Stephen Waddington

JULY 1, 2021

It sets out the urgent need for organisations to act on issues related to CDR and provides a framework to support leaders with planning and communication. For example, Facebook is under investigation for an alleged breach of EU privacy laws after the personal information of 533 million users was shared online.

Corporate 141

Corporate Report Privacy Government 141

ImPRessions - Crenshaw Communications

JANUARY 13, 2020

The California Consumer Privacy Act (CCPA) was a hot topic in Las Vegas. Are they really worth the data privacy trade-off? Whether it’s Rubicon buying Telaria or Unruly being sold to Tremor International, it’s clear that 2020 will be the year of the acquisition. What did the show tell us about the rest of the year?

B2B 208

B2B Trends Retail Privacy 208

ImPRessions - Crenshaw Communications

AUGUST 21, 2018

Privacy regulations. The GDPR privacy rule officially blazed into our lives in May. And it won’t be the last data protection or privacy regulation we’ll see. In July, the state of California passed its own data privacy regulations called CCPA , and other states are sure to follow. 5 tech PR trends.

Trends 157

Trends Privacy Data Reputation 157

ImPRessions - Crenshaw Communications

MAY 11, 2022

Between cookies going away; the sector’s identity crisis; new privacy regulations; the rise of connected TV (CTV) and more, there’s plenty to discuss and lots of predictions to be made. As one of the largest tech events in the world, CES has long been a must-attend for anyone in consumer or business technology.

Conference 156

Conference Privacy Advertising Advertising 156

PRSay

MAY 15, 2019

Some of the familiar topics are there — branding, corporate social responsibility, crisis communications — but not necessarily in a form many of us would recognize as aspects of the profession we’ve come to know. They’re not shying away from big topics: the rise of nationalism, trade wars, and online privacy.

Publicity 146

Publicity Privacy Crisis Communications Ethics 146

Deirdre Breakenridge

FEBRUARY 13, 2015

ET, the #PRStudChat community will participate in a Twitter chat discussion focused the state of healthcare communications. We’ve invited a few special guests to join our discussion who will share their expertise on healthcare issues and the many advancements that we’ve seen in communications. Anneliz Hannan ( @AnnelizHannan ).

Healthcare 150

Healthcare Community Twitter Communications 150

Flack's Revenge

DECEMBER 20, 2018

Today I share Deborah Weinstein’s answers to questions about the challenges confronting social media marketing and digital communications. Brands must also make sure their community manager or agency has the experience, curiosity, and imagination needed to conceive, implement and measure their social efforts. Be Helpful.

Marketing 244

Marketing Facebook Social Media Community 244

Stuart Bruce

OCTOBER 30, 2014

Stuart Bruce speaking at the IATA Crisis Communications in the Social Media Age conference. (c) This morning I gave a keynote at the global ‘Crisis Communications in the Social Media Age’ conference in Istanbul. We can understand how Facebook and Twitter conversations can represent different parts of the community.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

PRSay

SEPTEMBER 24, 2019

Privacy is the major issue in ethical use of data within public relations. The discussion emphasized privacy isn’t just about gathering data. In global public relations, not all countries’ privacy and data laws work the same. What are potential missteps when it comes to using — or misusing — consumer data?

Ethics 120

Ethics Data Strategy Privacy 120

ImPRessions - Crenshaw Communications

JUNE 26, 2018

In recent years the tech sector has faced a reputation problem, from its lack of diversity to data privacy issues. Then there are regulatory issues that demand the communication of a company position as well as internal adaptation to new rules. Problems vary with the individual company, of course. The need for speed.

Privacy 149

Privacy Technology B2B Data 149

Reputation Us

JANUARY 11, 2016

The health care PR professionals at LT Public Relations considered the latest insights from industry conferences and the company’s health care clients to identify the top trends affecting health care communications in 2016. Figure out cross-generational communication — quickly. Make securing patient data a priority.

Communications 60

Communications Insurance Insurance Privacy 60

ImPRessions - Crenshaw Communications

JUNE 26, 2018

In recent years the tech sector has faced a reputation problem, from its lack of diversity to data privacy issues. Then there are regulatory issues that demand the communication of a company position as well as internal adaptation to new rules. Problems vary with the individual company, of course. The need for speed.

Privacy 120

Privacy Technology B2B Data 120

Presspage

JULY 25, 2023

Additionally, you should avoid spamming, and deliver transparent and timely communication consistently. With a deep understanding of communications teams' workflows and the pressures they face, the Presspage team has crafted a CRM that caters to your specific needs, enabling you to work efficiently amidst internal and external stakeholders.

Media 78

Media System Analytics Privacy 78

PR in High Definition

JANUARY 8, 2018

Privacy will be a big theme in 2018. The regulation will come into play in May 2018 – and if privacy and data protection wasn’t already all people could talk about last year, then just you wait for the explosion this year! We are not far off a major breakdown between consumer-business relationships at the rate we’re going.

Privacy 82

Privacy Brand Branding YouTube 82

Sword and the Script

DECEMBER 20, 2022

a) Many community newspapers going away and hopefully still being available in some kind of online format. PR and communications pros will be leaning way more heavily on AI-powered content development tools in 2023. Jon Amar , Director of PR and Communications, Matter Unlimited. “I see a few things. More show and less tell.

Marketing 190

Marketing Content Marketing Data Social Media 190

ImPRessions - Crenshaw Communications

SEPTEMBER 20, 2017

Yet one goal of all communicators – similar to the physician’s creed of “first, do no harm” – should be to avoid making the situation worse. Unfortunately, that’s exactly what happened when the news broke that credit-reporting giant Equifax suffered a breach that could compromise the privacy of some 143 million consumers.

Crisis 149

Crisis Crisis Management Reputation Financial 149

ImPRessions - Crenshaw Communications

OCTOBER 18, 2017

So, how do those executives (and the skilled communicators who represent them) speak out while mitigating the downside risk? But social advocacy works best when it grows out of existing corporate values and the strategies and tactics that communicate them. They’re proactive instead of reactive. They tap allies and advocates.

Corporate 149

Corporate Policies Privacy Construction 149

Critical Mention

APRIL 17, 2019

With the data privacy scandal that rocked Facebook in 2018, transparency became a critical social media trend this year. Fortunately, a large portion of modern communication is now automated thanks to the incredible rise of chatbots. Transparency. Conversational commerce. This new technology enables 24/7 availability.

Social Media 156

Social Media Trends Media Instagram 156

ImPRessions - Crenshaw Communications

OCTOBER 11, 2017

Knowing the signs that lead to such a decision can help ensure a smooth transition from internal to external team. Most importantly, a funding announcement should set the stage for a newsstream that communicates the company’s longer-term strategy and enables stakeholders and others to “connect the dots.”

Company 136

Company Interviews Reputation Privacy 136

Sword and the Script

DECEMBER 10, 2019

Data and analytics capabilities will mature to allow companies to predict the best possible experience and communication touchpoints throughout the entire customer journey. We’re used to seeing communications and interactions with brands that are personalized. ” Jo Detavernier , SCMP, APR | Detavernier Strategic Communication.

Marketing 101

Marketing Content Marketing Advertising Advertising 101

Newsfile

FEBRUARY 27, 2024

This vast reach can significantly sway market trends and consumer interests. By choosing the right media outlets, your announcement can become a key player in shaping market dynamics and consumer behavior. These global giants have immense reach and help propel your press release onto the international stage.

Financial 52

Financial Media Analytics Data 52

PR 20/20

SEPTEMBER 29, 2020

Regardless of whether marketers embrace AI, it is accelerating change in the industry: Consumers demand greater personalization, and want to control data and privacy. Communicating why it matters to marketers was the first step in unpacking the challenge. Unpacking the Challenge: How to Help Marketers Understand & Apply AI.

Case Study 92

Case Study Study Brand Branding 92

Sword and the Script

JANUARY 14, 2020

She’s a former colleague and friend and currently heads communications for the Auto Care Association. She talks about key issues she helps her organization communication, transitioning from a corporate role to work with an association and how she deals with the challenges we all face in PR and comms – like proving value.

Marketing 79

Marketing Data Wireless Industry 79

Shift Communications

SEPTEMBER 21, 2017

Currently, the skepticism is mainly focused on consumer facing vendors such as Google and Facebook. As we continue to see these trends, it’s logical that these companies will potentially face a level of criticism comparable to consumer facing tech companies. Craft a 360-degree crisis communications plan. Derek Lyons.

B2B 60

B2B Leadership Crisis Communications Technology 60

Critical Mention

APRIL 17, 2019

With the data privacy scandal that rocked Facebook in 2018, transparency became a critical social media trend this year. Fortunately, a large portion of modern communication is now automated thanks to the incredible rise of chatbots, like MobileMonkey. Transparency. Conversational commerce. Thumbnail unification.

Social Media 61

Social Media Trends Media Instagram 61

Sword and the Script

DECEMBER 26, 2023

Some marketing and communications predictions suggest AI will change the world; others see a tailspin of noise and and see humanity as a path for differentiation Most marketing and PR professionals have formed strong viewpoints on AI. That much is apparent I compiled this year’s list of marketing and communications predictions.

Writing 194

Writing Communications Marketing B2B 194

PR Conversations

AUGUST 7, 2014

In the end, I found myself dabbling with hindsight, thinking ahead to a few years from now, when the great and good will gather for the annual International History of Public Relations Conference and expound their views on how our profession dealt with one of its greatest challenges: The Internet of Everything and wearable technology.

Publicity 87

Publicity Ethics Technology Government 87

Ethical Voices

AUGUST 21, 2023

But specifically, how should we be making use of AI, and really generative AI, in PR or communications? But in the PR and communication space, we have been doing emotion recognition for quite a while. We need to determine the appropriate amount of human agency or decision-making in the PR and communications workflows.

Agency 80

Agency Publicity Ethics Analysis 80

Contently - Strategy

APRIL 14, 2021

For consumers, this means those sneakers are less likely to stalk you around the internet just because you browsed Zappos one time. ” As a result of such concerns, consumers are disabling cookies, using ad-tracking and ad-blocking software, and complaining to regulators. For brands, however, it means a paradigm shift. In the U.S.,

Privacy 124

Privacy Google Advertising Advertising 124

Waxing UnLyrical

DECEMBER 16, 2010

Offline, my life has been consumed by IABC/DC Metro events (16 more days as president but who’s counting?) By no means am I saying that online interaction replaces face-to-face communication ; far from it. It’s one of the reasons I’ve felt so at home during the last few PRSA International Conferences.

Social Media 89

Social Media Media Facebook Twitter 89