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The corporate blog makes a major comeback in 2020

Communications Conversations

Instagram was the hot social media network. Oh, and also, corporate blogging was almost dead. But, corporate blogging was down. People were spending more time there than on corporate blogs. Corporate blogging was on the way out, it seemed. A corporate blog was a logical solution. Let us review.

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Pros and cons of being an adjunct professor in social media

Communications Conversations

The long answer: I started guest lecturing at Betsy Andersen’s class at UST way back in 2010 (or so, I can’t remember the exact year). Then, just a few months later, he informed me he was retiring and that UST was looking for someone to fill the social media class he was teaching. I instantly loved it.

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The sunsetting of one of Minnesota’s most successful all-time blogs–the MN PR Blog

Communications Conversations

If you’ve worked in the PR industry in the Twin Cities for any length of time, you’ve probably heard about or visited, the MN PR Blog. In fact, to my knowledge, the MN PR Blog was one of the first PR blogs in the entire country! The blog was founded and managed by Ryan May. Since, 2003, to be exact.

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How People Made 2010 What It Was

Waxing UnLyrical

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali How People Made 2010 What It Was December 31st, 2010 Tweet Just a few more hours before we put our 2010 calendars away and start our New Year, eh? My, time flies. I turned 40. Bring it on!

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How the New York Public Library’s Blog Mobilizes Communities

Cision

It can include social media, tip sheets, and emails, as well as paid promotions like native advertising and promoted posts on social platforms. However, blogging is one of the leading tools in any brand’s content marketing strategy. Q: How did the NYPL decide to start a blog program? Are you a nonprofit?

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Tracing the measurement origins of PESO

PR Conversations

As Vice President of digital research at Fleishman Hillard, on 12 May 2010, he referred to a PESO model as a metrics matrix that the agency used. I used to follow Don’s blog, MetricsMan as he was one of the leading figures discussing measurement and evaluation at this time (along with Katie Delahaye Paine ).

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Who is Generation Alpha and How Can We Market to Them?

5W PR

Generation Alpha, born between 2010 and 2025, is the first generation to fully embrace the 21st century from birth. Social media groups, forums, or interactive platforms can serve as spaces where members of this generation can connect, share experiences, and engage with the brand.