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How To Interview Experts Like A Journalist: Tips For PR Teams

ImPRessions - Crenshaw Communications

When I jumped to the PR and marketing side from journalism, I was often told by the PR firm who hired me, “We want you to think like a journalist.” Make the subject comfortable Journalism is about asking people questions, summarizing what they tell you, and knowing enough about the subject to put those answers in context.

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Changes in journalism impacting PR

Prakkypedia

In a recent PR Daily post , Mike Schneider wrote of the ‘4 ways journalism changes are affecting PR’. The Australian Senate Select Committee on the Future of Public Interest Journalism released its findings in February 2018. PR pros (and the general public) have increased access to journalists through social media.

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How Reach uses NewsWhip to stay on top of the news cycle

NewsWhip

Yara Silva, group head of social media for Reach, supports these publications with social media posts, but also tracks the success of Reach’s stories. The platform also offers real-time insights into Reddit, which can be challenging to mine. It has probably the best Twitter insights that I’ve come across,” she says.

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Tips for Working with Millennial Media Outlets

Business Wire

Earlier this month Business Wire hosted 5 reporters from leading digital publications for a discussion about millennial media myths, trends, audiences and their top engagement platforms. Thus, the current media landscape offers opportunity for broad and general publications as well as niche outlets.

Reddit 158
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Why NewsWhip is the best CrowdTangle alternative

NewsWhip

This gives you a real-time view into how the public and media are reacting to content and stories. Cross-platform analysis With NewsWhip, you have access to a wide range of platforms, including web coverage, Facebook, Twitter, Reddit, Instagram, and YouTube. Reach’s Yara Silva extolled the virtues of this cross-platform approach. “It

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How blogTO uses NewsWhip to stay ahead of the news cycle

NewsWhip

Keep abreast of the articles published across their competitors’ publications blogTO’s competitive set is relatively stable over time (typically, there are one-to-two new entrants a year). The team has more than a dozen real-time alerts and daily digests currently configured and plans to expand that remit as they grow.

Reddit 88
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Top IT News Picks of the New York Tech Crowd

Flack's Revenge

Back in the day we used to joke that every startup just wanted to be in the Wall Street Journal. Some Reddit channels. Hacker News (but not nearly as much as Reddit). To a lesser extent newspapers like the New York Times and the Wall Street Journal. What these people add to their Flipboard/check daily, etc. Techcrunch.

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