Analysis Consumer Technology Viral 
Flack's Revenge
AUGUST 9, 2016
Their efforts have propelled merely popular stories into through-the-roof viral successes. Since then it is a new game, as more people are discovering and consuming news through social media. Project Fortune Teller: Data Predict Viral Success. The resulting quick action turned popular articles into viral successes.
Onclusive
JUNE 1, 2023
It’s a reactive measurement for campaign analysis and overall performance reporting. Social media listening is more proactive , capturing quantitative and qualitative data to anticipate trends, sentiment, and consumption styles. You can go further by analysing competitor activity and consumer discussions to see how you compare.
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Cision
AUGUST 23, 2017
Over the last few years, particularly with the onset of social media, emotional reactions from consumers have changed the face of public relations. Emotional intelligence drives consumer culture which influences your business strategy. So, why not capitalize on this approach to forge a lifelong relationship with your consumers?
5W PR
JANUARY 25, 2022
When most people think about brand-building campaigns, viral videos, and PR stunts , they tend to think about the examples from businesses in the B2C industry. Nevertheless, the core purchasing beliefs are the same with both types of audiences – consumers prefer to spend money with brands that they trust and like. Social Media.
NewsWhip
SEPTEMBER 1, 2022
The conventional wisdom used to be that big events can dominate newsrooms and media or consumer interest and thus ruin the best laid plans of PR mice and men. However, fifty years later, technology and our media consumption habits are almost unrecognizable. In reality though, such an occurrence was quite rare.
NewsWhip
JUNE 2, 2020
Turbine Labs separates itself in the crowded industry by using a unique combination of technology and analysis to trace the impact of media sentiment on clients. We measure the reach, impact and value of consumer and media content and conversation in the context of the brand and its competitors.
Mindful Marketing
NOVEMBER 6, 2022
As rapidly advancing technology helps blur lines between fact and fiction, does marketing have any obligation to stand for truth? In recent years, the growth of social media and advances in digital technology have helped deception proliferate like never before, both in volume and sophistication.
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