Sword and the Script

DECEMBER 26, 2023

Re-writing the AI draft “We’ll spend more time rewriting ChatGPT’s draft press releases, and less time finding relevant topics, reporters… thanks to it as well.” Write a 2-4 sentence prediction for marketing and PR in 2024.] ” ~ Mark Schaefer , Executive Director, Schaefer Marketing Solutions 18.

Writing 190

Writing Communications Marketing B2B 190

Sword and the Script

OCTOBER 4, 2022

The equity owners wrote big checks for those transactions – and they aren’t inclined to write another. Morgan and DNB Markets, a part of DNB Bank ASA, to advise on and evaluate certain broader strategic alternatives for the Company. On the other side, all the dealmaking has weighted down the giants with more than they can integrate.

Technology 81

Technology Company Analytics Writing 81

Solo PR Pro

DECEMBER 15, 2020

Considerations to keep in mind when choosing your person: select someone whose ethics, client service mantra and skills match your own. Keep a list of your bank account numbers handy in case checks need to be deposited. This is the time to make your wishes known, and write them down. Do a quarterly update.

Crisis 66

Crisis Insurance Insurance Banking 66

Communications Conversations

MARCH 29, 2019

Of course, I couldn’t write a post like this without nominating a couple people myself! Bank (nominated by Monica Wiant). Bank social media team in 2018 after graduating from the University of Minnesota with a degree in journalism. I put a few guidelines on this–these folks had to be non-manager/non-director level.

Social Media 128

Social Media Agriculture Marketing Media 128

Mindful Marketing

APRIL 10, 2021

However, even with this regulatory approval, the practice should raise at least two red flags, or moral concerns, that lead one to ask: Is short selling ethical? Dwayne Safer is a chartered financial analyst (CFA) whose career has included significant roles in investment banking, corporate finance, and strategy.

Financial 65

Financial Banking Retail Sports 65

Waxing UnLyrical

OCTOBER 10, 2012

I’ve been known to “occasionally” jump on my soapbox to rail against everything from students’ inability to write coherent sentences to public transit systems’ inability to provide anything vaguely resembling “service.”. To answer the unasked question, “No, I don’t think the world is going to crash and burn.”.

Publicity 92

Publicity Ethics Nonprofit Local 92

PRSay

JULY 8, 2019

This study validates the importance of not simply “towing the line” for professional purposes but also integrating ethics into our overall conduct. Through this lens, the PRSA Code of Ethics can serve as a valuable reference point for helping PR professionals to behave ethically inside, as well as outside, of their work environments.

Ethics 131

Ethics Banking Employee Study 131

PR in High Definition

OCTOBER 26, 2020

Dear Reader, I write to you today with one thing in mind: setting the record straight on ‘cancel culture’ and establishing why the comms industry must finally get to grips with it. These are social, ethical, and moral matters. Now, before we proceed, we must first define ‘cancel culture’.

Groups 62

Groups Employee Leadership Examples 62

Waxing UnLyrical

JANUARY 28, 2017

Because what we write, type, send, say, record, photograph, literally has the power to spark conversation, action, and change. Founder and publisher of Waxing UnLyrical, Shonali Burke helps smart businesses make bank by taking their communications from corporate codswallop to community cool™. Image: Thinkstock.

Training 85

Training Banking Community LinkedIn 85

Solo PR Pro

AUGUST 4, 2020

Why it's important to make ethical behavior more than what you do at work but who you are all the time. This study validates the importance of not simply “towing the line” for professional purposes but also integrating ethics into our overall conduct. Ethics is not a uniform that we discard after hours. In his recent Inc.

Ethics 68

Ethics Banking Employee Study 68

Waxing UnLyrical

OCTOBER 4, 2017

Branded content (I know this because I frequently write said branded content for a major B2B media brand). As far as I’m concerned, we should use any means at our disposal, regardless of which “bucket” they fall into, as long as we’re doing it ethically and responsibly. ” JC, Alan.

Internal 43

Internal International YouTube Nonprofit 43

Mark My Words

DECEMBER 15, 2020

While its maker, Californian start-up Clevr Blends, claims it brings all kinds of health benefits, is ethical, environmentally friendly and a brand that is ‘dedicated to giving a s**t’ Its packaging claims it boosts immunity, brain health and digestion while reducing stress and improving focus.

Instagram 60

Instagram Brand Branding Publicity 60

Mark My Words

MARCH 15, 2022

Dan Crossley, executive director of the Food Ethics Council charity, said: “The spiralling cost of food was already a challenge in the UK and across Europe but is now being pushed even higher. Goldman Sachs said it plans to close its operations in Russia – the first big Wall Street bank to quit. Diesel averaged 167.4p – up 5.1p.

Energy 12

Energy Banking Agriculture Chemicals 12

Mindful Marketing

MARCH 3, 2024

Discussions of ethics sometimes identify actions considered blatant wrongs, e.g., it’s never right to murder or rape. Also surprising, another study identified individuals in accounting, banking, and finance as the most foul-mouthed professionals.

Marketing 100

Marketing Healthcare Study Advertising 100

Sword and the Script

DECEMBER 20, 2022

And, given the vast amount of time I pour into writing about PR technology , I’m really pleased with the long list of contributions from the PR technology vendor community. As we often say, ‘everyone can write, but only a few people can write.’. AI writes the editorial calendars. It all adds up to more content.

Marketing 187

Marketing Content Marketing Data Social Media 187

Maxim Behar

NOVEMBER 15, 2023

I was a journalist in the very beginning of 90-91 and some people from an American bank came here and had to assess when the Bulgarian legislation could be adapted to the European legislation and when Bulgaria could become a member of the European Union. Many people have asked me what business ethics is. Let me give you an example.

Hotels 64

Hotels Newspapers Journalism Ethics 64

Beyond PR

OCTOBER 26, 2016

In this Journalist Spotlight Q&A, Director of Audience Website Operations Maria Perez spoke with Lou Carlozo ( @LouCarlozo63 ), managing editor at BAI , a nonprofit organization that works within the banking and financial services industry. . I just started work as the managing editor at BAI (Bank Administration Institute).

Banking 40

Banking Ethics LinkedIn Financial 40

Waxing UnLyrical

NOVEMBER 28, 2012

I write a lot about the subject myself. But those of us who adhere to the PRSA Code of Ethics abide by the Code’s “ Core Values ,” and we try hard to impress on others our sincerity and our honesty. Some of the organizations he has counseled include the Blood Bank of Hawaii, Medical Area Service Corporation and Boston Harborfest.

Publicity 110

Publicity Nonprofit Banking Ethics 110

PRSay

APRIL 18, 2016

Is ad-blocking ethical? The PRSA code of ethics states that: “protecting and advancing the free flow of accurate and truthful information is essential to serving the public interest and contributing to informed decision making in a democratic society.”. Tchividjian writes weekly ethics blog. .

Ethics 60

Ethics Web Advertising Advertising 60

Sword and the Script

DECEMBER 11, 2018

15) Ethics in PR revisited. While most PR pros ARE ethical, it’s something we should all take into consideration. On the other hand, marketing has operators – talent that really understand the ins and outs of the platforms and can write a snappy tweet. January 2016: 11 Shrewd PR and Marketing Predictions You Can Bank On.

Social Media 90

Social Media Marketing Media Creativity 90

Waxing UnLyrical

FEBRUARY 12, 2014

We had had a writing assignment on the “democratization” of reading that came about in part because of the introduction of paperback books. As a PR professional, I refer often to the PRSA Code of Ethics ‘ statement on “Expertise” which says: “ We acquire and responsibly use specialized knowledge and experience.

Nonprofit 87

Nonprofit Television Banking Radio 87

Flack's Revenge

MAY 17, 2018

It can bring the cloaks, daggers and pose ethical challenges for PR teams, vendors and journalists alike. What are the journalistic and ethical considerations? Scott Shane writes: “The old rules say that if news organizations obtain material they deem both authentic and newsworthy, they should run it. But they have agendas too.

Ethics 120

Ethics Banking Journalism Guidelines 120

Masters in Communications

FEBRUARY 12, 2022

Types of Mass Communication History of Mass Communication Mass Communication Theories Ethical Issues for Mass Communications What Does the Future of Mass Communications Look Like? We don't know what they say as they represent a transition between early pictorial writing and the cuneiform that succeeded them (2).

Ethics 52

Ethics Communications Print Television 52