Cision

NOVEMBER 30, 2017

Contributors can use the guide to navigate to their ultimate destination — successful publication on your blog, earned media coverage and online visibility. Or, just interested in seeing an example? Overview of Your Company And Blog/Resources Sections. Media Tips. Also, list the topics you cover. Interviews.

How To 177

How To Guidelines Content Marketing Video 177

Buzzstream

DECEMBER 13, 2023

In PR, where users spend hours researching contacts and monitoring media placements, the need to streamline processes is always at a premium. Over the years, I tested and used almost every digital PR, blogger outreach , and link building tool available. The list is broken down by task. Or a food journalist for print media.

Digital PR 62

Digital PR Tools Google Pitching 62

Buzzstream

DECEMBER 13, 2023

In PR, where users spend hours researching contacts and monitoring media placements, the need to streamline processes is always at a premium. Over the years, I tested and used almost every digital PR, blogger outreach , and link building tool available. The list is broken down by task. Or a food journalist for print media.

Digital PR 62

Digital PR Tools Google Pitching 62

Buzzstream

MAY 25, 2021

For our 2021 State of Link Building Report , we decided to delve deeper into content-led link building as a tactic to try and uncover as many insights as possible. Our most popular answer from respondents was to use long-form, report style content to execute link building campaigns. Long-form, report style content.

Infographics 160

Infographics Data Blogging Mobile 160

Buzzstream

MAY 9, 2018

Outreach is at the heart of any strategy geared towards getting links, building buzz, or increasing brand awareness. Groups that send outreach using only templates with merge fields receive an average reply rate of 16%. impact on reply rates compared to the base case of people only using templates with merge fields.

Data 120

Data SEO Groups Pitching 120

PR 20/20

MAY 8, 2019

Brands will need to become more human with greater resources dedicated to listening, relationship building, ethics, empathy, creativity, culture and community. Since that time, we’ve published 350+ articles that teach marketers how to plan, pilot and scale marketing AI effectively and efficiently. See the full speaker list.).

Agency 84

Agency Enterprise Technology Analytics 84

Sword and the Script

OCTOBER 27, 2020

Muck Rack is a PR technology platform that helps PR find relevant media contacts, facilitates PR pitching and provides media monitoring The big players in PR technology have largely achieved their growth through mergers and acquisitions ( example ). The news media wasn’t the only audience to notice Muck Rack.

Pitching 85

Pitching Media System Tools 85

PR 20/20

JULY 6, 2020

From certifications, to professional association memberships, to events, and to using our strengths to give back to the community — pouring time and resources into our team comes back to the agency tenfold. With 4+ businesses at some time operating out of the portal, hundreds of lists and workflows, 5+ websites over the years, etc.,

Training 72

Training How To Course Software 72

Buzzstream

AUGUST 13, 2018

Great outreach starts with a great list. However, if you get your list wrong, none of that will matter and you will be wasting your time. Getting to that right list involves two processes: discovery and qualification. Getting to that right list involves two processes: discovery and qualification.

Google 117

Google Measurement Advertising Advertising 117

Buzzstream

NOVEMBER 7, 2017

Coming from a country where endless phone calls to journalists and influencers, befriending them on Facebook, and ‘bribing’ them with small gifts are accepted outreach tactics, I was only familiar with these aggressive approaches, which were very different from my personal idea of leveraging soft skills and building real relationships.

Fashion 48

Fashion Pitching Tools Resources 48

PR 20/20

MAY 17, 2018

After hours of production, are you dedicating ample time and resources to promotion? Create several variations of your call-to-action (CTA) buttons, and A/B test them throughout your website and social media. Promote on social media. Pitch target media (and / or influencers). Publish a landing page. Create Visual CTAs.

LinkedIn 53

LinkedIn Pitching Facebook Infographics 53

MaccaPR

MARCH 7, 2016

When your brand is mapping its media outreach strategy, it’s easy to get hung up on the usual suspects: public relations, paid advertising, social media and content marketing. As print and broadcast newsrooms shrink, a company’s ability to have its media-worthy content at the fingertips of inquiring journalists has never been so vital.

How To 48

How To Media Print Real Estate 48

Prohibition

JANUARY 14, 2022

It could be man-made—for example, a product recall. For example, a customer gets angry about an error in billing or service and posts a complaint on Facebook or Twitter. ? An intermediate crisis. For example: A lawsuit alleging dangerous product defects. How will they deal with the media? What is a PR Crisis Plan?

Crisis 62

Crisis How To Crisis Management Crisis Communications 62

Waxing UnLyrical

OCTOBER 14, 2010

Why, sometimes, steps are not OK The title of this post, if you couldn’t detect it, is a play on articles that follow a certain naming pattern: ### [NOUN - plural, syn. Or “Turn your articles into downloadable reports/ebooks.&# Image: jim crossley via Flickr, CC 2.0 Sorry, I won’t be telling you in this post.

Blogging 71

Blogging Twitter Creativity Facebook 71