Sword and the Script

SEPTEMBER 5, 2023

This adds to a growing collection of private equity firms (PE) that have taken an ownership stake in software companies that provide tools to PR and communications professionals. Sumeru Equity Partners acquired a majority stake in the internal comms platform SocialChorus. This latest shake-up also appears to be another restructuring.

Software 167

Software Marketing Leadership B2B 167

PRSay

JULY 23, 2019

20, Ling will share more of her story as a keynote speaker at the PRSA 2019 International Conference in San Diego. At the PRSA International Conference in San Diego this October, you’ll be speaking to an audience of professional communicators. Regardless of the platform, what do you think makes a compelling story?

Conference 97

Conference Internal International Travel 97

PRSay

AUGUST 25, 2020

Featuring some of the country’s leading LGBTQ communications professionals, the event covered how PR practitioners can engage with and support the LGBTQ community. Inequality anywhere is inequality everywhere,” said panelist Debbie Ebalobo, director of external and financial communications for the Coca-Cola Company.

Community 188

Community Brand Branding Advertising 188

PRSay

JUNE 15, 2021

And we have a new President and new leadership in Congress. For corporate communicators, Pride in 2021 can seem confusing and challenging. If the past year has taught you anything, then it should be that the price of admission to the LGBTQ ally community is now much higher. Seek communications help. Always in all ways.

Employee 201

Employee Community Leadership Enterprise 201

PRSay

MAY 5, 2021

Kelly retired from the University of Florida College of Journalism and Communications in 2019 after 16 years, including three years as chair of the Public Relations Department, where she was an internationally recognized authority on fundraising as a specialization of public relations. Kelly, Ph.D., She was 77.

Education 157

Education Journalism Leadership Resources 157

PRSay

OCTOBER 22, 2019

Shaw, corporate vice president of communications at Microsoft, during the lunchtime keynote session Monday at the 2019 PRSA International Conference in San Diego. More than ever, companies will look to the communications function to help them thrive in this disinformation age,” he said. Shaw asked. Storytelling. “In

Conference 113

Conference Communications Storytelling Social Media 113

PRSay

NOVEMBER 16, 2016

Dear Member, Change has become the new normal for public relations and communications professionals, and developments continue to emerge. Mobile technology is transforming how businesses communicate. Millennials have surpassed baby boomers as the largest segment in the workforce. Diversity remains a challenge and a top priority.

Privacy 60

Privacy Ethics Mobile Big Data 60

Solo PR Pro

MAY 21, 2019

Leadercast Live is a one-day leadership event held in Atlanta, Georgia and simulcast to host sites around the world. The Leadercast speakers tailored their talks to 2019’s theme, Leading Healthy Teams, providing actionable information that applies to those of us with teams of one and beyond. One size leadership does not fit all.

Leadership 55

Leadership Employee Airlines Construction 55

Deirdre Breakenridge

FEBRUARY 1, 2022

War, fear, international isolation, and nationalism shaped an entire generation of people that now hold the majority of power and leadership in the western world — the Baby Boomers. How do we take an understanding of generational gaps and correlate them with leadership style, motivations, and the ability to connect with people?

Blogging 213

Blogging Ethics Leadership Course 213

Communications Conversations

DECEMBER 20, 2022

And sure, much of this communication with employees happens behind the firewall. The number of LinkedIn users is up from 604M before the pandemic in 2019 to 810 in 2022. This could be content internal comms has already developed for internal audiences–just putting an external wrapper on it. of users in the U.S.

LinkedIn 74

LinkedIn Employee Survey Internal 74

Deirdre Breakenridge

SEPTEMBER 4, 2018

This summer, I had the opportunity to intern for Cheray Keyes-Shima , APR, CPRC, at KSC, a marketing, advertising and public relations agency in Sarasota, Florida. She is a Communication Major, with an Advertising & Public Relations and Digital Media Double Specialization and a Computer Science Minor.

Publicity 150

Publicity Conference Film Advertising 150

Stephen Waddington

OCTOBER 14, 2019

These are the findings of a literature review over four decades from 1982 to 2019 called Women in Public Relations – A Literature Review (1982-2019). Offices are predominantly structured around masculine way of working and doing things and around masculine behavioural and leadership patterns,” said Topi?.

Leadership 89

Leadership Study Journalism Education 89

PRSay

OCTOBER 8, 2019

Signal AI is a proud sponsor of the PRSA 2019 International Conference in San Diego on Oct. This is the time for communications professionals to step up and take control. As a communicator, acting on a pre-curated and approved plan of managing and recovering from a crisis, you can guide the C-suite and the wider organization.

Crisis 87

Crisis Internal International Conference 87

Inbound PR

JANUARY 1, 2019

I hope 2019 is going to be successful, happy, fruitful, filled with emotions and achievements and the most enriching experiences for all of you! They explore Inbound PR and the book I published about it this year, internal communication, marketing, leadership and social media. Happy New Year my readers!

Leadership 49

Leadership Internal International Blogging 49

PRSay

NOVEMBER 23, 2021

The PR profession has been around longer than Disney songs, and Alan Menken and The Sherman Brothers probably weren’t thinking about communications while penning their captivating tunes. Public relations is a strategic communication process that builds mutually beneficial relationships between organizations and their publics.

Publicity 164

Publicity Airlines Education Community 164

PRSay

JUNE 9, 2021

According to the National Institute on Drug Abuse , in 2019 alone nearly 50,000 people in the United States died from overdoses of opioid drugs that included prescription pain relievers. For communicators, the suit reinforces the need to commit to ethical responsibilities. Publicis Health, part of Publicis Groupe S.A.,

Crisis 164

Crisis Ethics Publicity Marketing 164

PRSay

DECEMBER 2, 2020

When two of Boeing’s new 737 MAX passenger jets crashed within five months of each other in late 2018 and early 2019, killing a total of 346 people in Ethiopia and Indonesia, the company faced the worst crisis in its 100-year history. In July 2019, we set up a $100 million fund, with $50 million for direct payments to families.

Crisis Management 106

Crisis Management Crisis Crisis Communications Airlines 106

Stephen Waddington

DECEMBER 30, 2019

The #FuturePRoof community goes from strength-to-strength. In 2019 it has published papers on disinformation and influencer marketing. Vuelio named this blog the best PR and communications blog in 2019. The report provides an international perspective on the challenges facing the PR business. That’s thanks to you.

Government 103

Government Education Print Ethics 103

ImPRessions - Crenshaw Communications

SEPTEMBER 5, 2018

Early September is an excellent time for a review to date, as part of a check-in meeting with the client (whether internal or external.) The end of the year means recaps and 2019 forecasts that reinforce industry expertise or simply take advantage of holiday news holes. See this earlier post on eight tools for thought leadership.

Retail 136

Retail Creativity Leadership Agency 136

Deirdre Breakenridge

JANUARY 27, 2020

Our PR intern, Lauren McDonald , stepped forward to suggest creative ways of building awareness for the movie and educate the public as we do it. To help us communicate the right message, Deirdre suggested that Ashley appear on her Women Worldwide podcast. Movie Sizzle Trailer from Pioneers in Skirts ® on Vimeo. What’s Next?

Film 252

Film Marketing Nonprofit Education 252

Sword and the Script

JUNE 7, 2022

Scale to compete with incumbents; Prowly adds media monitoring; Cision releases internal DE&I report; World’s First-Ever NFT Press Release. As a communications pro, you are generally privy to conversations the rest of your peers are not. Cision releases internal DE&I report. Internal comms metrics.

Software 85

Software Pitching Internal International 85

Sword and the Script

JUNE 18, 2019

For example, the 2019 JOTW Communications Survey posed this question to 223 PR and communications pros…and we received a wide variety of answers from respondents. When communications is too tied to marketing, it is more difficult to keep a pulse on the broader business,” wrote Tammy L. click image for higher resolution).

Employee 149

Employee Print Writing Survey 149

Sword and the Script

JUNE 9, 2020

75% of PR and comms pros say media relations is getting harder – up 25% over three years; here are some practical techniques for adapting A majority of public relations and communications professionals say media relations keeps getting harder. Three-quarters (75%) of PR said so this year, according to the 2020 JOTW Communications Survey.

Media Relations 112

Media Relations Media Survey Pitching 112

Stephen Waddington

JULY 29, 2020

Valin has been at the forefront of best practice in PR internationally on topics including AI, ethics, and leadership throughout his career. Valin, working with a team of 17 international practitioners to benchmark tools against skills, found that 12% of PR skills can already be undertaken or significantly enhanced by artificial intelligence.

Tools 100

Tools Analysis Technology Internal 100

Cision

NOVEMBER 30, 2017

When you invite internal and external subject matter experts to contribute to your content marketing program, it’s important to have guidelines for them to follow. Our audience is diverse, ranging from communications, PR and marketing professionals to technology professionals of all types. establish thought leadership.

How To 177

How To Guidelines Content Marketing Video 177

wiredPRworks

APRIL 13, 2022

With tight regulations and even tighter internal compliance guidelines, there’s no free and easy posting. Chris serves on the AMA Chicago Board of Directors, as Director of Sponsorship since 2019 and is the chapter’s next President-Elect. So, how do you get around the barriers to building relationships?

Financial 52

Financial Social Media Banking Media 52

Sword and the Script

MAY 4, 2021

TVEyes launched podcast monitoring in the fall of 2019 , quickly became a white label partner to Meltwater, Burrelles, Cision and Muck Rack, and today monitors 25,000 podcasts. It’s also introducing “content microapps” which are content widgets internal communicators can make and deploy on platforms like SharePoint and Salesforce.

Tools 100

Tools Survey Pitching Analytics 100

PR 20/20

SEPTEMBER 17, 2019

The only conference where marketers, sales and leadership teams get aligned on digital and ignite true business transformation.”. Keynote speakers from 2019 included the likes of actor Henry Rollins and Content Marketing Institute’s Robert Rose. Digital Sales & Marketing World. April 5 - 7, 2020 | Hartford, CT.

Conference 97

Conference Marketing Case Study Content Marketing 97

Critical Mention

JANUARY 3, 2019

I would do so via a live satellite feed, providing insights, and sharing my experiences at international conferences from London to Shanghai. So, my relationship with the media started changing based on what I was focusing on, the ‘what actually happens,’ in the field of international business. Most of this happened in the U.S.

Interviews 105

Interviews Ethics Government Internal 105

Stephen Waddington

APRIL 29, 2020

Grief and loss - not just from deaths but from job losses, life changes, separations and scarcity Fear - of circumstance, of deprivation, of change Anger - at system failure, leadership, challenges to leadership, intolerance and inequity And what might be the ultimate test of success? Communicate. If not, we’re dinosaur bones.

Leadership 96

Leadership Construction Resources Community 96

PRSay

FEBRUARY 5, 2019

22 entry deadline for the 2019 Silver Anvil Awards (and the Feb. Pecsi, APR, Fellow PRSA , the Society’s director of communications, about working on a shoestring budget, capturing the attention of PRSA judges and what earning a Silver Anvil meant for her organization. In anticipation of the Feb.

Case Study 97

Case Study Study Guidelines Internal 97

Sword and the Script

DECEMBER 26, 2023

Some marketing and communications predictions suggest AI will change the world; others see a tailspin of noise and and see humanity as a path for differentiation Most marketing and PR professionals have formed strong viewpoints on AI. That much is apparent I compiled this year’s list of marketing and communications predictions.

Writing 194

Writing Communications Marketing B2B 194

PRSay

OCTOBER 21, 2019

There’s a real ripple effect in communications and how you tell a story,” said Acker, who moderated the crisis keynote panel on Sunday afternoon at the PRSA 2019 International Conference in San Diego. And there continue to be activities that are human-based and community-based.”.

Conference 104

Conference Crisis Community Internal 104

PRSay

OCTOBER 22, 2019

.” At their Tuesday General Session, which capped off an exciting 2019 PRSA International Conference in San Diego, Erickson and Zoo Spokesperson Rick Schwartz shared inspiring stories about the way San Diego Zoo Kids has helped children find joy through difficult periods.

Conference 60

Conference Internal International Communications 60

PRSay

DECEMBER 18, 2019

It became one of the year’s biggest news stories, one worth exploring in-depth as 2019 concludes. As social media has empowered popular movements, large corporations have learned to react with increasing agility in their communications — and in their internal decision-making. Tip 3: Take charge when playing defense.

Corporate 100

Corporate Crisis Management Crisis Government 100

Maxim Behar

JANUARY 3, 2021

Just one simple word repeated many times dominates my all biography – work, work, work… I am an international PR expert, Harvard Kennedy school Graduated, but also have a diploma from Universities in Prague, Yokohama, Seattle, London, and Berlin. What is your normal procedure to get your books published? To find a good publisher.

Local 52

Local Writing Social Media Interviews 52

PR 20/20

SEPTEMBER 29, 2020

Communicating why it matters to marketers was the first step in unpacking the challenge. Workflows : Internal and external workflows were used to run all marketing campaigns. Published Thought Leadership: The team secured 70+ interview and speaking requests, earned media placements, and quotes attributed to the Institute.

Case Study 92

Case Study Study Brand Branding 92