Sword and the Script

JUNE 7, 2022

Scale to compete with incumbents; Prowly adds media monitoring; Cision releases internal DE&I report; World’s First-Ever NFT Press Release. One of the assignments was a peer-reviewed journal article that made the case against merger and acquisition (M&A) transactions. Cision releases internal DE&I report.

Software 85

Software Internal International Pitching 85

Prohibition

DECEMBER 22, 2021

Burger King sent out a tweet, on International Women’s Day 2021, that read: “Women belong in the kitchen.” It was exposed, by the Wall Street Journal, as having known for over two years about the negative impact that Instagram was having on young people’s mental health. Top nine PR crises so far for 2019.

Crisis 146

Crisis Crisis Management Instagram Social Media 146

Stephen Waddington

OCTOBER 14, 2019

These are the findings of a literature review over four decades from 1982 to 2019 called Women in Public Relations – A Literature Review (1982-2019). has been exploring in her work on women in journalism. Follow this link to download a free copy of the book. At least it did for this agency leader and middle aged white man.

Leadership 89

Leadership Study Journalism Education 89

Critical Mention

JANUARY 3, 2019

I would do so via a live satellite feed, providing insights, and sharing my experiences at international conferences from London to Shanghai. So, my relationship with the media started changing based on what I was focusing on, the ‘what actually happens,’ in the field of international business. Most of this happened in the U.S.

Interviews 105

Interviews Ethics Government Internal 105

NewsWhip

FEBRUARY 7, 2020

The new coronavirus that originated in Wuhan at the end of 2019 has gone from unheard of to being declared a global health emergency in the space of a month. Week 1: December 2019 / January 2020. An Englishman in New York, he is interested in the intersection of PR, brands, and journalism, and the trends and innovation around that.

Journalism 163

Journalism Viral Writing Report 163

Sword and the Script

JUNE 9, 2020

That’s an increase from 68% in 2019 and 51% in 2018. If media relations is hard, so too is journalism and reporting. Send it around internally. Three-quarters (75%) of PR said so this year, according to the 2020 JOTW Communications Survey. It’s not a game of numbers because the total number of players is finite. Repurpose it.

Media Relations 111

Media Relations Media Survey Pitching 111

Stephen Waddington

DECEMBER 30, 2019

In 2019 it has published papers on disinformation and influencer marketing. Vuelio named this blog the best PR and communications blog in 2019. The report provides an international perspective on the challenges facing the PR business. It was published by Leeds Beckett University at the Euprera Congress 2019.

Government 103

Government Education Print Ethics 103

Sword and the Script

JULY 27, 2021

The multi-year trendline on this question suggests it’s not getting any easier (here are the survey results to this question in 2020 , 2019 and 2018 ). Third-party validation is still more credible than all the content marketing and brand journalism in the world. There are several approaches to managing the challenges.

Media Relations 173

Media Relations Media Pitching Survey 173

Stephen Waddington

JANUARY 12, 2019

Something new for 2019. I’m going to try something new for 2019 with my blog community. PR Careers: How to get a job in PR Sarah Stimson has published her annual list of intern opportunities in the top UK PR 150 agencies with support from CoverageBook. Let me know what you think. I’ll let you know how we get on.

Case Study 62

Case Study B2B Healthcare Energy 62

PR 20/20

SEPTEMBER 17, 2019

Media and journalism. Keynote speakers from 2019 included the likes of actor Henry Rollins and Content Marketing Institute’s Robert Rose. As you’ll see from the 2019 agenda , this one goes deep on SEO, diving into topics like link building and local ranking opportunities. 2020 TBA (September 3 - 6, 2019 | Boston, MA).

Conference 97

Conference Marketing Case Study Content Marketing 97

Prohibition

DECEMBER 22, 2021

Burger King sent out a tweet, on International Women’s Day 2021, that read: “Women belong in the kitchen.” It was exposed, by the Wall Street Journal, as having known for over two years about the negative impact that Instagram was having on young people’s mental health. pic.twitter.com/p31jK5wIYK. Peloton – is it that dangerous?

Crisis 62

Crisis Instagram Social Media Facebook 62

NewsWhip

JUNE 26, 2020

The engagement to content from Spain rose throughout the back end of 2019, almost doubling when looking at week-over-week engagement between June and the start of 2020. . This top article was about deers gathering under cherry trees in Japan in peak blossom season , an image that did the rounds in the international media.

Journalism 78

Journalism Crisis Web Internal 78

Critical Mention

DECEMBER 17, 2019

YouTube is the second most popular search engine in the world (Search Engine Journal). Critical Mention has also laid out an aggressive product roadmap for 2020, with the expectation that it will continue to add features, expand its content set and grow its customer base as it did in 2019. . About Critical Mention.

YouTube 91

YouTube Radio Analytics Television 91

Communications Conversations

JUNE 14, 2019

and international. I also think social teams should be run by people with comms (or journalism, in some cases) backgrounds. And, a great content builder is worth his or her weight in gold in 2019. The laundry list of items social media teams are responsible for is long–and growing.

Resources 92

Resources Social Media Media Measurement 92

Karen Freberg

DECEMBER 30, 2019

Facebook (2019 – Present). ” 2) got rejected from three journals for the same reason and 3) got immediately published in PRR, one of our main journals. I am proud to say – in 2019 – It is *still* the most downloaded article from PRR. This was a blast and had so much fun! NASA (2018).

Social Media 56

Social Media Conference Travel Internal 56

Bianchi Biz Blog

MARCH 7, 2022

Attending 2019 Railway Interchange in Minneapolis as associate editor for Progressive Railroading magazine. How long have you been in journalism and how did you get started? It was an internal struggle deciding because I felt my heart was in community stories. Like every reporter, I’m a sincerely curious person.

Meeting 81

Meeting Automotive Media Transportation 81

Sword and the Script

JULY 2, 2019

Writing on the company’s blog , Lindsey Woodward , who leads the client support team said, “Whether jumping on a call to assist in creating an internal newsletter or report for your boss or setting up new employees on the Meltwater platform, we want our clients to have personal and open communication with Meltwater.”.

Trends 60

Trends Media Report Technology 60

Maxim Behar

JANUARY 18, 2023

Even though this year, I'm now 28 years in business and 15-16 years in journalism before that, this year has been the hardest year to do business at all. In business, we have several companies that are on international exchanges, one of them for EUR 280 million on the Frankfurt Stock Exchange. All this came true in a bunch.

Government 72

Government Education Course Ethics 72

Maxim Behar

APRIL 11, 2024

In journalism, there is a golden rule. Just observe the videos shown on international television, if shown at all. If we rewind ten years back, we'd distinguish between the pre-COVID era of 2019 and the post-COVID era of 2022. Somehow, why do we always bring the bad news to the forefront? Maxim: It's not just Bulgaria.

Television 59

Television System Interviews Travel 59

PRSay

AUGUST 14, 2019

In anticipation of his keynote address at PRSA’s 2019 International Conference in San Diego on Oct. You have a degree in journalism from the University of Oregon. Did you ever consider a career as a reporter, and what journalism skills do you rely on in your job today? And all those things come into play at an agency.

Internal 67

Internal International Conference Public Affairs 67

Maxim Behar

OCTOBER 15, 2023

But in the end, the truth is that we who do business with this and seriously advise large international companies do our job the same way our colleagues in Germany, France, and the UK do theirs. Yeah, that was the first form which then evolved into me doing journalism. Maxim: Probably yes. I majored in foreign trade.

Newspapers 59

Newspapers Meeting Ethics Social Media 59

Stephen Waddington

JULY 28, 2019

Some people, like me, make the switch from journalism to public relations. Transferable skills from journalism to public relations Public relations is more than media relations and requires the appropriate training and qualifications if a communications strategy is to deliver against organisational objectives.

Journalism 74

Journalism Publicity Crisis Management Training 74

NewsWhip

SEPTEMBER 10, 2019

2019 has been a landmark year for IPOs, with a number of tech unicorns going public, following in the wake of tech giants like Facebook and Twitter. The most covered IPOs in 2019 . ,,,The vast majority of the coverage did come on the web, as there was little to no chatter on native Facebook Pages about IPOs this year.

Pinterest 23

Pinterest Web Facebook Data 23

Doctor Spin

DECEMBER 21, 2023

PR Resource: Journalism vs PR What is a media kit? 2019, October 19). Pro tip: In our wired world, media kits can easily be prepared in multiple languages, especially for organisations targeting an international audience. PR Resource: Journalism vs PR To spin or not to spin. 2019, October 19). Why make a media kit?

Media 52

Media Wikipedia Product Launch Journalism 52

Sword and the Script

DECEMBER 20, 2022

Internal comms takes center comms stage in hybrid work. With the new dynamics of hybrid work established worldwide, Public Relations – as a professional who builds and consolidates relationships – becomes an even more strategic professional regarding the internal audience. Local news and indy journalism more trusted. “I

Marketing 189

Marketing Content Marketing Data Social Media 189

NewsWhip

OCTOBER 18, 2019

Engagements to Houston Rockets Coverage in 2019. Most of the news focused on the consequences of Morey’s tweets, with coverage accentuating China’s responses and ESPN’s internal memo informing staff how to write about the incident. Katherine is a Content Strategist working at the confluence of journalism + marketing.

Crisis 12

Crisis Crisis Management Facebook Social Media 12

Sword and the Script

APRIL 27, 2019

Yes, it is according to 68% of PR professionals polled for the 2019 JOTW Communications Survey. 1) The top challenges in journalism. I’ll leave the ethical implications of this trend in journalism to the media critics and ombudsmen – but will note it’s introducing new ethical considerations for PR pros.

Survey 91

Survey Journalism Study Pitching 91

Sword and the Script

MAY 26, 2020

The in-housing trend appears to have slowed; just 30% of respondents say they’ve observed more work going in-house compared with 47% in 2019. That’s up from 68% in 2019 and 51% in 2018. Media relations only gets harder. 75% of PR pros say media relations is getting harder. Top tactics in PR and comms.

Survey 119

Survey Measurement Public Affairs Storytelling 119

Sword and the Script

DECEMBER 26, 2023

Clear and present AI “A renewed focus on and commitment to internal communications. Leaders have to care about and communicate with their internal team just as much as their external audiences. Great leaders make clear and transparent communication a top priority. When employees are informed, this leads to trust.

Writing 192

Writing Communications Marketing B2B 192

Maxim Behar

JANUARY 31, 2024

Having couples of university educations, writing numerous of interesting business books, some of them bestsellers in the USA, accumulating huge experience in strategic consulting an crisis management, managing many international communications organization, Behar with no doubt now is one of the global leaders in Public Relations business.

Publicity 59

Publicity Crisis Management Leadership Hotels 59

Communications Conversations

OCTOBER 25, 2018

Internally, I’m having less and less of the conversation with my work colleagues defending social as not a free medium. How will you create thumb-stopping social in 2019? This is hard for a journalism major to admit, but cut the characters ! It’s crazy to think that we’re already looking towards 2019.

Social Media 89

Social Media Trends Media Instagram 89

Deirdre Breakenridge

APRIL 29, 2019

That’s according to 223 PR professionals polled for the 2019 JOTW Communications Survey. The days of objectivity are gone and the days of combative, aggressive, argumentative ‘in your face’ journalism has taken its place.”. The 2019 JOTW Communications Survey polled 223 communications and public relations (PR) professionals.

Survey 377

Survey Media Relations Media Ethics 377

Sword and the Script

MARCH 3, 2020

The top news in PR tech this month includes: Artificial Intelligence updates for PR, Microsoft integrations for internal comms; podcast monitoring grows. 2) SocialChorus has new integrations to Microsoft for internal comms. This is your monthly summary of all the news out of the PR technology community.

Pitching 78

Pitching Instagram Survey Data 78

Sword and the Script

DECEMBER 10, 2019

With chatbots capable of handling more and more ‘how to’ and ‘information requests’ internally, leading marketers and communications pros will train them to give feedback and assist when executing on content initiatives.”. By consistently showing up, engaging with audiences (internal and external), and not expecting results overnight.

Marketing 100

Marketing Content Marketing Advertising Advertising 100

Sword and the Script

JUNE 25, 2019

Another pitfall for small businesses to avoid is inconsistency with how they go to market, which generates confusion not only internally but also externally with buyers and partners. Fast forward to 2019, and coverage earned online is king. One publication or blog you read regularly is… (BCB) Wall Street Journal CMO Today.

Brand 107

Brand Branding Reputation Corporate 107

Sword and the Script

FEBRUARY 16, 2019

A study by Forrester Research and the In-House Agency Forum (IHAF) found “Advertisers with in-house agencies increased to 64% of the survey’s respondents from 42% a decade ago, according to the study,” as Alexandra Bruell recently reported for the Wall Street Journal. It’s not the only study to point to this trend.

Creativity 77

Creativity Study Survey Advertising 77

NewsWhip

DECEMBER 5, 2019

Rometty, International Business Machines (IBM) Corporation. If you want to see how diversity and inclusion is talked about in 2019 you can read our full report here. Katherine is a Content Strategist working at the confluence of journalism + marketing. Mooney, KeyBank. Novakovic, General Dynamics Corporation. Patricia K.

Pharmaceuticals 78

Pharmaceuticals Corporate Energy Nonprofit 78