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The Importance of Social Media in Crisis Management

Prohibition

Social media is an increasingly important element in a successful crisis management approach. With the recent increase in the use of social media in crisis situations, organisations across all sectors need to understand the benefits of incorporating it into their crisis plan. What is Crisis Management?

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Social Media Crisis Management: PR Communication Stategy

5W PR

In a world where today’s COVID-19 crisis is much bigger than the brand but can have a tremendous effect on its business and operations, it’s highly advisable and not too late to craft and employ a social media crisis management strategy. Communicate individually. Priority One. of its members. Bottom Line.

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What Is Crisis Management And Why Its Important?

Prohibition

Crisis management is something every company needs to implement as part of its business processes. Without a documented plan, how would you handle a crisis? If you think you could never be the victim of a crisis, think again. How do you define crisis management? A successful crisis plan is proactive.

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Elon Musk’s Twitter Takeover: Lessons for Leaders

Reputation Us

Elon Musk is revolutionizing Twitter — for good or ill, depending on which of a million fiery headlines you agree with. Elon Musk’s approach to the acquisition of Twitter — via inflammatory tweets, friends’ money, and the Delaware Chancery Court — has spilled a lot of ink. Musk’s ultimate goal is to make Twitter profitable.

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Faces & Markets of PRGN: Hong Kong – Asia’s World City

Bianchi Biz Blog

Digital and Social Media Proliferation: With one of the world’s highest rates of Internet and smartphone penetration, digital and social media play a crucial role in Hong Kong’s communication strategies. Tailor your communication strategies to resonate with both the local and expatriate communities.

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How Not To Get Cancelled: A PR View

ImPRessions - Crenshaw Communications

That’s empowering to regular consumers. Someone who worked for pizza company DiGiorno noticed #WhyIStayed trending on Twitter and smelled an opportunity. To its credit, the social media manager for Duolingo posted a heartfelt apology. Yes, social media pushback can be constructive, yet it often spins out of control.

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The PR Winners Of 2019

ImPRessions - Crenshaw Communications

The feathers started flying when Popeyes launched its first nationwide chicken sandwich, directly targeting Chick-fil-A, but pulling in Wendy’s and even Boston Market and KFC into a Twitter food fight. Her handling of the situation was right from the crisis management playbook. And the fight lives on today.