How to Prove PR Value to Your CEO in 2017
JANUARY 4, 2017
Public relations is undoubtedly an art, a careful craft that requires both finesse and creativity. But along with the art comes science: the systematic knowledge gained through observation and experimentation. Without this, we miss important opportunities to tell compelling stories, impact audiences more effectively, and ultimately prove the value of PR to C-suite executives.
Let's personalize your content