article thumbnail

Helsinki, Finland – Growth Path Ahead

Landis PR

In this week’s blog, our Public Relations Global Network partner, Taru Tujunen from Ellun Kanat , writes about the business environment in Finland. Finland’s most listened-to radio channel is Yle Radio Finland , which is not an advertising-funded channel. million users Pinterest : 1.52 million users Facebook : 3.59

Radio 64
article thumbnail

Visibility is More About Social Than Search

The Proactive Report

Site Optimization : There is a lot more to this now than just keyword research and writing good content. Platforms like Pinterest , Google+, Facebook , Instagram, and other social sites, are essential. Social content is one way to keep your site alive and fresh. It’s worth it! PS: this is the year of the message board !

SEO 100
article thumbnail

The Old “New Media” and Marketing Tools with Novel Twists [UML]

Sword and the Script

Audio in marketing doesn’t just mean podcasts writes David Kirkpatrick for Marketing Dive – The call for audio content marketing gets louder. Like search ads on Google, the new Pinterest ads will be sold via a digital auction on a cost-per-click basis. 1) Marketing Audibles for Audio Search. 2) Visual Search Engine to Sell Search Ads.

Tools 60
article thumbnail

How to Attract Your Ideal Customer on Instagram

Cision

Twitter, LinkedIn, or Pinterest? Build customer relationships with these tips: Write action-driven, attractive captions – encourage them to engage with your brand. While Facebook is best known for its unparalleled reach, Instagram’s advertisement channel assists in retaining customers, therefore winning in terms of brand loyalty.

Instagram 120
article thumbnail

Will your kids go to school to be professional social media influencers?

Communications Conversations

But, before you write it off, consider the cirriculum these kids are taking. And what kid wouldn’t want to take a class with reps from TikTok and Pinterest involved? And China is already making this happen. Yeah, in China you can actually go to school to become a professional influencer. Again, I know how crazy that sounds.

article thumbnail

How to Use eBooks to Grow Your Authority

ReimaginePR

If you’re looking for an easy, but sure way, to define yourself as an expert in your field, here’s my advice: write an ebook. Aside from bragging rights, writing an ebook can help increase your authority because people will begin to see you as an expert on the topic. Don’t allow the prospect of writing an book to overwhelm you.

eBook 219
article thumbnail

Borrowing Trust: The Surprising New Marketing Role of Citizen Influencers

Cision

In an era where paid advertising access to consumers on television, radio, and print is drying up, influence marketing may become a primary source of consumer connection. The celebrity: Not long ago, to be a celebrity, you had to write a book, star in a television show or movie, or launch a record. 19 percent were piloting a program.

Marketing 239