Onclusive

MARCH 23, 2021

In the fourth post of this 4-part series on Growth PR, we examine what should be included in your analysis for the most insightful and strategic information. Luckily, we’re experts on how to showcase the effect of communications in reports. Packaging and Presentation.

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Onclusive

OCTOBER 19, 2021

Welcome back to our blog series about building a PR business case and securing the investment! How will we do it? It’s great for strategy setting and industry analysis, as you can quickly and easily review what’s happening beyond your own company. What are the benefits? Who and what will we need to do it? Sara Eberle.

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How To Measurement Data Writing 396

Sword and the Script

OCTOBER 3, 2023

Kick-ass” PR blogs. Prezly published a list of the “15 most kick-ass PR blogs in 2023.” Here’s the updated list of PR technology companies I’m watching and here’s how to get on my radar. 47] Image: DALLE The post Content analysis tool BuzzSumo adds journalist database for SMBs [PR tech sum no.

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Onclusive

MARCH 29, 2022

This week, we’re wrapping up our Demystifying PR Measurement blog series with a review of what to look for in a PR measurement solution and what questions to ask to find a partner that is right for your company and brand. The post How to find the right PR measurement partner appeared first on Onclusive.

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Measurement How To Analysis Data 195

Buzzstream

JANUARY 22, 2024

Matt Cutts’ infamous blog post advised “sticking a fork in it” because guest posting for links was done. For reference, the median DR in our analysis was 74. How to Find Guest Posting Sites Using Google Search The easiest way to find guest posting opportunities is via Google Search. All in all, give the site the “eye test”.

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Analysis SEO Guidelines Google 91

The Resolution Blog

FEBRUARY 28, 2022

There are now multiple metrics available as a way to measure PR coverage on social platforms, but which should take priority and how do you compare and analyse alongside media coverage? The post How to measure social coverage in 2022 appeared first on PR Resolution — by CoverageBook. This […].

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Measurement How To Analysis Media 156

5W PR

JANUARY 3, 2024

This can include blog posts, videos, or social media updates that highlight key moments and innovations. Performance analysis Conduct a thorough analysis of the brand’s performance at CES 2024. The post How to Prepare for CES 2024 appeared first on Public Relations Blog | 5W PR Agency | PR Firm.

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How To Analysis Resources Trends 78

5W PR

JANUARY 21, 2021

Content or SEO gap analysis arms marketers with information that will help them “fill the gap” to discovery. Get a keyword gap analysis tool. By entering URLs of successful competitors and running the analysis, brands can better decide where and how to direct their focus in the future. Some are even free. Remain flexible.

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Onclusive

APRIL 29, 2021

That’s why media monitoring, sentiment analysis and competitive intelligence gathering are your best friends in a time of crisis. It is also critical to be able to measure how your response is resonating with your intended audiences and how your brand reputation is faring during a crisis. brand reputation)?

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Crisis How To Crisis Communications Reputation 367

Shift Communications

SEPTEMBER 17, 2014

The same could be asked about a blog: If a blog is written but has no readers, does it exist at all? Don’t let your blog fall into the cobwebs of your website. Content creation can be one of the hardest things to plan when you first begin blogging. Your readers are already on your website to read the blog.

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Blogging How To SEO Analytics 161

Buzzstream

MAY 16, 2024

I get email requests from guest bloggers who want to write on the BuzzStream blog daily. As you can see, when you start to explore the waters of guest blogging for backlinks, things get very muddy quickly. To succeed with guest blogging in 2024, you need to think of yourself as a content creator instead of a link builder.

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Blogging Google SEO Writing 62

Doctor Spin

NOVEMBER 17, 2023

I’m obsessively interested in how to create knowledge. I love to learn about how to learn. Understanding how knowledge is created makes it easier to understand the strengths and weaknesses of different types of reasoning. It thoroughly explains how knowledge can be approached, analysed, and interpreted. Deconstruction.

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Onclusive

JANUARY 24, 2023

This has left comms professionals nervous about how to best communicate their environmental goals and initiatives – how can it be done without attracting greenwashing scrutiny? As the appetite for green news has increased, so has the dramatic rise in greenwashing discussion and accusations across the mainstream and social media.

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Media Analysis Financial Reputation 195

Onclusive

JANUARY 24, 2023

This has left comms professionals nervous about how to best communicate their environmental goals and initiatives – how can it be done without attracting greenwashing scrutiny? As the appetite for green news has increased, so has the dramatic rise in greenwashing discussion and accusations across the mainstream and social media.

Media 195

Media Analysis Financial Reputation 195

Prohibition

MARCH 21, 2024

Social media analysis and trend identification is an important aspect to any social media strategy. Trend Identification Trend analysis can help us to understand and decode consumer preferences and behaviours and organisations who are actively engaging with trend identification are able to optimise campaigns and boost ROI.

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Social Media Trends Analysis Media 62

ImPRessions - Crenshaw Communications

AUGUST 2, 2017

Here are the top 10 tech blogs you need to read to prepare for promoting clients across a range of industries, including IoT, ad-tech, tech products and services and wearable technology. Our tech team recommends this list of blogs for the best information on relevant news, competitive moves, trends, and data insights. Ars Technica.

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Blogging B2B Technology Pitching 136

Critical Mention

JUNE 26, 2019

Luckily, we have seven of our top picks for the best marketing blogs of 2019 that’ll help you up your game! Blogs are purposeful, succinct and educational. Some of its main features teach you how to create, post and optimize your content. HubSpot Inbound Marketing Blog. Neil Patel’s blog. Copyblogger.

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Blogging Marketing Content Marketing eBook 92

Cision

OCTOBER 4, 2017

From online articles to advertisements to blogs to social media posts — numerous mediums are competing for your audience’s attention. BuzzSumo , a content analysis company, also evaluated over 1 million articles in a study that revealed articles with an image every 75-100 words received double the shares versus articles with fewer images.

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How To Storytelling B2C Measurement 282

Onclusive

OCTOBER 28, 2021

While you’re likely familiar with ESG (Environmental, Social and Governance) performance as one of the most important measures of corporate reputation, we’d like to introduce a similar tool called PESTLE analysis. PESTLE analysis can serve as a similar measure of corporate reputation.

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Corporate Reputation Analysis Wikipedia 195

OnePitch

JANUARY 11, 2023

To perform this analysis, __ took data from August – December 2021 (what we describe as pre-downturn) and compared it with data from April – August 2022 (what we refer to as post-downturn in our discussions). __ analyzed 500 companies – 64% VC-backed / 36% bootstrapped / 75% North American and 25% European.

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Pitching Report How To Analysis 52

Buzzstream

NOVEMBER 28, 2023

And once you know how to find them, you can begin to strategize on how to build them. Link relevance measures how relevant a backlink is to your site. Unless, the football blog is writing something like “Top Tailgating Tips from Professional Chefs”.) What Is Link Relevance?

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How To Google SEO Pitching 62

5W PR

MAY 6, 2022

An analysis of competitors can help understand what works and what does not, including the language/tone used in communication, how the competitors manage their various media channels, and how they approach potential clients. It is also crucial to know what the company’s competitors are doing for their PR.

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How To SEO B2C Content Marketing 88

Buzzstream

APRIL 25, 2024

I’ll walk you through how to turn your unlinked mentions into links. Option 1: How to Set Up Google Alerts Go to Google Alerts and type in your domain name. Option 2: How to Set Up Talkwalker Alerts I prefer Talkwalker to Google Alerts because it has more advanced filtering options. For the Result type, choose “News” and “Blogs.”

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Brand Branding How To SEO 62

Onclusive

MARCH 11, 2021

In this blog series on Growth PR, we examine why you should begin formulating your PR analysis program right now. Here in the third decade of the 21st century, analysis and insights are commonplace. Look out for the next blog post, going live next week! if management was asking them to).

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Measurement Analysis Data Blogging 150

Agility PR Solutions

JULY 30, 2019

Do you want to know how to blog for business? Blogging can be a lucrative way to draw customers to your online audience. But if your blog hasn’t been updated with content that attracts, your blogging plan could backfire. Today’s entrepreneurs struggle finding new ideas for their business blog.

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Blogging Company How To Analysis 108

OnePitch

JULY 27, 2022

On a good month, TechCrunch garners around 20 million readers digitally with their main focus being “breaking technology news, opinions, and analysis on tech companies from around the world.” Want more blogs like this? Click below to subscribe to our newsletter and receive weekly emails with the top blogs from The TypeBar!

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Pitching How To Energy Resources 52

Contently - Strategy

NOVEMBER 29, 2023

According to WordPress, users create 70 million blog posts per month through its platform. How to Identify Your Core Topics Identifying the right topic pillars is crucial as they will guide your content strategy. The post How to Leverage Topic Pillars to Build a Targeted Content Framework appeared first on Contently.

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How To SEO Content Marketing Engineering 52

The Proactive Report

OCTOBER 30, 2023

The trick to getting good content from an AI service is to learn how to write excellent prompts. Do you show up in Wikipedia, Reddit, X, LinkedIn, ChatGPT, relevant blogs and podcasts when people are looking for words and phrases related to your product or service? Always edit and put your own voice on a piece that’s created by AI.

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Trends Marketing Wikipedia Reddit 182

Onclusive

SEPTEMBER 16, 2021

Welcome back to our blog series about earned media strategy and measurement! This week, we’re concluding the series with an overview of how to measure earned media success and optimize your strategy using these data and insights. The shift toward qualitative vs. quantitative metrics.

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Strategy Measurement Data Analysis 397

Doctor Spin

APRIL 4, 2023

How to create a PR strategy that actually works? The Cost of a Poor PR Strategy The Most Common PR Strategy Mistake How To Create a PR Strategy That Takes the Cake Tips for Developing and Implementing an Effective PR Strategy How to Evaluate and Adjust Your PR Strategy Over Time What Is a PR Strategy and Why Do You Need One?

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Strategy How To Hotels Analysis 52

5W PR

JANUARY 17, 2017

A few of the most popular PR analysis tools include: Content Analysis–Is your core narrative being reported accurately in the press? The post How to Measure PR? appeared first on 5W PR News and Updates, NY Public Relations Agency Blog.

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Measurement How To Television Analysis 90

Shift Communications

AUGUST 29, 2023

Now, in an emerging market, is the time for AI startups to kickstart a strategic AI-PR program, and mind the gap between industry and consumer awareness From mainstream media to trade press and corporate blogs, artificial intelligence (AI) and generative AI (genAI), in particular, seems to be everywhere. In fact, it is.

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Survey How To Storytelling Corporate 60

Doctor Spin

NOVEMBER 17, 2023

It’s a cognitive bias that can impede critical thinking and thorough analysis. Instead of thinking about how to achieve something, you consider what would prevent it from happening. Correlation Do Not Equal Causation —This principle is a critical reminder in data analysis and scientific research.

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How To eBook Wikipedia Viral 52

Burrelles Fresh Ideas

SEPTEMBER 12, 2023

Over the years, we have referenced ethics in many of our blog articles, and at least once per year, we devote an entire article to the topic of ethics. It’s interesting and noteworthy to see how it applies in different countries with different laws, codes, and regulations. Enforcing the codes consistently and fairly.

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Ethics Industry Publicity Analysis 111

Onclusive

AUGUST 3, 2021

In this 4-part blog series, we’d like to introduce our new ultimate guide to developing an effective earned media strategy and measuring success of your earned media activities in a way that showcases business impact and ROI. How to set earned media objectives that are right for your brand.

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Brand Branding Media Measurement 370

PR Insiders

APRIL 13, 2021

Firms also have a whole range of specialties, from crisis communications to public affairs to research and analysis. How can you possibly determine which is the right firm for you and your needs? The post How To Hire The Best PR Firm For You appeared first on News & Experts. Happy publicizing!

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Radio How To Public Affairs Print 78

Critical Mention

DECEMBER 20, 2019

Having said that, these three steps will help you prioritize how to work your earned media strategy and turn positive mentions into brand endorsements: . Step 1 – Learn How to Get Earned Media. Publish newsworthy articles, press releases and blog posts. Share Tweet Share. Step 2 – Monitor your Earned Media.

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How To Brand Branding Media 103