Deirdre Breakenridge

APRIL 29, 2019

This idea reminds me of a clothing retailer, who years ago put up controversial billboards and then an employee intentionally – and surreptitiously – defaced them. This is PR at its finest – relations with a public community. Yet what you do with earned media is just as important as getting it in the first place.

Survey 377

Survey Media Relations Media Ethics 377

PR 20/20

NOVEMBER 30, 2022

As Paul Roetzer ( @paulroetzer ) states in Chapter 8 of The Marketing Performance Blueprint : “Every marketing plan should start with an honest internal marketing assessment. For the full 40+ questions, download our Comprehensive Marketing Audit Template. Or your team risks high employee turnover. Email specialist. Technology.

Marketing 52

Marketing Technology Internal International 52

Sword and the Script

MAY 4, 2021

Customers will be able to see an estimate of how many downloads a given podcast receives across all podcast apps. Social Chorus said it’s redesigning its employee engagement platform FirstUp Studio. The idea is you can add new information to a widget, put it on a page an employee already visits, and they don’t have to leave that page.

Tools 101

Tools Survey Pitching Analytics 101

Sword and the Script

FEBRUARY 2, 2022

Second, these weren’t just emails lists from downloaded content – but communities of engaged readers. According to the announcement, Mr. Dean “and his colleagues will continue to grow the Semrush community by creating and curating original content for the Semrush Academy.”. Further the transactions create buzz and coverage.

SEO 135

SEO Content Marketing Marketing Software 135

Sword and the Script

JUNE 13, 2023

27% said newswires; 23% said industry experts; 20% said press releases [ostensibly those that aren’t sent over a wire service]; 16% said internal spokesperson; and 4% said customers of a brand. This company makes the key cards that many corporations use to give employees office access. You can download it here. >>>

Journalism 129

Journalism Media Relations Report Media 129

Burrelles Fresh Ideas

NOVEMBER 7, 2023

Perhaps the best way to learn about agency life and a particular employer is to set up informational interviews with current and past employees. During the summer, I had the opportunity to work as a public relations intern in the clean energy space. Download our free Path to PR Agency Leadership tip sheet.

Agency 89

Agency Energy Crisis Management Industry 89

Scott Public Relations

FEBRUARY 1, 2019

By helping the leadership convey the overall direction and mission of the company, they can bring employees together to pursue common goals and demonstrate to them the value that their work brings for the organization overall. Download our e-book, “ The C-Suite Asks, We Answer: The Top 6 Questions About Healthcare PR.”.

Insurance 49

Insurance Insurance Healthcare Communications 49

Presspage

JULY 5, 2017

More channels are being used in communicating, internally and externally. Also guarding and enhancing the reputation is an important goals, as is maintaining relationships with employees, students, the academic community, alumni and donors. There are lots of interesting stories to tell, but do they reach the right people?

Education 84

Education Resources Internal International 84

Burrelles Fresh Ideas

MAY 16, 2023

When dealing with an issue as significant as employee health and wellness in the workplace, it is imperative that communicators play an active role in ensuring key messages are clear and inclusive, so they truly reach everyone. This message of hope and inclusion creates a perfect dovetail for both internal and external communicators.

Strategy 40

Strategy Employee Resources Financial 40

Katie Paine's Measurement Blog

MAY 25, 2023

It is designed to be used along with Paine Publishing’s: 8 Quick Tips for Finding the Perfect Communications Measurement Vendor Checklist for Picking the Perfect Communications Measurement Vendor , and No Bullsh*t PR Measurement Glossary for what’s what. 15 I need international monitoring and measurement. Any suggestions?”

Measurement 52

Measurement Communications Survey System 52

Scott Public Relations

OCTOBER 13, 2019

As a provider of services to children with autism spectrum disorders, ABS employees spend much of their time in the field performing therapy services. The program comes equipped with a chat system to share ideas and questions among employees and receive immediate clinical input. Like what you’ve read?

Healthcare 40

Healthcare Insurance Insurance Pinterest 40

Scott Public Relations

OCTOBER 13, 2019

As a provider of services to children with autism spectrum disorders, ABS employees spend much of their time in the field performing therapy services. The program comes equipped with a chat system to share ideas and questions among employees and receive immediate clinical input. Like what you’ve read?

Healthcare 40

Healthcare Insurance Insurance Pinterest 40

Buzzstream

FEBRUARY 9, 2024

Jodie Booras from Kaiona Communications recommends asking: “Does this news impact those outside the organization? For example, if the company is restructuring its internal management structure in a way that only affects employees, it’s likely not newsworthy. For more information and to register, visit [event website].

Examples 62

Examples Product Launch Data Report 62

MaccaPR

DECEMBER 19, 2016

For content marketers seeking to generate leads from that new blog post, white paper, case study, event, infographic, research report, or webinar, here are 33 ways to ensure that your content is found, downloaded, clicked-on and consumed. If you're new to content marketing, read " How To Get Started with Content Marketing " now.

Marketing 48

Marketing Content Marketing Pinterest LinkedIn 48

Cision

MAY 18, 2017

Where these two networks excel, though, is that they all have communities that are open for the public to join and engage. Facebook Groups and LinkedIn Groups provide literally millions of broad or niche communities for you to search for and then search inside for potential conversations.

How To 198

How To Instagram Social Media LinkedIn 198

Sword and the Script

JUNE 23, 2015

Thinking Differently about Employees and Content. Janet Fouts , who founded Tatu Digital Media , read this post – Scale Content Marketing: Employees are the Secret – and invited me to a Google Hangout to discuss it (She previously produced The Friday Hangout , a regular weekly show with Steve Farnsworth and Adam Helweh ).

Enterprise 60

Enterprise Content Marketing Engineering Marketing 60

Scott Public Relations

MARCH 4, 2020

This theory basically claims that increasing the wealth available to “job creators” would ultimately increase the wealth of the broader population, as the money trickled down to employees through economic growth. Download our e-book, “ The C-Suite Asks, We Answer: The Top 6 Questions About Healthcare PR.”.

Healthcare 69

Healthcare Insurance Insurance Policies 69

Scott Public Relations

MAY 13, 2019

Two weeks later, a disturbed veteran stormed the same venue, blasting employees and dancers with a semi-automatic pistol, before killing himself. These are human (beings) who are dying, members of our community who are dying in senseless tragedies and we can do something about that.”. 1,637 children were killed by guns in 2016.

Healthcare 40

Healthcare Insurance Insurance Pinterest 40

Scott Public Relations

MAY 13, 2019

Two weeks later, a disturbed veteran stormed the same venue, blasting employees and dancers with a semi-automatic pistol, before killing himself. These are human (beings) who are dying, members of our community who are dying in senseless tragedies and we can do something about that.”. 1,637 children were killed by guns in 2016.

Healthcare 40

Healthcare Insurance Insurance Pinterest 40

Scott Public Relations

DECEMBER 19, 2019

This theory basically claims that increasing the wealth available to “job creators” would ultimately increase the wealth of the broader population, as the money trickled down to employees through economic growth. Download our e-book, “ The C-Suite Asks, We Answer: The Top 6 Questions About Healthcare PR.”

Healthcare 52

Healthcare Insurance Insurance Policies 52

PR 20/20

AUGUST 9, 2016

And your project management system has been stacked with all the standard elements of a successful content marketing campaign, such as: An eBook: All of the brilliant (and statistically valid) research and insights you’ve gathered have been neatly packaged into a downloadable eBook. Community relations. Crisis communications.

Content Marketing 40

Content Marketing eBook Publicity Marketing 40

Sword and the Script

AUGUST 6, 2019

There’s a lot that’s happened over the last month among vendors that make technology for public relations (PR) professionals – and I can’t wait to show you this month’s summary of news from the PR technology community. marketers, PR, IR and internal communications professionals?to to drive more successful programs.”.

Marketing 63

Marketing Pitching Corporate Tools 63

NewsWhip

FEBRUARY 26, 2021

By the way, the full report that we’re going through can all be downloaded directly from Edelman. And should we perhaps think about internal communications, a little more strategically, rather than as a tactical thing? How do we put the internal communications team at the cool kids table? Yes, absolutely.

Brand 78

Brand Branding Media Government 78

Beyond PR

MAY 18, 2017

Where these two networks excel, though, is that they all have communities that are open for the public to join and engage. Facebook Groups and LinkedIn Groups provide literally millions of broad or niche communities for you to search for and then search inside for potential conversations.

How To 57

How To Instagram Social Media LinkedIn 57

Scott Public Relations

JUNE 26, 2020

Facebook’s refusal to label or prohibit Donald Trump’s posts promoting police violence, in contrast with its own policies and legal guidance prohibiting speech that incites violence, is prompting massive protests from its employees, the media and social media.

Healthcare 52

Healthcare Insurance Insurance Social Media 52

Ethical Voices

AUGUST 22, 2022

I have a degree in Organizational Communication, then applied that first working in the space division of Boeing, back when the International Space Station was still on the ground and being built. It is not right what it is doing to our employees, to our teams, to our audiences as marketers, professional communicators and leaders.

Ethics 75

Ethics Communications Agency Technology 75

Solo PR Pro

OCTOBER 6, 2015

Local client base (versus regional, national or international) – local client base associated with lower rate. and offered Local, Regional, National and International response choices. The predictors of hourly rate, in order of importance or degree of impact, are: Total PR experience in years (associated with higher rate).

Survey 40

Survey Report Local Data 40

PR Fuel

OCTOBER 16, 2018

But if someone is seeking information about community issues they should contact John Doe (no relation to Jane, just a happy coincidence). Various services offer access to continually updated media databases, and if you’re looking for a cheaper alternative, interns will surely love updating a press list by hand. Hire Interns.

Web 40

Web Pitching Local Report 40

ZudePR

MAY 31, 2015

Stuart is an international PR adviser, speaker, trainer, and blogger. For me, as a local government employee, there are clear political boundaries. “My digital reach (and inspiration) is international and relatively unconstrained by time zones. When someone asks me a question, I am happy to answer it. “How?

Communications 81

Communications How To Blogging Content Marketing 81

ZudePR

JUNE 6, 2016

If you'd rather download a pdf of this 9,000-word post to read later, and want some bonus content (my top 51 deep work productivity tips) click this link. The root of the problem is always internal. Three – including the New Rules of Marketing and PR – are international bestsellers. Five book recommendations.

Writing 114

Writing Social Media SEO Blogging 114