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How to Give a Great Media Interview

PR for Anyone

Now how do you give a great interview? I spoke in another post about it being ok to say you don’t know in an interview but you don’t want to be completely caught off guard. Interviews go much better when they are conversational. Lastly, see how that journalist conducts interviews, especially on TV.

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Insights Into the Role of Communicators at the U.S. Department of Defense

PRSay

We recently completed 21 focus groups and in-depth interviews with graduates of the Defense Information School’s Mass Communication Foundations (MCF) course. When conducting interviews, capturing raw footage in the field, lighting a shot or running a soundboard for Facebook Live, proper techniques remain important, the service members agreed.

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PR Myth #3 – PR Generates Sales

PR for Anyone

Media does give you authority and makes you more credible but it won’t necessarily get you instant sales the minute you appear on television or in a print interview. The system works! Take the time to build out that process. In fact, it’s better to do this… PR FOR ANYONE. Anyone can get publicity!

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The Challenges for Health Care Communicators as a New Normal Emerges From the COVID-19 Crisis

PRSay

Among the themes that emerged from the meeting were how to bring patients back for emergency treatments, surgeries, elective procedures, screenings, outpatient therapies and office visits. The health system has launched a comprehensive “Welcome Back” campaign to let patients know that they can safely return for care. Dennis Wilson, Jr.,

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Meet the Media: Robert Schoenberger, Editor-in-Chief at IndustryWeek

Bianchi Biz Blog

These days, we publish our print edition quarterly and focus most of our attention on our website. I was researching the story, and on a whim, I reached out to Alton Brown’s people and had a lengthy phone interview with him about chefs using induction systems on set for Iron Chef America, which was at the height of its popularity.

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How Humour Makes Your Message More Palatable. and More Powerful

Polaris

A little bit of nervousness before a speech or interview is a good thing. Yet public speaking and media interview skills are essential for most executives and business owners. And a poorly handled print or broadcast interview could turn a relatively benign issue into a full-blown crisis. A lot of nervousness—not so much.

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PR Strategies For Consumer Tech Press

ImPRessions - Crenshaw Communications

You’ve scheduled a product demo, you’ve had the product manager speak to the reporter and it should be all systems go for some awesome press. Magazine touting 3D printing client, WhiteClouds. Not all media placements come from the “pitch, follow-up, interview” formula. Endurance = Rewards.

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