Communications Conversations

AUGUST 21, 2015

But, along the way, we heard from one surprising source as the story unfolded: An Amazon employee. And, he goes on to talk about how he never checked with the PR team first and how he knew all about Amazon’s social media guidelines and went ahead with the post anyway. Meanwhile, 52 percent trust employees of that same company.

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PRSay

SEPTEMBER 28, 2017

Each September, PRSA recognizes Public Relations Ethics Month, supported by programs presented by the PRSA Board of Ethics and Professional Standards (BEPS). This year’s theme, Public Relations Ethics: Strengthening Our Core, guides a special focus on the six core values highlighted in the PRSA Code of Ethics.

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Ethics Construction Guidelines Television 90

Newsfile

FEBRUARY 28, 2024

It serves as a communication tool to reach journalists, media outlets, and the public. PR professionals use this data to assess sentiment, measure reach, identify emerging issues, and adjust communication strategies accordingly. What are the Basics of Crisis Communication Planning? What is Media Monitoring?

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Viral Crisis Communications SEO Reputation 52

The Hoffman Agency

DECEMBER 13, 2023

The events of the last few weeks demonstrate how critical communications planning is to safeguard your reputation and win in the court of public opinion. Though there are several lessons to be gleaned from this, perhaps the most important is how critical communications planning is to mitigate risk in situations like this.

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Crisis How To Guidelines Reputation 36

Communications Conversations

MARCH 29, 2019

I’ve watched them both grow into fabulous communicators and leaders! So, I asked a few key local leaders for up-and-coming social media or communications superstars they admire. I put a few guidelines on this–these folks had to be non-manager/non-director level. Thomas classroom many years ago.

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Sword and the Script

DECEMBER 26, 2023

Some marketing and communications predictions suggest AI will change the world; others see a tailspin of noise and and see humanity as a path for differentiation Most marketing and PR professionals have formed strong viewpoints on AI. That much is apparent I compiled this year’s list of marketing and communications predictions.

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Writing Communications Marketing B2B 192

PR Conversations

JULY 14, 2016

Angela Barter, CPRP, a sustainable communication strategist based in South Africa , drew from her presentation at the Global Alliance’s World PR Forum (May 2016, Toronto) when writing A communicator’s guide to mitigating the risk of greenwashing. Green” guidelines for communication success.

Ethics 40

Ethics Guidelines Handbook Local 40

PR Conversations

JULY 14, 2016

Angela Barter, CPRP, a sustainable communication strategist based in South Africa , drew from her presentation at the Global Alliance’s World PR Forum (May 2016, Toronto) when writing A communicator’s guide to mitigating the risk of greenwashing. Green” guidelines for communication success.

Ethics 40

Ethics Guidelines Handbook Local 40

PR Conversations

JULY 14, 2016

Angela Barter, CPRP, a sustainable communication strategist based in South Africa , drew from her presentation at the Global Alliance’s World PR Forum (May 2016, Toronto) when writing A communicator’s guide to mitigating the risk of greenwashing. Green” guidelines for communication success.

Ethics 40

Ethics Guidelines Handbook Local 40

Solo PR Pro

MARCH 1, 2016

Poor communication – do they not ask any questions or give a straightforward answer when they’re questioned? Management, particularly at the upper level, seem shut-off from reality, evade open communication and are intransigent to change. This can provide fertile ground for ethical – and legal – issues to possibly arise.

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Guidelines Construction Employee Policies 40

Solo PR Pro

MARCH 29, 2016

When first meeting with them about the possibility of working together ask them precise questions that will reveal whether they are someone who aligns with you professionally, ethically and personally. Type of relationship, e.g., employee, independent contractor. How will you manage client communication? Project scope.

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System Government Insurance Insurance 40

Mindful Marketing

JANUARY 29, 2023

In my recent article , “An Ethics Professor Tests the Morals of ChatGPT,” I considered the question of whether AI has ethics. Although ChatGPT adeptly identified the ethical issue as “the trolley problem,” it avoided any real recommendation of what should be done.

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Ethics Guidelines Fashion Transportation 98

Sword and the Script

DECEMBER 22, 2020

It’s worth pointing out, that even while these statistics were published in 2020, many will have utility as benchmarks and best practice guidelines for years to come. Some 67% of customers rely on email to communicate in the B2B space, but vendors are mucking up the channel with irrelevancy, according to a report. “Of

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Survey Marketing B2B Study 176

Contently - Strategy

DECEMBER 1, 2022

It’s a clear, simply stated framework for communicating why your product is the right purchase for your target customers. A value proposition is simply written text that communicates your value using your USPs as a foundation. Is ethical manufacturing a priority? How do you develop employees?

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Critical Mention

OCTOBER 24, 2019

While we certainly encourage PR and communications pros to follow our insightful Critical Mention blog , we also want to share a few of our other favorite PR blogs. Our take on Ragan’s PR Daily blog: Without a doubt, Ragan’s PR Daily blog is one of our go-to blogs for communication and media related news and tips.

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Blogging Education Resources Creativity 68

PRSay

JUNE 4, 2019

A few months ago, I read something from a PR professional that revealed a certain amount of confusion over the matter of investor relations (IR) and ethics. Compounding this in the piece was the casual and repeated use of the term “ethical dilemma” when describing an ethical choice or decision. Disclosing information.

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Ethics Financial Guidelines Corporate 123

Flack's Revenge

NOVEMBER 28, 2018

It made me think of broader questions about PR ethics, which I’ve explored before here, and the state of communications today. The tactics Definers used sound like a page from the playbooks of Russian hackers and others who weaponize modern communications systems to achieve their goals. right-wing provocateur Charles C.

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Contently - Strategy

JUNE 11, 2020

Look no further than the Hippocratic oath, the code of ethics for physicians that bears his name. ” Science is complex, sure, but many healthcare companies have struggled to communicate complicated topics to a general audience. “We’ve found internal reporting guidelines to be really helpful.

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Healthcare Content Marketing Industry Trends 93

Contently - Strategy

SEPTEMBER 15, 2021

Look no further than the Hippocratic oath, the code of ethics for physicians that bears his name. ” Science is complex, sure, but many healthcare companies have struggled to communicate complicated topics to a general audience. “We’ve found internal reporting guidelines to be really helpful.

Healthcare 52

Healthcare Content Marketing Industry Trends 52

Stephen Waddington

DECEMBER 15, 2021

Steve Earl and I captured many of these shifts in organisational communication in Brand Anarchy and Brand Vandals. Regulators have been unable to keep up with the changes in media, not just from an anti-competitive standpoint, but also in adhering to ethical standards. Three decades on I’m less positive. It clearly isn’t enough.

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Publicity Government Guidelines Facebook 128