening as an essential and proactive component of reputation management reveals vulnerabilities, as well as opportunities for your company. Reputation is what others say about you, your company, your products and your services. Whether gaining business, quality employees or remaining competitive “your reputation precedes you.”

Reputation 79

Reputation Employee Case Study Survey 79

PRSay

MARCH 23, 2018

As a corporate communicator who, like others, nervously and helplessly watched the water rise, I learned about the parallels that can be drawn between the historic flood and how companies respond to their own crises. When my family undertook major renovations on our house in 2014, we began by interviewing several contractors.

Corporate 108

Corporate Communications Crisis Management Crisis 108

Bianchi Biz Blog

AUGUST 7, 2023

Team USA notched the best written test score in their division and Team Japan – a six-time winner of the Grand Prix – needed a win in the practical exercise to squeak out first place overall. Whether it’s a tragic death or a bankruptcy of a multi-million-dollar company, none of it is faceless. It all impacts and involves real people.

Journalism 79

Journalism Meeting Newspapers Automotive 79

Reputation Us

MARCH 4, 2019

Listening as an essential and proactive component of reputation management reveals vulnerabilities, as well as opportunities for your company. Reputation is what others say about you, your company, your products and your services. Whether gaining business, quality employees or remaining competitive “your reputation precedes you.”

Reputation 60

Reputation Employee Case Study Survey 60

Ethical Voices

MAY 6, 2023

She was one of the first people I interviewed when Ethical Voices launched in 2019, and I figured it was time to have her back, particularly because Ethisphere recently released an updated list of the World’s Most Ethical companies. What are the top ethics issues facing companies? Who are those six companies?

Ethics 52

Ethics Training Financial Survey 52

Shift Communications

FEBRUARY 19, 2016

Here’s why: While there is no hard and fast data, multiple independent studies report that hiring a new employee is much costlier than training from within. Some predict that every time a business replaces a salaried employee, it costs 6 to 9 months’ salary, on average. Loss of productivity when ramping up a new employee.

Marketing 60

Marketing How To Training Analysis 60

Ethical Voices

DECEMBER 18, 2023

I like helping B2B tech companies with really arcane technology tell stories that people care about. It was a great exercise very early in my career. Part of that was interviewing people at a metro stop and getting their takes on this. So for an employee, the nice thing to do is say, oh, the press release is good enough.

Ethics 105

Ethics Data Training Agency 105

Ethical Voices

JUNE 27, 2023

I was told by one of the senior executives in the company that this would be my opportunity to drop the hammer on her and begin the process of moving her out of the organization. I’ve done more than 150 ethics interviews, and this is the first time this example came up, and I love it. It’s just not the reality.

Ethics 78

Ethics Corporate Leadership Groups 78

Prohibition

DECEMBER 17, 2021

When a crisis hits the news, we are reminded of a valuable lesson: that companies and businesses often have to act fast in order to prevent further damage from taking place. A well-planned and thought care response can help minimise the negative effects on a company or business resulting from bad news. What is a crisis?

Crisis Communications 62

Crisis Communications Crisis Communications Crisis Management 62

Ethical Voices

JANUARY 22, 2024

He discusses a number of important ethics issues, including: What to do when your client asks you to besmirch the competition How to effectively and ethically build trust What to do when employees, clients and partners break your trust Why don’t you tell us a little bit more about yourself and your career? You must address it first.

Ethics 77

Ethics How To Training Employee 77

Cision

JUNE 1, 2017

Now, more than ever, it’s important to find the support, company and resources that will enable a rewarding career. As we continue to grow, I’m very cognizant of the type of company culture I’m building and ways to improve it. and Krysten Copeland , founder and chief strategy officer of KC& Co Communications.

Sports 245

Sports Agency Industry Creativity 245

Sword and the Script

DECEMBER 13, 2016

The company said in an impressive report earlier this year, that more registrants will view recorded content days after the actual webinar. 2) Interview your speaker before the webinar. Whether your primary speaker is internal or external, carve out time for a 30-minute interview. Do this four weeks prior to the webinar.

B2B 60

B2B Infographics Interviews eBook 60

prTini

DECEMBER 9, 2016

The toolkit even offers icebreakers, exercises, and step by step talking points, meaning you don’t need any outside expertise to start this conversation. As his company’s executives read research on gender norms and gender bias, their leadership team knew they needed to do a better job with hiring more women. Don’t be intimidated!

Policies 28

Policies Leadership Interviews Conference 28

Frederik Vincx

DECEMBER 11, 2015

This guide is intended as your roadmap for real change in your company. Each time an employee gets replaced, knowledge is lost. Employees are frustrated with aspects of their work. This workflow documentation can also be used as training material for new hires and as a quality checklist for all employees. It takes time.

How To 60

How To Software System Employee 60

Contently - Strategy

MARCH 15, 2019

Encouraging any group of employees to march in step is difficult. In 2019, many companies in marketing, media, or communications now rely on freelance contributors. Explain the company and business objectives. Full-time employees have a tendency to take brand messaging for granted. Style guide and pitch guide.

Company 111

Company Pitching System Interviews 111

Contently - Strategy

DECEMBER 1, 2022

To craft your own, you’ll need to get clear on your company’s target audience, value proposition, values, and mission. Draft personas that include made-up names, company titles, demographics, and a summary of the problems that person faces and how you solve them. List your company’s values.

Strategy 138

Strategy Brand Branding How To 138

Flatiron Communications

APRIL 23, 2015

Rick Scott for banishing the term climate change from government employees’ lips. Separately, we were treated to the latest positive picture from a company still recovering from an oil spill that was the mother of oil spills. Of course, climate change was real. Where’s the news, I asked incedulously?

Tourism 28

Tourism Corporate Case Study Television 28

PR Conversations

MAY 1, 2017

I am sure there are statistics somewhere that record the number of employees who stick around long term after a crisis has occurred and if there aren’t, then there should be. There is absolutely a wider societal dimension to this and it also links to leadership, employee engagement as well as public relations and communications.

Crisis 63

Crisis Crisis Management Leadership Training 63

Beyond PR

JUNE 1, 2017

Now, more than ever, it’s important to find the support, company and resources that will enable a rewarding career. It’s been the biggest challenge and greatest accomplishment in taking on an ownership role to build a company that both supports the growth of my employees and clients, as well as encompasses a brand culture I believe in.

Sports 81

Sports Agency Industry Creativity 81

Bad Pitch Blog

OCTOBER 5, 2008

In order to find out that WE reached THEIR customers (caps mine), a company has to touch their own faceless consumers, whom they would rather imagine as numbers. Whenever a company tells me the press we get them isn’t measurable first thought I have is: get better salespeople. That’s harsh. I’m almost done now.

Print 40

Print Web Measurement Exercises 40