article thumbnail

For Chinese Enterprises and Startup Entrepreneurs, How to Pitch International Business Press | Business Wire Blog

Business Wire

Chinese businesses are increasingly going global, mainly private high-tech and Internet enterprises, and are looking forward to being listed in the United States and Hong Kong. Many private enterprises are also looking forward to setting up factories and expanding product sales into developing overseas markets.

article thumbnail

Despite economic uncertainty, enterprises are increasing their 2023 digital CX budgets

Agility PR Solutions

As the customer experience rises to top priority, large companies are taking CX action to meet demand—new research from disruption-focused digital CX firm TELUS International reveals that close to three-quarters (72 percent) of enterprise executives will be spending more on digital CX in 2023 than they did in 2022, with 68 percent increasing their (..)

article thumbnail

Responsible AI is key to unlocking benefits for B2B enterprises—here are 3 important insights

Agility PR Solutions

As helpful as it’s been with internal workflow like task automation, B2B companies (and B2C, for that matter) continue to struggle with using AI as a customer service tool—but with business buyers’ expectations now sky-high for seamless experiences, new research from market intelligence firm IDC asserts that getting the adoption of artificial intelligence (..)

article thumbnail

10 ethical issues facing public relations - PRCA Ethics Council Annual

Stephen Waddington

Artificial intelligence, paid influence, mental health and fake news are all issues identified by a group of international practitioners in a series of reflective essays published by the PRCA. Paid influence In France, a 1964 decree lays down the principle that the practice of public relations is incompatible with advertising.

Ethics 178
article thumbnail

$100 Million M&A for Internal Comms Tool: What’s Older is Still News in Marchlyjunetember [PR Tech Sum]

Sword and the Script

Internal comms tool SocialChorus acquired by a PE firm; Burton-Taylor digs up revenue numbers; Nexis Newsdesk Simplifies news search; Propel adds broadcast monitoring Welcome to the beginning of September. The company helps leaders and communicators create, publish and distribute text and multimedia messages to an internal team.

Internal 147
article thumbnail

More on PR2020: social media activism, internal comms resurgence, storytelling and professionalism

Stephen Waddington

There were some clear misses in my original essay: social media activism, internal communications, storytelling and professionalism in PR. It told the story of the public using social media to fight back against organisations. Any gap between a product or service and the public’s expectation will become a conversation on social media.

article thumbnail

Top 10 predictions for the future of business intelligence

Agility PR Solutions

New research from the International Data Corporation (IDC) reveals a significant positive correlation between enterprise intelligence and better business outcomes.