Prohibition

MARCH 15, 2023

When considering a social media strategy, video is likely to be front of mind. However, using video for your PR campaign may not be the first thing that comes to mind – but that shouldn’t always be the case. It only makes sense then, to use this ‘video technology’ to creatively highlight the issue of homophobia.

Video 62

Video Case Study Sports Creativity 62

PRSay

AUGUST 30, 2022

And when told they’ll lose their jobs, employees are just as shocked today. Still, when layoffs become necessary, there’s a lot that employers can do to mitigate the pain and difficulty that employees experience. Garg came to represent accusations that corporations treat employees as expendable units. People were shocked then.

Employee 86

Employee Real Estate Video Internal 86

Onclusive

AUGUST 22, 2017

Corporate communicators regularly work with stakeholders across the organization to develop and distribute pertinent info to employees and key affiliates. Internal Communications. Internal communications, which also falls under corporate communications, is more nuanced than simply casting out an email. Media Training.

Media Training 397

Media Training Crisis Communications Conference Training 397

Stern + Associates

AUGUST 15, 2022

Applied futurist and social systems strategist Ari Wallach , founder and executive director of Longpath Labs , helps organizations and individuals discover and leverage a new version of “why” for their work that leads to deeper and more meaningful motivations for all stakeholders – employees, customers, communities and future generations.

Training 62

Training Public Affairs Ethics Groups 62

ImPRessions - Crenshaw Communications

APRIL 7, 2021

Traditionally, onboarding for new employees would entail face-to-face meetings, all-company lunches and even an after-hours happy hour. Let’s face it, Zoom calls can be fairly mundane after a full year of video meetings. — What are some ways you have onboarded new employees virtually? Send a welcome gift or lunch.

How To 218

How To Employee Meeting Training 218

PR 20/20

JULY 6, 2020

With that goal in mind, we deployed a HubSpot training program for our entire team to really dig into new courses available via The HubSpot Academy. The HubSpot Academy team is incredible when it comes to making quality training available. HubSpot Training Program. Train with the Experts. Employee Certifications.

Training 72

Training How To Course Software 72

PR Conversations

NOVEMBER 5, 2014

A European internal communications veteran explains: In order to help organisations use communications to get results , practitioners should call on simple skills and experience —not a book of runes, silver bullets or magic fairy dust. ” We need to shed some light on employee communications. By Liam FitzPatrick, FCIPR.

Employee 103

Employee Communications Internal International 103

The Proactive Report

NOVEMBER 1, 2022

How you communicate, both with the public, and internally within your company or organization, dictates how successful you will be in whatever venture you embark upon. No matter what business you are in, it’s vital to level up your communication skills, so that you can effectively reach customers, clients, and employees. PR Readiness.

Communications 130

Communications Social Media Employee Crisis 130

Waxing UnLyrical

MARCH 15, 2018

Social media has redefined crisis response in three important ways: outlet options, messaging speed and employee engagement. But the most important change to crisis response has been under-reported and underutilized—the power of employee evangelists. Employee evangelists are made, not born. Guest Post by Laurel Kennedy.

Employee 70

Employee Crisis Corporate Social Media 70

PRSay

JULY 27, 2020

As employees look for answers during the COVID-19 crisis, they need simple, straightforward language. Employees have never liked corporate-speak, of course. These contrived communications are the exact opposite of the natural conversations employees engage in everywhere else,” the authors noted. Sharpen the focus.

Employee 196

Employee Leadership System Corporate 196

Contently - Strategy

JANUARY 26, 2023

These include videos, webinars, podcasts, articles, and social media posts. Consider the following examples: Kroger Uses Video to Elevate the Pharmacist’s Expertise You can find pharmacies in Kroger grocery stores all over the country. Depending on who you pick, be prepared to train your thought leaders.

Leadership 145

Leadership Content Marketing Healthcare Google 145

Stephen Waddington

MAY 24, 2021

COVID-19 has normalised video for stakeholder engagement and accelerated the role of professional communication as a management function. Video conferencing for stakeholder communications Video conferencing has been widely adopted during the pandemic, with 89.2% This trend is expected to continue post COVID-19.

Report 127

Report Communications Big Data Survey 127

PRSay

DECEMBER 10, 2020

The flexibility required for teams to go instantly remote and, in many places across the country, work in quarantine, helped erase bureaucratic barriers separating executive and employee, pundit and audience, administration and faculty, professor and student. There’s a lot of me-too marketing that happens in difficult times.

Communications 157

Communications Nonprofit Employee Film 157

ImPRessions - Crenshaw Communications

JUNE 20, 2018

Relatively simple items like white papers, explainer videos, bylined articles, and op-ed pieces can help educate prospects in a less commercial and more credible way than advertising or SEM. Long-term employees might even be stuck with an outdated elevator speech when asked to describe the business. Perception lags reality.

Education 178

Education B2B Employee Crisis 178

Sword and the Script

AUGUST 20, 2019

She says her career aspiration, at the time, was to be a video jockey for MTV. There is always a learning curve at a new place, but an agency trains you to on-board to new clients quickly, so I was able to listen and learn from the SHRM team while simultaneously hitting the ground running.

Employee 89

Employee Internal International Training 89

PR for Anyone

SEPTEMBER 16, 2022

Make sure to Like and Subscribe to our YouTube Channel and ring the bell so you’re notified of new videos by clicking HERE. Employee Ownership Month. International Walk To School Month. There’s also a bonus video in there about how to nail the interview when you get it. It’s almost October.

Pitching 130

Pitching Financial Small Business YouTube 130

Newsfile

OCTOBER 24, 2023

As a PR pro, you should maintain consistent messaging so that stakeholders understand your brand’s core values and products. Try using the following methods.

Communications 52

Communications How To Corporate Training 52

Melissa Agnes

SEPTEMBER 16, 2014

1) Provide social media training for everyone that operates as an admin on a brand account. If they are in any way responsible for content, customer service, monitoring or answering fan questions, they need to have a deeper level of training. Platforms: Managers need to be trained on the platforms they use.

Social Media 239

Social Media Crisis Training Media 239

Newsfile

FEBRUARY 28, 2024

Spokesperson Training : Equipping designated spokespeople. Brand advocates include customers, employees, and influencers. A User-generated content (UGC) is any content—text, videos, images, reviews, or testimonials—created by people, rather than brands. It appears as sponsored articles, videos, or social media posts.

Viral 52

Viral Crisis Communications SEO Reputation 52

Reputation Us

MARCH 19, 2021

A heartfelt video message from the CEO is also a nice touch. Employees are, in essence, the face of the credit union and are, therefore, extremely essential to member retention. Failure to clearly communicate the details of the merger early with employees translates into confusion and later, poor member understanding.

Reputation 78

Reputation Financial Banking Employee 78

Sword and the Script

NOVEMBER 5, 2019

This month was no exception, and perhaps because many of the launches were timed with annual PRSA International Conference which wrapped up recently. Internal data such as survey responses, call center data or customer service email data according to a company representative. What sort of data? Why would you do this?

Internal 65

Internal International Data Media 65

Cision

AUGUST 25, 2015

Wondering how streaming video on Periscope and Meerkat works? You likely don’t need 40 hours a week of help, so you can scratch “full-time employee” off your list. Another option is hiring an intern. But if you have a handle on social but just don’t have the time, you can likely train an affordable intern to manage it for you.

Social Media 120

Social Media Media Internal International 120

5W PR

JANUARY 2, 2020

Internal Communications Matter. While maintaining the public face of the company is important, it’s equally important to ensure that information is flowing naturally within the internal structures of the company. It provides employees with the feeling that they are integral to the success of the company and the attainment of its goals.

Corporate 120

Corporate Communications Consumer Community 120

Communications Conversations

OCTOBER 14, 2014

And, they often look at three distinct buckets: * In-house (either training existing employees or hiring additional head count). Training existing resources to handle content development requires significantly less ramp-up time than it would for an agency or solo. Quick access to internal subject matter experts.

Agency 133

Agency Resources Employee Internal 133

Buzzstream

MAY 12, 2020

For many managers and employees, the last few weeks has been the first time in their careers that they have worked from home, or had to manage remote employees. Most remote work transitions succeed or fail based on the way in which they facilitate communication between their employees. Communication.

Strategy 102

Strategy Employee System Tools 102

PRSay

OCTOBER 25, 2017

Here are some highlights from three professional development sessions at the PRSA 2017 International Conference in Boston on Oct. Don’t fire an employee and then leave them in control of the Twitter account,” said Regina Luttrell, Ph.D. This type of planning includes making sure that your team is communicating well internally, too. “If

Social Media 117

Social Media Conference Media Corporate 117

Cision

DECEMBER 11, 2015

But when was the last time you sat your team down for training? But if you start multiplying 11 by all your employees, influencers, loyal customers and all of their followers who publicly retweet, link to or favorite your content, the number grows exponentially. At first glance, that number doesn’t impress.

Telecommunications 120

Telecommunications Training Reputation Software 120

PRSay

DECEMBER 21, 2017

His grandfather, Elias “Buck” Buchwald, was among the first employees at Burson-Marsteller and worked closely with the firm’s co-founder Harold Burson, APR, Fellow PRSA. He interned at a company that builds technology applications for PR professionals, and enjoys showing colleagues how technology can help them accomplish their goals. “In

Publicity 150

Publicity Radio Technology Sports 150

PR in High Definition

FEBRUARY 23, 2021

KPMG’s ex-chairman, Bill Michael, recently came under fire for making controversial remarks about his employees “playing the victim card” and “moaning” about their circumstances during the lockdown. Here are three tips to help with weathering the storm: Take time to train. Remember, it’s not just the media we have to be prepared for.

Crisis 71

Crisis Communications Reputation Training 71

Reputation Us

JUNE 21, 2021

billion, Cedar Rapids, Iowa): Our employees have a voice and decision-making mechanism for the causes our credit union supports. I struggle knowing that some of my employees may be suffering in silence over a lack of action taken at times to make this a better world. We believe DEI enables every employee to give 110%.

Financial 78

Financial Education Community Employee 78

Reputation Us

JUNE 21, 2021

billion, Cedar Rapids, Iowa): Our employees have a voice and decision-making mechanism for the causes our credit union supports. I struggle knowing that some of my employees may be suffering in silence over a lack of action taken at times to make this a better world. We believe DEI enables every employee to give 110%.

Financial 78

Financial Education Community Employee 78

Presspage

APRIL 25, 2017

Employees and interns also represent a brand, and for someone who follows a hashtag on Twitter, the tweets of a trainee are as visible as the tweets of the CEO. Well trained employees and a detailed plan for real-time crisis management can make the difference between a controlled setback and an image disaster.

Crisis 79

Crisis Trends Reputation Employee 79

ImPRessions - Crenshaw Communications

SEPTEMBER 27, 2018

Earlier this week, we made the case for raising your internal PR game. The technological and social changes over the past few years have both made internal communications more important, and also opened up opportunities to revolutionize it. 5 ways to raise internal PR standards. Employee-generated content.

Internal 147

Internal International Employee Mobile 147

Reputation Us

MAY 12, 2020

A: Two things: First, take notes – consider this a training ground for identifying where you are vulnerable. Be transparent about the mistakes and vulnerabilities that were made internally, operationally and with your reputation. In addition, be sure to call out the wonderful things that are happening with your employees and members.

Crisis 78

Crisis Financial Banking Crisis Management 78

Prohibition

JANUARY 14, 2022

Your employees and stakeholders could be made to look incompetent or immoral. For example, an employee leaks damaging information about your company. ? A major crisis. Claims of sexual harassment by an employee might trigger this response plan. Will you hold an external or internal press conference?

Crisis 62

Crisis How To Crisis Management Crisis Communications 62

Waxing UnLyrical

APRIL 3, 2012

If numbers could speak, 19,000 views (and counting) for this YouTube video (on YouTube) is pretty impressive: It is interesting to see how companies – both large and small – are taking the social route to engage audience. reading and traveling. Learn more about Ancita via her About.me page. Flash Mobs Go Social in India.

YouTube 87

YouTube Viral Video Social Media 87

Mindful Marketing

FEBRUARY 15, 2017

Canva and ViewedIt allow you to easily create images and videos for free, and there are a plethora of media contact databases to allow you to find the right journalist covering the relevant topics that you can comment on or be a resource for. Freelancers are readily available and can be a great first step. Crisis communications?

Agency 50

Agency Crisis Communications Measurement Analytics 50