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Faces & Markets of PRGN: Tokyo, Japan – Premier Destination for Business

Bianchi Biz Blog

We are pleased to share the first in a series of in-depth profiles of a key international market written by one of our PRGN partners. The tourism sector significantly boosts the economy, with millions of international visitors supporting hospitality, retail, and entertainment sectors.

Marketing 106
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What people think vs. What people think about

Onclusive

Agenda-Setting Theory came to be defined as the evolving process “in which changes in media coverage lead to or cause subsequent changes in problem awareness of issues” by academics like Lang & Lang in 1981 and Brosius and Kepplinger in 1990. The outcomes of this issue attention cycle are powerful enough to drive election outcomes.

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Where To Find Public Relations Entry-Level Jobs

Doctor Spin

Media outlets. Newspapers, magazines, television stations, and online media companies may have entry-level positions in their PR or communications departments. Digital marketing- and social media agencies. Digital marketing- and social media agencies. Marketing agencies. Event planning companies.

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What is PR? 141 PR and Comms Pros Explain What They Do for a Living

Sword and the Script

What is for sure is that a solid PR team is versatile and can expertly cover down on a broad number of functions: internal comms, external comms, executive comms, media relations, analyst relations, corporate social responsibility, thought leadership and marcom, and as I’ve long proposed, content marketing, among many others.

Employee 148
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Behind the Headlines With Matt Sutton

Cision

If you’re not providing the media with anything of value, they won’t give your story a second glance. In this interview, he shares the pitch that got him the most coverage, his strategies for building relationships with the media and why social media is so important. What has been the proudest moment of your career?

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5 “Founding Fathers” Of PR

ImPRessions - Crenshaw Communications

” He used a blend of psychology and media savvy to influence public opinion. Lee was a leader in media relations. Ivy Ledbetter Lee (1877-1934) is credited with refining the art of media relations, but his most celebrated engagement was a train wreck – literally. government, but Bernays’ era was World War I.

Corporate 178
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Behind the Headlines With Dan Gregory

Cision

Dan Gregory, vice president of Susan Davis International, knows the importance of representing your client well and telling their story accurately. I only thought to make the leap to PR when a friend showed me how the strategies and skills of public speaking translated into media interviews. Yet, it can still be extremely powerful.

Policies 120