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Comparing top 2021 media monitoring vendors

Onclusive

Last week, we reviewed the ROI rankings of the top media monitoring and PR analytics software solutions, including Onclusive, Meltwater, Cision and Muck Rack, based on the G2 Crowd 2021 report. We are the category leaders when it comes to local, national and international media monitoring: What makes Onclusive stand out from the pack?

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3 Steps to a Data-Driven Internal Communications Plan in 2021

PRSay

As you think about your internal communications plans for 2021, you must first recognize the challenges and changes that occurred in 2020. While this is not always possible due to resources, you might try teaming internal communicators up to examine each other’s area of control. Nobody plans to fail. They just fail to plan.

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The Top 10 PR Disasters in 2021

Prohibition

2021 has almost come to a close and in all honesty, we are still trying to process 2020… It’s been a year full of some amazing PR stories and campaigns and also some that didn’t quite hit the mark. — Melissa Fulcher (@mkfulcher) June 28, 2021. — Aldi Stores UK (@AldiUK) April 16, 2021. FreeCuthbert.

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ICON 2021 Recap: Inside Delta Air Lines’ Crisis Response to COVID-19

PRSay

The company’s communications team found itself pivoting into crisis mode. 20 workshop, “Inside Delta’s First-Class Response to the Pandemic,” the last session ICON 2021. Internal messages repurposed for news media. Things began to continually get worse,” said Kristin Seay, Delta’s director of employee communications.

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Equine Outreach Successfully Completes the 2021 NAO and ReputationUs Nonprofit Reputation Program

Reputation Us

In late 2020, Equine Outreach—a horse rescue and sanctuary nonprofit in Bend—was selected as the 2021 Nonprofit Reputation Program recipient. An assessment of the nonprofit’s current reputation internally (e.g., An actionable 2021 reputation enhancement plan. An actionable 2021 reputation enhancement plan.

Nonprofit 148
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Apply for the 2021 Nonprofit Reputation Program (Free for NAO members)

Reputation Us

The work will include: An audit of the nonprofit’s current reputation internally (e.g., An actionable 2021 reputation management plan. Reputation management support that includes content management, crisis management, media relations, social media, news releases and message unity training. PT Friday, November 20, 2020.

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ICON 2021 Recap: Communications Executives on Building and Protecting Trust

PRSay

11 titled “Building Trust in a Distrustful Age” during PRSA’s ICON 2021. Panelist Aaron Sherinian is vice president, global communications transformation, for Philip Morris International, a company making a pivot to a smoke-free future. Philip Morris International has learned from faith traditions and institutions, Sherinian said.