Sword and the Script

JUNE 25, 2020

If you haven’t signed up for Ned’s Job of the Week Newsletter — please do — it’s free for both employers and job seekers and it’s filled with jobs across PR, public affairs, communications and marketing. 105 Answers from Communicators Why Have the Top Challenges Facing PR and Comms Shifted?

Survey 78

Survey Communications Public Affairs Ethics 78

Doctor Spin

FEBRUARY 14, 2024

In public relations, we call this: Media Relations ( blog posts ) Still, many people know that public relations has the tools necessary to generate publicity. In public relations, we have the skill set to manage public perceptions and shape opinions long-term.

Publicity 52

Publicity Marketing eBook Public Affairs 52

Sword and the Script

FEBRUARY 23, 2020

Each week he lists upwards of 60 jobs from across the communications profession – public relations, public affairs, marketing communications and more. Is media relations getting harder – or is it just harder for you? Drive discussion in the comms industry. Is Media Relations Getting Harder?

Survey 86

Survey Public Affairs Corporate Trends 86

Critical Mention

FEBRUARY 4, 2020

Ketchum is a global communications consultancy that has no boundaries in creatively finding solutions that are best for its clients across various industries. They describe us at our very best and ensure we remain distinctive to our clients and to the industry. BIGfish Communications. Work hard play nice. Create a best place to work.

Public Affairs 172

Public Affairs Creativity Nonprofit Agency 172

Landis PR

APRIL 29, 2024

At the moment mainly in Western Finland, there are plans for 225 billion euros worth of industrial investments. For instance Google and Microsoft both have large data centers in Finland. Energy and sustainable tech are other fast growing sectors. The Finnish economy has not yet recovered from the recession, but is gradually recovering.

Radio 64

Radio Pinterest Television Government 64

ImPRessions - Crenshaw Communications

JUNE 12, 2018

It’s fascinating to chart the growth of public relations over the last century by looking at those who had the vision to create the industry. Bernays gets top billing as PR’s “father” A nephew of Freud, Edward Bernays (1891-1995) “invented” modern PR and coined the term “public relations.”

Corporate 178

Corporate Mobile Energy Public Affairs 178

PRSay

MAY 16, 2018

They presented this research during a panel discussion at the Institute for Public Relations’ (IPR) Bridge Conference in Washington, D.C. manager of cybersecurity compliance and oversight at the New Jersey Board of Public Utilities. She is a public affairs and media consultant based in Washington, D.C.

Communications 118

Communications Public Affairs Crisis Communications Reputation 118

Stuart Bruce

MARCH 8, 2017

As well as ‘strategic management’ (77%) the other top skills sought when recruiting senior candidates for public relations roles are leadership and management (82%) and knowledge of current affairs and industry trends (73%). Also on the up by six points is public affairs and lobbying.

Publicity 134

Publicity Analysis Public Affairs Measurement 134

Critical Mention

NOVEMBER 7, 2019

Englander Knabe & Allen (EKA) is a strategic communications firm in Southern California that specializes in assisting organizations with reputation issues, media strategy and implementation. EKA is a leader in providing public and private sector experience and assistance when making critical decisions. SCHEDULE A DEMO.

Communications 81

Communications Crisis Communications Media Crisis 81

ImPRessions - Crenshaw Communications

JUNE 30, 2016

The Cannes Lions Festival of Creativity – the Oscars of the advertising business – was held last week, and apparently it was a big disappointment for the public relations industry, which won fewer awards than in previous years. I wouldn’t necessarily have known that, for two reasons. Does it mean anything?

Agency 120

Agency Creativity Advertising Advertising 120

Doctor Spin

JUNE 29, 2022

Having worked in the PR industry for many years, I know how inflammatory such a statement might be. Many PR professionals and academics dream of a future where our industry can showcase our worth by demonstrating concrete ROI results. ROI and PR are like oil and water — they don’t mix well. Table of Contents. I accept that.

Public Affairs 52

Public Affairs Crisis Banking Crisis Communications 52

Barokas

MARCH 22, 2018

Our team’s media relations chops and social media strategies rose above the competition and were honored in the following four categories: Media Relations – VICIS. Media Relations – CanPay Debit. CanPay is a debit payment app for the highly regulated cannabis industry.

Public Affairs 49

Public Affairs Sports Engineering Local 49

Bianchi Biz Blog

SEPTEMBER 7, 2021

Previously I was senior editor at sister brand Fleet Owner, which is geared toward fleet executives and other transportation industry leaders. As with anyone writing about the transportation industry, the transition to zero emission vehicles, and what it takes to service them, is top of mind. I used the G.I.

Meeting 90

Meeting Transportation Media Journalism 90

Waxing UnLyrical

DECEMBER 4, 2018

But with the stratospheric rise of Instagram, influencer marketing is expected to become a $10 billion industry by 2020. The popularity of influencers and influencer marketing has created a crowded industry and a landscape that has changed drastically over the last few years. So, what is influencer marketing?

Trends 77

Trends Marketing Real Estate Public Affairs 77

Stephen Waddington

OCTOBER 20, 2017

The pitches received so far range from milestones in the CIPR’s history to the career journey for practitioners; and from modern two way engagement in areas such as media relations, public affairs and the third sector to planning and measurement. Perspectives from the media industry would also be welcomed.

Public Affairs 68

Public Affairs Pitching Community Guidelines 68

Stephen Waddington

MAY 16, 2019

Danielle Whitfield, Media and Public Affairs Executive, Newcastle Airport @daniellemalvina Northern boomerang: brands to Newcastle Christian Cerisola was motivated to move into PR after working for a provincial newspaper and receiving poorly targeted pitches. We work in a stressful industry.

Marketing 60

Marketing Newspapers Public Affairs Airlines 60

Solo PR Pro

OCTOBER 18, 2022

A big misconception about public relations is that the only thing PR pros do is media relations. Here's how the Public Relations Society of America defines public relations : “Public relations is a strategic communication process that builds mutually beneficial relationships between organizations and their publics.”.

Media Relations 97

Media Relations Media Social Media Internal 97

Communications Conversations

MAY 30, 2018

So, sometimes people start talking about finding a job in another industry. Former role: Vice president of communications and public affairs with Berkshire Hathaway Energy (BHE). I resigned my last full-time PR job in December 2014, as vice president of communications and public affairs with Berkshire Hathaway Energy (BHE).

Apparel 106

Apparel Public Affairs Training Corporate 106

Solo PR Pro

NOVEMBER 17, 2015

This summer, Kevin launched a 10-question survey – “The State of Public Relations and Communications at Public Affairs Schools” – with the aim of providing these schools with a way to compare their communications efforts with those of their peers. Through doing these kinds of surveys, you learn about the industry.

Creativity 40

Creativity Public Affairs Policies Survey 40

Ethical Voices

SEPTEMBER 26, 2022

She is the Senior Director of Public Affairs and Media Relations at Orlando Health. Always on the corporate side, never on the agency side, but in multiple industries. Ultimately I decided that to not say something was a disservice to the organization, to its clients and to the industry. And so I did.

Healthcare 68

Healthcare Ethics Communications System 68

Landis PR

SEPTEMBER 18, 2023

Photo courtesy of Pixabay Note: This is a reposted blog by our Public Relations Global Network Partner, Danielle Dickinson – The Castle Group. For the original blog, please visit here.

Government 69

Government Measurement Groups Corporate 69

Landis PR

JULY 10, 2023

While I am encouraged that many people are adapting and learning to challenge what they read and hear, I believe this is a fight where those of us in the communications industry must remain ever diligent. And when you add politics to the mix, it’s like throwing oil on the slope, too. Let’s call it what it is – fake news.

Journalism 52

Journalism Training Consumer Tools 52

PR Conversations

JANUARY 29, 2015

His career also involved posts as former assistant to the president and public relations member of the Policy Committee at Ford Motor Company, and he was one of the creators and first director of The Dayton Plan of community and employee relations originated in the Dayton Divisions of General Motors Corporation.

Community 40

Community Employee Local Groups 40

PR Conversations

JANUARY 29, 2015

His career also involved posts as former assistant to the president and public relations member of the Policy Committee at Ford Motor Company, and he was one of the creators and first director of The Dayton Plan of community and employee relations originated in the Dayton Divisions of General Motors Corporation.

Community 40

Community Employee Local Groups 40

Stuart Bruce

JUNE 24, 2015

The gist was that this was the exciting future for the PR industry and we had to seize the moment and start providing clients with integrated PESO campaigns because we’d make loads of cash and if we didn’t the advertising industry would eat our lunch, followed by our breakfast and dinner before hoovering up the crumbs.

Advertising 60

Advertising Advertising Content Marketing Case Study 60

Sword and the Script

MAY 26, 2020

That’s according to the 2020 JOTW Communications Survey which polled 300 communicators – public relations, public affairs, marketing communications and related roles – across more than a dozen different industries. Media relations only gets harder. Detailed demographics are included at the end.

Survey 119

Survey Measurement Public Affairs Storytelling 119

Doctor Spin

MAY 21, 2023

In this arrangement, you designate a specific PR agency as your primary agency for all public relations needs that may arise. The agency of record manages all aspects of your PR strategy , including media relations , crisis management, and strategic communications. Investor relations (IR). Media relations.

Agency 52

Agency Publicity Public Affairs Crisis Communications 52

Waxing UnLyrical

MAY 27, 2016

I’ve held on to a theory for a while now: Social media and media relations are a paradox. In today’s media landscape both are critical in public relations , but my theory begs the questions: Can the old and the new be blended together, and (bigger question) can one help drive success for the other?

Media Relations 50

Media Relations Social Media Media Real Estate 50

PRSay

JUNE 28, 2022

Another lesson we can take from the Uvalde and BP tragedies is that crisis communication plans should simulate crisis scenarios to train PR people and identify who will be responsible for making statements to the media. It’s worth the few minutes and will potentially save hours or days of backtracking later.

Conference 182

Conference Crisis Training Public Affairs 182

PRSay

AUGUST 14, 2019

I worked for my school newspaper, and when I joined the Marines I was a public affairs officer. Then there’s the specific technical skills of media relations and internal communications. As a public affairs officer, you’re working to make sure that people understand the implications of the decisions that they’re making.

Internal 67

Internal International Conference Public Affairs 67

Sword and the Script

JULY 17, 2018

Incidentally, her arrival at her first duty station in the Philippines coincided with a volcanic eruption and, in need of communications help, her commanding officer reassigned her to public affairs. One publication you read regularly is…. She’s been working in that field ever since and even built a business around it.

Government 90

Government Publicity Public Affairs Agency 90

Sword and the Script

JUNE 16, 2020

Putting a face or personalizing public affairs issues so that people understand relevance and importance to them.” 92% report having 11 or more years of experience; 52% of respondents are in-house communicators; and respondents come from more than a dozen different industries.

Storytelling 131

Storytelling Communications Survey Case Study 131

Landis PR

DECEMBER 11, 2023

Develop relationships with media outlets and influencers to gain coverage and enhance your brand’s credibility. A well-executed PR campaign can increase visibility and position your company as a leader in your industry, supporting your growth ambitions.

Strategy 59

Strategy Company Communications Construction 59

Stuart Bruce

MARCH 17, 2014

For the first panel we found three excellent replacements: Zsuzsanna Beke , Head of Public Relations and Public Affairs, Richter Gedeon Plc. media relations – as an in-house intimate knowledge of the company is usually better. Stuart Bruce (@stuartbruce) March 11, 2014.

Communications 153

Communications Conference Groups Reputation 153