Shift Communications
MARCH 30, 2015
As a Google Analytics Certified Partner , we’re happy to share how Google Analytics can integrate into healthcare and hospitals. For example, by implementing event tracking, a hospital could determine how much or little information to ask for on web-based intake forms. Think about what things hospitals measure in terms of marketing.
Shift Communications
NOVEMBER 10, 2016
Digital health continues to grow as evident from reports across the industry, including those covered by Healthcare Informatics and Healthcare Dive. Changing healthcare economies – value-based care, market consolidation, major players entering/exiting state insurance exchanges, etc. – Then, let the data do the talking.
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Presspage
FEBRUARY 20, 2018
Ohio Health The Ohio based healthcare organization's editorial philosophy and communications workflow is a stellar example of how to run your organization's online newsroom. Two years ago, OhioHealth, a not-for-profit, faith-based healthcare system in Ohio, switched their newsroom over to PressPage.
NewsWhip
DECEMBER 14, 2021
This analysis includes English-language content from publishers, ranked by Facebook likes, shares, and comments to their web content, ranked by domain. The BBC was more focused on international news than it sometimes is, at least among the top stories, and healthcare dominated its coverage.
Stephen Waddington
JANUARY 10, 2019
Social media listening is finding applications in healthcare. A growing third-party tool market exists to monitor conversations in the public area of the web and networks such as Twitter. The paper, written by an international multi-disciplinary group, examined a variety of techniques.
Flack's Revenge
OCTOBER 18, 2016
But there are implications well beyond PR – technology increasingly determines not only the news we read, but has a role in everything from banking to education, transportation, healthcare and beyond. They started in Italy (the website for now is almost entirely in Italian) and have an international focus.
Stuart Bruce
OCTOBER 30, 2014
Yesterday Philips talked about its new digital marketing strategy and how it would take data from its connected healthcare devices to provide insight for its marketing. We can tap into the wisdom of the web and discover what people really think, rather than what opinion formers and influencers tell us.
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