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Crisis Management — A Few Basic Strategies from Sitrick And Company | Business Wire Blog

Business Wire

“If you don’t tell your story, someone else will tell it for you.” -- Michael Sitrick, Founder and Chairman of Sitrick And Company.

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How Public Relations Impacts Finance Companies

5W PR

But it’s not just about the cost, strategic financial PR is an investment that directly cushions the financial health of companies in the finance arena. Media relations PR pros cozy up with journalists and media outlets, ensuring the company’s story gets told right in the public view.

Company 78
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Four Ways to Track PR Success During Conference Season | Business Wire Blog

Business Wire

Conferences are back in full force, meaning companies must double down on their promotional efforts. Startups and major industry players are making their 2023 appearances at the hottest conferences around the world.

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Crypto Coin Companies Should Consider More Transparency

Ronn Torossian

Politics, art, Hollywood … the list goes on and on, and crypto coin companies are no exception. That may be because of the origin of this concept with Bitcoin, and cybercurrency companies who should consider more transparency. First, Get Educated. In fact, they may need to focus on transparency over and above the normal need.

Company 240
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How Innovation and Education Come Together at the New York Toy Fair

5W PR

The New York Toy Fair is held every year, bringing together professionals, educators, and innovators in the toy industry. It showcases the latest advancements in toys, games, and educational products. The fair has become a vital venue for innovation and education, promoting learning through play.

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Business Wire’s Event Spotlight Increases the Reach and Impact of Live and Virtual Event Participation | Business Wire Blog

Business Wire

Marketing teams rely on conferences and events to educate and connect with target audiences. But in 2020, events changed, leaving companies and organizers scrambling to find new ways to recreate the event experience. Events, large and small, are an integral part of many marketing programs. Until now.

Blogging 257
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PR Tactics To Show Company Values

ImPRessions - Crenshaw Communications

With the public too cynical to buy into ads trumpeting a company’s inherent beliefs, public relations offers that all-important third-party acclaim. If a tech company only uses only renewable energy, then it might partner with an environmental group for an issues awareness campaign about the environmental impact of high-tech products.

Company 174