ImPRessions - Crenshaw Communications

NOVEMBER 8, 2023

Of all the opinion journalism about former FTX CEO Sam Bankman Fried’s quickie conviction, Ginia Bellafante’s article struck me. Instead, a significant portion of its resources was dedicated to a public-relations manager who arranged interviews and managed Bankman Fried’s public appearances.

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Government Corporate Resources Ethics 227

Bianchi Biz Blog

FEBRUARY 8, 2021

I am currently the technology editor at IndustryWeek where I focus on helping readers make sense of new and evolving technologies. Perhaps one of my recent favorites was the result of an interview with John Deere. Whenever I can tie the technology to an actual use case, the result is a winning story. Is it even practical?

Technology 56

Technology Meeting Automotive Media 56

Bianchi Biz Blog

FEBRUARY 12, 2024

My beat encompasses electric vehicles, autonomous driving, charging infrastructure and anything else that’s fascinating at the intersection of sustainability, technology and transportation. How long have you been in journalism and how did you get started? Describe the craziest or most fun story you have written.

Meeting 86

Meeting Report Transportation Automotive 86

Bianchi Biz Blog

MARCH 22, 2021

I am the finance and technology reporter at Crain’s Detroit Business , covering the startup sector in Ann Arbor and Detroit, as well as the region’s banks and lenders, such as Rocket Mortgage and UWM. That’s also true in the startup technology reporting I do. How long have you been in journalism and how did you get started?

Technology 76

Technology Report Meeting Financial 76

ImPRessions - Crenshaw Communications

APRIL 29, 2022

For a PR agency team, few things are more important than having media contacts at the ready. In fact, a media placement strategy with the perfect balance of quality and quantity is one of the unsung secret of great PR and media relations. Media contacts aren’t magic….they’re But media contacts aren’t magic.

Agency 170

Agency Media Software Pitching 170

Stern + Associates

JANUARY 29, 2024

It seems like the story of “traditional media is dying” has been a meme ever since the beginning of the internet. Every time one would think media outlets can’t cut more staff they find a new bottom: 2023 saw massive layoffs which have continued into 2024. adults get their daily news : social media.

Strategy 96

Strategy Publicity Media Video 96

Sword and the Script

JANUARY 2, 2024

Social media was blossoming. And the media landscape was evolving. This AI is ‘Taylor’ Made for Media Relations; PRophet Adds Generative AI to PR Software Former PR agency leader is a building software product focused on improving PR pitches with two different types of artificial intelligence. Blogs were raging.

Blogging 114

Blogging Software B2B Survey 114

Bianchi Biz Blog

DECEMBER 6, 2021

When we launched our Meet the Media blog series five years ago, our mission entailed helping bridge the gap between automotive and mobility PR professionals and the key journalists who cover the automotive and mobility sectors. Below are the 10 most-viewed Meet the Media profiles of 2021: 1. Meet the Media: Alexa St.

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Meeting Automotive Media Transportation 82

Bianchi Biz Blog

JUNE 7, 2021

I report on the latest vehicles and technology and the intersection between the two. . the story of how KITT went from napkin drawing to TV show was fun and the 3D printer in your garage article let me explore how technology is making vehicle repairs and prototyping something that average person can now explore without breaking the bank.

Automotive 97

Automotive Meeting Media Journalism 97

Bianchi Biz Blog

FEBRUARY 20, 2023

I’m the founder and president of my own company , Newcomm LLC, which provides automotive technology content, consulting and conference-programming services. I’ve also been fortunate to interview a lot of celebrities – Carrie Fisher, Tony Hawk, Mick Fleetwood, Billy Gibbons, Nikki Sixx and more – which was always fun. Fun assignment!

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Automotive Meeting Media Mobile 85

ImPRessions - Crenshaw Communications

MAY 13, 2021

Crenshaw Communications, a New York-based public relations agency specializing in B2B technology PR, is seeking an Assistant Account Executive (AAE) to join our dynamic B2B technology team. Assistant Account Executives are client and media-facing, learning to interact with key stakeholders with guidance from senior staff.

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B2B Policies Case Study Enterprise 203

Bianchi Biz Blog

APRIL 25, 2024

MEDIA OPPORTUNITIES: Over 150 local and national press attend every year from the likes of CBS Austin, Reuters, Forbes, Bloomberg, The Wall Street Journal, The Houston Chronicle and even news broadcasting on KXAN. Opportunities for meetings and on-site interviews with press/journalists are available via our dedicated app.

Mobile 88

Mobile Transportation Automotive Policies 88

Bianchi Biz Blog

APRIL 18, 2022

We focus on a few big general topics — talent, leadership, technology, operations — and a lot of issues are crossing those lines these days. Dealing with staffing issues touches on operations (dealing with worker shortages), talent (recruiting and training enough people) and technology (automating as much as possible).

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Meeting Automotive Media Newspapers 78

Bianchi Biz Blog

JUNE 5, 2023

I am the Midwest Bureau Chief freightwaves.com , a software as a service (SaaS) business with a robust media operation that includes web and about 20 hours a week of live streamed TV. About 70% of my reporting focuses on trucking technology, specifically startups, electrification and autonomy. In my case, home is in West Michigan.

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Meeting Automotive Media Transportation 75

Remote PR Jobs

SEPTEMBER 25, 2023

Skilled practitioners can seize the moment, with help from technology for metrics and scale. Drastic changes in the media and cultural landscape have altered PR and marketing in recent years. How do we navigate the media landscape when “fake news” accusations are thrown around and the very business of media is under siege?

Mobile 100

Mobile SEO Reputation Web 100

Deirdre Breakenridge

JULY 22, 2019

Social media continues to capture time and attention. Here are some of the stats revealing how much people participate in social media; where they spend their time; what they like to do and how often. Social Media Workshop in Princeton, NJ. The social media numbers continue to grow. But, what does this take?

Social Media 177

Social Media Media Interviews Instagram 177

Bianchi Biz Blog

AUGUST 9, 2021

I’m most interested in the people and places and technologies – well-known or not – that are going to be critical in the push toward EVs. How long have you been in journalism and how did you get started? About a decade – my interest in journalism started in high school. The post Meet the Media: Alexa St.

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Transportation Meeting Automotive Report 96

Bianchi Biz Blog

JUNE 6, 2022

Sure, there are short terms issues like strained supply chains and parts shortages that we talk about today, but the on-going conversation continues to focus on truck equipment, technology and services that bolster sustainability efforts. How long have you been in journalism and how did you get started? Too many fun stories to mention.

Meeting 79

Meeting Media Interviews B2B 79

PRSay

APRIL 2, 2020

The COVID-19 pandemic is creating unprecedented challenges for the news media. For communicators, that means nearly everything you thought you knew about interacting with the news media has been turned upside down. If you’re offering an interview, then be prepared to use whichever platform the journalist prefers.

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Skype How To Crisis Pitching 206

Bianchi Biz Blog

MAY 8, 2023

Our team covers transportation and mobility, including electric vehicles, driver-assist technology and connectivity. How long have you been in journalism and how did you get started? I then worked as an investigative reporter at the Forward, a Jewish newspaper, and went back to school for business journalism and data journalism.

Automotive 84

Automotive Report Meeting Radio 84

Bianchi Biz Blog

AUGUST 31, 2023

These podcasts range widely in length and topic focus, but together, they can keep supplier executives informed on the latest industry news, technologies and trends. Fuller Speed Ahead: FreightWaves CEO Craig Fuller’s deep dive interview show features top thought leaders in trucking, freight, supply chain and technology.

Transportation 87

Transportation Automotive Mobile Interviews 87

Bianchi Biz Blog

MAY 2, 2022

I do a lot of interviews with pros in the EV industry. How long have you been in journalism and how did you get started? Offer us an interview with someone with technical expertise. You might also be interested in: Meet the Media: Robert Schoenberger, Editor-in-Chief at IndustryWeek. Any pet peeves with PR people?

Meeting 81

Meeting Media Travel Interviews 81

ImPRessions - Crenshaw Communications

MAY 15, 2020

The go-to social media platforms for B2B PR are probably LinkedIn and Twitter. Instagram has more than one billion users , making it one of the most popular social media platforms. While Instagram is seen as a huge part of any B2C social media plan, it may have a role in a social media plan for B2B companies. .

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Instagram B2B B2C Case Study 333

Bianchi Biz Blog

SEPTEMBER 7, 2021

It was great watching them at their craft, being so close to crazy stunts and actors, and interviewing the directors between takes. As technology editor at IndustryWeek , my beat largely revolved around how robotics and automation are changing manufacturing, the workforce and society itself. Meet the Media: Alexa St.

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Meeting Transportation Media Journalism 90

ImPRessions - Crenshaw Communications

MAY 18, 2017

Recently a journalist posted some basic advice for public relations people to improve media relationships. Creating better relations between PR and journalism begins with PRs getting acquainted with the work of journalists in industries relevant to their clients. Improved Media Relations Means Better Pitches. Magazine story.

Media 212

Media Pitching Report Interviews 212

Bianchi Biz Blog

JULY 10, 2023

No offense to those in that arena, but I think we have an overabundance of journalism aimed at investors or B2B audiences; I don’t think we have enough for the people who aren’t ready for all the changes coming their way soon, like EV charging or subscription features. Any pet peeves with PR people?

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Meeting Report Automotive Media 83

Bianchi Biz Blog

FEBRUARY 21, 2022

We are part of the Endeavor Business Media Commercial Vehicle Group covering trucking and fleet industries. My main coverage and writing focuses are the transportation technology world, and government and regulations related to the trucking and freight industries, along with other website and magazine duties.

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Meeting Transportation Media Sports 94

Bianchi Biz Blog

MARCH 6, 2023

I’m Craig Cole, senior editor at EV Pulse, a site dedicated to covering electric and electrified vehicles as well as alternative fuels and future automotive technology. How does the technology work and what benefits does it provide? How long have you been in journalism and how did you get started? What is this topic about?

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Meeting Automotive Media YouTube 77

Bianchi Biz Blog

MAY 16, 2022

On the electrification side, it has been interesting to see how it is being integrated with so-called traditional technologies like hydraulics as well as how those technologies are continuing to advance and remain a vital source of power even as electrification increases. Describe the craziest or most fun story you have written.

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Meeting Media Engineering Journalism 74

Landis PR

MARCH 29, 2021

I’m very proud of that piece because of all the work that I put into researching and interviewing, and it added to the larger conversation. I love movies and entertainment, so I would love to attend an award show, interview the nominees and winners and write a story about the night. Tell us about your dream assignment.

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Meeting Media Local Interviews 96

Bianchi Biz Blog

JANUARY 24, 2022

Most of our readers, be it from an engineering or a marketing background, are working on new technologies that will lead to fully-automated vehicles, intelligent cities, and more. What is fascinating is how certain sensor technologies are reaching beyond automotive. LiDAR is a perfect example.

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Meeting Automotive Media Technology 78

Cision

JULY 25, 2017

Try leveraging the power of earned media. Targeting the Right Media Earns Quality Backlinks. By using a media database to target reputable outlets in your industry. Earned Media Builds Trust. 81 percent of marketers rate earned media as being more effective or as effective as paid media coverage.

Strategy 257

Strategy How To SEO Engineering 257

Bianchi Biz Blog

MARCH 21, 2022

I’m a senior editor and writer for Laser Focus World , which focuses on all-things photonics—my role allows me to learn about new and emerging technologies and their implications for the future for researchers, developers, and real-world applications. How long have you been in journalism and how did you get started?

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Meeting Newspapers Agriculture Media 73

Bianchi Biz Blog

NOVEMBER 9, 2020

Is media relations dead? In fact, a recent article in the BusinessWire Blog called Media Outlet Availability on PR Efforts , by Christopher S. Penn, Chief Data Scientist with TrustInsights.ai, cites some revealing statistics about the shrinking number of media outlets and the challenge for PR and media relations.

Media Relations 101

Media Relations Automotive Media Newspapers 101

Bianchi Biz Blog

OCTOBER 24, 2022

That was my first experience really using social media and the publication’s website to break news and keep residents in the community informed. It’s great to see how safety technologies and creature comforts have evolved in the vehicles that we ultimately rely on to bring us our goods. I covered Hurricane Sandy in Connecticut in 2012.

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Meeting Automotive Transportation Newspapers 59

ImPRessions - Crenshaw Communications

MAY 22, 2018

Just as some celebrities are famous for being famous, big-media notoriety can build the ego without building the brand. If the big-name media feature is the show horse, then trade publication coverage is the less glamorous workhorse of PR. Those hours, of course, include studying trade journals, reviews, and analyst reports.

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Pitching Real Estate B2B Journalism 168

Bianchi Biz Blog

DECEMBER 16, 2020

To help automotive and mobility PR professionals get a better handle on specific reporters’ needs, interests and beats … and to bridge the gap between these PR pros and the media who cover the most fascinating industry in the world – automotive/mobility – we launched our Meet the Media blog series in early 2016. Happy reading!

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Meeting Automotive Mobile Media 98