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Brexit – 12 immediate actions for PR, corporate communications and public affairs professionals

Stuart Bruce

This has already sent shockwaves through global financial markets which will massively impact businesses and organisations. Public relations, corporate communications, public affairs and corporate affairs professionals will have an essential role in helping employers and clients to navigate this period of momentous change.

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Public Relations vs Marketing

Doctor Spin

Public relations vs marketing—what are the differences? Public relations (PR) and marketing are closely related, but few know the differences. Some organisations have Communications Departments for their public relations needs and some have Marketing Departments for their promotional needs.

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Latin American PR Leaders on New Communication Essentials

PRSay

Gallo, head of communications and public affairs, Latin America, at the Zurich Insurance Group. and account executive at MileniumGroup, a communications and marketing boutique agency in Latin America. “We face, as individuals and as consumers, an era where people no longer believe in top-down messages,” said Santiago V.

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PRGN: A Global Force for Great PR

Bianchi Biz Blog

Or navigating public affairs with the European Union? Bianchi PR has been the Detroit automotive/mobility member of the Public Relations Global Network since 2014 and in the 10 years since joining, has worked with many of its partner agencies to give clients expert local PR assistance when and where they needed it.

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Public Relations Objectives

Doctor Spin

[link] Examples of Public Relations Objectives Here are a few examples of public relations objectives: Increase awareness via earned, shared and owned channels. Educate the market and modify perceptions. Increase positive publicity and decrease negative publicity. Source: Public Relations Review 2 Broom, G.,

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Can Military Influencers Ethically Use Their Status to Sell Services?

PRSay

Beauty giant Estee Lauder spent 75 percent of its digital marketing budget in 2019 working with influencers. He calls on the Department of Defense to clarify the policies surrounding influencer marketing. He points to federal ethics regulations as the guidelines that prohibit military influencer marketing.

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The Journey From Certificate in Principles of Public Relations to APR

PRSay

Earning the Certificate gave me a unique head start when I entered the job market. Upon graduation, I was offered a position at one of Florida’s most prominent firms, Sachs Media Group , where I now serve as the deputy director of public affairs. He lives in Tallahassee, Florida, with his wife Rebecca. DrewPiers.