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Pitching the Local Media – Tips from the Pros

PR for Anyone

It is an absolute game changer for their real estate business in terms of credibility and visibility. I interviewed journalists from The Washington Post, The Washington Business Journal , and Inside Nova (a Northern Virginia local publication) about what types of local real estate pitches they like to receive.

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What PR Pros Should Know about the Next Generation of Journalists

PRSay

As the journalism profession faces threats from artificial intelligence, misinformation and the collapse of business models that support journalism, the next generation of journalists nonetheless feels optimistic and wants to bring truth, justice and integrity to their work, a new survey suggests.

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#MediaMonday – Ron Davis

HMA Public Relations

This feature comes to us from Ron Davis, a reporter covering East Valley real estate and economic development for the Phoenix Business Journal. Happy #MediaMonday! Meet Ron and find out how he got his start in writing in the latest post.

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#MediaMonday – Audrey Jensen

HMA Public Relations

Today's feature comes from Audrey Jensen, a real estate reporter at the Phoenix Business Journal. Happy #MediaMonday! Learn more about her and how she got her start in writing!

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PR Advantages of Pitching Trade Press

ImPRessions - Crenshaw Communications

Those hours, of course, include studying trade journals, reviews, and analyst reports. A B2B with a new VR (virtual reality) tool for real estate sales should never neglect specialty outlets VR Journal or AR/VR Magazine – as well as real estate trade journals like Realtor Magazine.

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Expanding into the Hotel Industry

The Hoyt Organization

Features in each local market – as well as placements in national real estate media along with hospitality journals appeared once the acquisition took place. The program, which took place over an 18-month period, served as the voice of the firm’s expansion, and provided the front door for the firm’s acquisition success.

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Are You Ready for the Metaverse?

PRSay

The metaverse will go beyond videogames to also include virtual real estate, shopping, work spaces, comedy clubs, high schools, universities and much more. This is like buying land in Manhattan 250 years ago as the city is being built,” Andrew Kiguel, chief executive of Tokens.com, told The Wall Street Journal.