Doctor Spin

FEBRUARY 22, 2024

PR professionals craft compelling narratives and critical messages that resonate with stakeholders , influencers , and publics , and they disseminate these through various channels, including traditional media, social media , and direct communications. Source: Journal of Communication 1 Botan, C., & Taylor, M.

Publicity 52

Publicity Public Affairs Journalism Corporate 52

PRSay

MAY 16, 2018

With that sage advice, it comes as a surprise that only six percent of MBA programs require any communications courses. They presented this research during a panel discussion at the Institute for Public Relations’ (IPR) Bridge Conference in Washington, D.C. But content variety remains.”.

Communications 117

Communications Public Affairs Crisis Communications Reputation 117

Doctor Spin

MARCH 1, 2024

In-house communications departments. Nonprofits often have PR departments or hire PR professionals to manage their communications and outreach efforts. Local, state, and federal government entities often hire entry-level PR professionals to handle public relations and communications tasks. Media outlets.

Publicity 52

Publicity Public Affairs eBook Nonprofit 52

ImPRessions - Crenshaw Communications

MAY 8, 2017

A few years ago I dropped in on a client’s booth at an industry conference, and the company CEO introduced me – the founder of his company’s public relations agency – as the “publicist.” It implies a kind of “smile-and-dial” media pitch person, or a celebrity’s press agent.

Publicity 245

Publicity Public Affairs Agency Corporate 245

Landis PR

APRIL 29, 2024

According to the people of Finland, communications is the world’s most powerful tool for change. In this week’s blog, our Public Relations Global Network partner, Taru Tujunen from Ellun Kanat , writes about the business environment in Finland. For us, communications is the world’s most powerful tool for change.

Radio 52

Radio Pinterest Television Government 52

Wadds Inc.

FEBRUARY 8, 2023

The role of public relations in managing a crisis situation is recognised with respondents acknowledging its contribution to the COVID-19 pandemic. The majority of UK directors associate public relations with media relations and promotional activity. This view is typical.

Report 105

Report Publicity Public Affairs Crisis 105

Landis PR

JANUARY 22, 2024

Note: This is a reposted blog by our Public Relations Global Network Partner, Anni Kosunen, Ellun Kanat. Photo courtesy of Pixabay For CMOs, understanding the importance of effective communication measurement is vital. The story of communication as an underrated support function is tired and uninspiring.

Measurement 59

Measurement Communications Crisis Communications Crisis 59

PRSay

JUNE 7, 2023

The intersection of journalism and AI is the most important media issue of our time. Digital media brands pioneered the “continuous news” model, and AI will surely support round-the clock reporting efforts. So, the current state of affairs is that we’re all continuing to learn and adapt AI to our professions.

Journalism 155

Journalism Public Affairs Ethics Technology 155

Doctor Spin

FEBRUARY 14, 2024

Public relations vs marketing—what are the differences? Public relations (PR) and marketing are closely related, but few know the differences. Some organisations have Communications Departments for their public relations needs and some have Marketing Departments for their promotional needs.

Publicity 52

Publicity Marketing eBook Public Affairs 52

PRSay

NOVEMBER 2, 2017

Nearly a decade ago, the PRSA Foundation sponsored research that found only 23 percent of graduate business schools consistently provide instruction in reputation management, corporate communications and related ethical dimensions. And nine out of 10 acknowledged more training in core communications disciplines is merited.

Communications 120

Communications Case Study Training Reputation 120

ImPRessions - Crenshaw Communications

JUNE 12, 2018

Bernays gets top billing as PR’s “father” A nephew of Freud, Edward Bernays (1891-1995) “invented” modern PR and coined the term “public relations.” ” He used a blend of psychology and media savvy to influence public opinion. Lee was a leader in media relations.

Corporate 178

Corporate Mobile Energy Public Affairs 178

Cision

OCTOBER 17, 2017

82 percent of journalists say PR professionals can improve by researching and understanding their media outlet. Every time you see a story that relates to your business or platform, add that reporter to a list and follow their social media accounts.” Demonstrate Research. ” Want to improve your pitching skills?

Pitching 275

Pitching Public Affairs Report Guidelines 275

ImPRessions - Crenshaw Communications

APRIL 3, 2018

Almost Famous (2000) — Media Relations. The iconic publication sends a 15 year-old reporter to travel with the band on tour in order to write an in-depth piece. Both the inexperienced reporter and the naïve band members make the media relations mistake of getting too close to be objective.

Tools 170

Tools Government Crisis Public Affairs 170

Stuart Bruce

FEBRUARY 24, 2015

New entrants to PR, with less than five years experience, rate social and digital media management amongst their strongest competencies. Just 12% of practitioners with more than 21 years’ experience felt confident in their social and digital media management skills.

Social Media 60

Social Media Public Affairs Media SEO 60

Ethical Voices

OCTOBER 30, 2023

He’s a public affairs specialist at the US Department of the Treasury and a docent at the National Museum of the US Air Force. I enlisted in the United States Air Force in 1985 as open general, which meant I didn’t have a job, and the job that I fell into was public affairs.

Public Affairs 82

Public Affairs Ethics Social Media Government 82

Cision

MARCH 30, 2016

If you’re not providing the media with anything of value, they won’t give your story a second glance. In this interview, he shares the pitch that got him the most coverage, his strategies for building relationships with the media and why social media is so important. You’ve worked with a number of public affairs organizations.

Public Affairs 120

Public Affairs Policies Pitching Hotels 120

Critical Mention

FEBRUARY 4, 2020

There are lots of useful public relations and communication news sources one can benefit from across the internet. Hunter PR is a wonderful strategic and creative communications partner that helps brands by creating strategic programming, content and relationships that foster consumer attention to brands. Weber Shandwick.

Public Affairs 172

Public Affairs Creativity Nonprofit Agency 172

PRSay

JULY 5, 2023

So there I was, walking down the hallway of the Courtyard by Marriott in Minneapolis, on my way to attend day one of the 2023 PRSA Public Affairs and Government Summit on June 14-16 in Minneapolis, when my cell phone dings with following text: “Fire, Alert III, Twin, 17-L, ETA: Now.” Am I going to get media calls?

Exercises 86

Exercises Public Affairs Conference Education 86

5W PR

SEPTEMBER 27, 2019

Public relations specialists are known under different names such as communications specialists and/or media specialists. You can find public relations specialists working in government, nonprofits, as well as small to large companies. Another area that they tend to focus on is media relations.

Publicity 114

Publicity Nonprofit Public Affairs Government 114

PRSay

DECEMBER 2, 2020

Gordon Johndroe , vice president of global media relations and public affairs for the Chicago-based aircraft manufacturer, spoke to members of PRSA’s Corporate Communications Section in the Nov. The media] may know something before you and your team know it. We need to plan for beyond 72 hours.

Crisis Management 106

Crisis Management Crisis Crisis Communications Airlines 106

Sword and the Script

FEBRUARY 23, 2020

What do you think the top challenges facing communications and PR professionals today? These are just a few of the questions on the 2020 JOTW Communications Survey questionnaire. Each week he lists upwards of 60 jobs from across the communications profession – public relations, public affairs, marketing communications and more.

Survey 85

Survey Public Affairs Corporate Trends 85

PR Conversations

OCTOBER 27, 2023

Where are the differences between using communication to develop situational awareness in a group of people (without “changing the nature of the discussion”) or trying to influence their communicative behaviour by focusing on how to “correct or enlarge the interpretation”)? “I

Exercises 70

Exercises Interviews Public Affairs Financial 70

ImPRessions - Crenshaw Communications

JUNE 6, 2016

A panel of communications officers from top brands tackled the question recently in a no-holds-barred session at the global meeting of PROI Worldwide. Here’s what these top communications execs said they want and expect from an agency relationship. What do clients really want from their PR agency ? Unanticipated value.

Agency 120

Agency Public Affairs Energy Resources 120

Ethical Voices

SEPTEMBER 26, 2022

She is the Senior Director of Public Affairs and Media Relations at Orlando Health. The most important ethics priority for healthcare communicators. Social media for all of its good points, has plenty of negative ones. Joining me on this week’s episode is Kena Lewis APR, Fellow PRSA.

Healthcare 68

Healthcare Ethics Communications System 68

Cision

OCTOBER 20, 2016

Your communication is only as strong as your relationships. Steve Majors, vice president, communications at Communities in Schools, says in order to find opportunities and tell your brand’s story effectively, you need to make good connections. How did you get your start in PR and communications? I laugh most at…my kids.

Television 120

Television Public Affairs Pitching Healthcare 120

PRSay

MAY 23, 2022

FGS Global provided pro-bono communications and legal support to Minnesota Attorney General Keith Ellison and his team in their successful prosecution of Derek Chauvin for the murder of George Floyd. What were some of the steps you took to ensure accurate media coverage during the trial? Were you fully integrated into the legal team?

Ethics 143

Ethics Public Affairs Television Social Media 143

Sword and the Script

JANUARY 3, 2023

“Public relations is the practice of building and maintaining relationships between an organization and its stakeholders. This can include the media, customers, employees, and the general public. PR can also involve managing events, speaking at conferences, and developing social media campaigns.

Interviews 98

Interviews Publicity Technology Social Media 98

Stuart Bruce

MARCH 8, 2017

Another very worrying finding is that while digital and social written communication is considered an important skill by 78% when recruiting for a junior PR position it falls to just 59% when recruiting for a senior PR position, a difference of 19 points. Also on the up by six points is public affairs and lobbying.

Publicity 134

Publicity Analysis Public Affairs Measurement 134

Landis PR

MARCH 6, 2023

This includes clarifying and listing your business and strategic communications goals, determining your monthly budget, and having a clear view on major upcoming marketing initiatives. For example, is your organization a non-profit with a very small communications/marketing team?

Agency 52

Agency Public Affairs Case Study Crisis Communications 52

Solo PR Pro

JUNE 8, 2021

Along the way, Nicole took on both full-time and consulting positions in community health, digital media and education where she has learned a lot, made plenty of mistakes and ultimately come to understand what is most valuable to her as a PR professional. In 2017, Nicole launched Nicole Lauren Consulting as a solo PR pro.

Meeting 110

Meeting Public Affairs Trade Shows Journalism 110

Landis PR

FEBRUARY 26, 2024

Note: This is a reposted blog by our Public Relations Global Network Partner, Chip Taylor, Novitas Communications. Photo courtesy of Pixabay At the intersection of public relations and public policy is an opportunity for communication professionals to exert considerable influence.

Policies 59

Policies Publicity Community Construction 59

Landis PR

JANUARY 30, 2024

Note: This is a reposted blog by our Public Relations Global Network Partner, Michelle Lyng, Novitas Communications. Many people understand that public relations can drive reputation, but some struggle to recognize that public relations can drive revenue.

Leadership 105

Leadership SEO Measurement Reputation 105

Doctor Spin

JUNE 29, 2022

Without getting too hung up on establishing an exact definition of PR , the value of PR can be seen as the total value of all the relationships mentioned above.

Public Affairs 52

Public Affairs Crisis Banking Crisis Communications 52

ImPRessions - Crenshaw Communications

JUNE 30, 2016

Most campaign entries are based in PR-ish concepts executed across many marketing disciplines, from advertising to media relations to direct-marketing and brand activation. B2B PR, financial service, public affairs…these categories wouldn’t be likely Lions candidates.

Agency 120

Agency Creativity Advertising Advertising 120

Waxing UnLyrical

APRIL 11, 2019

Ten years ago, our agency embarked on a journey that imprinted in our minds the impact we could make as strategic communicators and marketers. SA developed a website for the campaign and focused on social media and media relations to build awareness. It did for Strategic America (SA).

Agency 80

Agency Nonprofit Real Estate Public Affairs 80

Stuart Bruce

NOVEMBER 27, 2015

Stuart Bruce speaking on digital and social media in PR at the World Conference on PR in Emerging Economies at the Kenyatta International Convention Centre in Nairobi, Kenya. PR academics – many African universities offer PR or ‘communication’ courses. Photo @h_kirigo. Freelance PR professionals.

Mobile 60

Mobile Public Affairs Government Local 60

Solo PR Pro

OCTOBER 18, 2022

A big misconception about public relations is that the only thing PR pros do is media relations. Here's how the Public Relations Society of America defines public relations : “Public relations is a strategic communication process that builds mutually beneficial relationships between organizations and their publics.”.

Media Relations 97

Media Relations Media Social Media Internal 97