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This Week in PR Ethics (2/2/23): Non-Competes, Bribes, AI, and Guerilla Marketing Ethics

Ethical Voices

This week the communications ethics issues spanned a wide variety of topics from non-competes, to stupid PR people, to ethics developments with AI and the 16 th Anniversary of one of the dumbest guerilla marketing stunts of all time. Are non-competes ethical? This was the big news last week, but I am just getting to it now.

Ethics 74
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Maxim Behar was Re-elected Member of BBLF Management Board

Maxim Behar

He served as its Chairman for two terms from 2001 to 2007 and then Vice-Chairman for two more terms. Maxim Behar is also an Honorary Member of the BBLF, formally announced in 2007 for his outstanding contribution in establishing the Forum as a leading organisation in the field of ethical business and corporate social responsibility.

Ethics 52
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European Communication Monitor: a 15-year retrospective

Wadds Inc.

Trust as a constant A constant introduced by Tench was the concept of trust, which has been a steadfast concern for communicators and public relations practitioners since 2007. "It I’d urge you to watch the webinar, but also check out outputs from the project, which include an annual report, research papers, and books.

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The Halo Effect: Why Attractiveness Matters in PR

Doctor Spin

The Halo Effect is intriguing—and ethically challenging in PR. Over-Reliance on Positive Associations While the Halo Effect can be a powerful tool, it also presents challenges and ethical considerations. Have you ever considered choosing a brand spokesperson based on their overall good looks and charisma? link] 2 Hao, L. 3 Smith, R.

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Unveiling the Future of SEO: A Glimpse into Tomorrow’s Search Optimization

Burrelles Fresh Ideas

Sustainable SEO, focusing on quality content and ethical practices, is the future. Sustainable SEO is also sometimes known as ethical SEO, eco-responsible SEO, or green SEO.) Conclusion: Embracing the Dynamic SEO Landscape The future of SEO is dynamic and multifaceted, blending technology, user-centricity, and ethical practices.

SEO 84
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Maxim Behar was re-elected member of BBLF Management Board

Maxim Behar

He was its Chairman for two mandates from 2001 to 2007, and then Vice-President for two more mandates. Maxim Behar is also an honorary member of BBLF, officially announced in 2007 for his outstanding contribution to the establishment of the Forum as a leading organization in the field of ethical business and corporate social responsibility.

Ethics 52
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Don’t Miss The Gen-Z Driven PR Opportunity In 2024

The Hoyt Organization

The lockdowns during the COVID-19 pandemic changed their social behavior and interactions, and the great recession between 2007 and 2009 impacted their views of money and fiscal responsibility. Thus, they place a higher importance on brand ethics and corporate responsibility than millennials.