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Why Tech Is Important To PR

ImPRessions - Crenshaw Communications

PR firms have withstood the rise of many possible “PR killers” including email marketing, digital advertising, and social media, often integrating or using those disciplines to grow their business or even make earned media more effective. Yes, social media changed PR. That’s simply not the case.

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Singles’ Day on Chinese Social Media

Flack's Revenge

It was launched by Alibaba in 2009 to promote their Tmall online shopping mall and encourage single people to shop for themselves and celebrate their lives. Last year, JD.com developed a partnership with Tencent Group , China’s largest social media company, to attract consumers through Tencent’s popular social media platforms WeChat and QQ.

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Don’t Miss The Gen-Z Driven PR Opportunity In 2024

The Hoyt Organization

When people hear the words ‘Gen Z,’ they often think of tech-savvy youngins with an affinity for social media platforms like TikTok and Instagram. Authenticity and value are key components of an effective PR strategy to engage this generation. However, you must tweak your strategy to reach them most effectively.

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Barbara Rozgonyi Talks 2022 Sales Success Strategies on The Rainmaking Podcast with Scott Love

wiredPRworks

In a recent interview on “ The Rainmaking Podcast with Scott Love ” Barbara Rozgonyi talked about 2022 sales success strategies for business development reps [BDRs], account executives, professional service firms, startups, and small businesses. He is the producer of The Rainmaking Podcast and has produced podcasts since 2009.

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4 under-the-radar tips for finding a job on LinkedIn during COVID-19

Communications Conversations

When I was starting on LinkedIn–and even back well before that to Twitter–this was one of my key strategies. Then, in 2009, I started my own consultancy focused on social media marketing. I write one of the longest-running PR and social media blogs in the country. And, it worked. Just ask them.

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Maxim Behar: Brand is what people talk about you when you are not in the room

Maxim Behar

We might be 55th in the market tomorrow if someone takes to social media and starts spreading falsehoods about us. First, we are publishers because a publisher's characteristic is owning media, and we all own social media. Second, we are all editors because we create content for these media.

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Wrap Up Post from Issues Management Workshop at #CPRS2014

Melissa Agnes

However, if you’re monitoring social media in real-time, you will become aware of the issue as it grows and really turns into an issue in need of your attention. Social media and the online landscape provide unique communication opportunities for individuals and organizations.

Airlines 206