Capture viral behavior with strange projects
Marketwired
APRIL 21, 2016
What #ContentMarketers Can Learn from Hamburger Helper’s Viral Mix Tape #WatchTheStove Click To Tweet. Hamburger Helper didn’t really advertise or force the mixtape on people. Find where people are naturally the genesis of viral sharing and see if you can reach them in an organic way: If you’re not advertising your social media campaign, how do people find it? IR/PR content marketing creative PR going viral hamberger helper's mix tape[By Karen Geier].
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