Cision

JUNE 22, 2015

But there are some measurable aspects of Instagram that are quite unique and special in the social media space. fashion sport. fashion sport. fashion sport. fashion luxury. fashion retail. fashion retail. fashion luxury. fashion luxury. fashion sport. fashion retail.

Instagram 120

Instagram Fashion Sports Pinterest 120

The Stalwart Blog

DECEMBER 25, 2019

I have been in a position where I have had to use creativity to come up with a solution to a problem of one sort or another. But about eight years ago when I was teaching at San Diego state university where we both teach, I was teaching creativity, innovation and it was interesting because I had to teach business people how to be creative.

Interviews 78

Interviews Creativity Crisis Management Strategy 78

Shift Communications

OCTOBER 12, 2016

When putting together a comprehensive PR and marketing plan, it’s important to remember that companies are like snowflakes — each has differing backgrounds, leadership, goals and approaches. Measuring if it Matters. Keep in mind that measuring success also doesn’t fit into a defined box.

Publicity 60

Publicity Apparel B2C Fashion 60

Maxim Behar

NOVEMBER 23, 2020

A month ago I published my new book The Morning After in Bulgaria and in it I focused not so much on the communication business, but on leadership. And this will not be because advertising agencies are bad, or colleagues there are not creative. But I want to put aside the business part and look at the creative part.

Crisis Management 82

Crisis Management Crisis Advertising Advertising 82

Sword and the Script

DECEMBER 30, 2017

The measure of “best” in this case is unique page views. 4) B2B Blog Metrics: 4 Effective Categories to Measure Success. Everyone is doing “more content” when what might actually make the budget go further is a little planning, creativity and even daring to be different. The 7 Best Performing Blog Posts in 2017. But we can’t.

Blogging 72

Blogging B2B Content Marketing Trade Shows 72

Prohibition

FEBRUARY 15, 2017

I also love the way PR and comms has become far more measurable, being in a position to demonstrate the strength of your work to your clients is so satisfying, not least when there’s direct engagement with consumers. Where do you see the industry in 10 years time? If you could take three items to a desert island, what would they be?

Hotels 86

Hotels Social Media Fashion Agency 86

Waxing UnLyrical

FEBRUARY 17, 2016

But it’s not uncommon for marketing professionals and other business consultants to get creatively and occupationally stuck on a hamster wheel, partly as a result of things we do to ourselves and our industry as a whole. The cheaper you make your rate, the cheaper the rate is for the next creative professional in the bid.

Industry 0

Industry Creativity System Training 0

ImPRessions - Crenshaw Communications

APRIL 5, 2017

Next are the macro-influencers, who typically have around a million followers or less; these include known fashion, lifestyle, beauty and makeup bloggers like Julia Engel , who has relationships with brands like Old Navy and The Gap or top gamer PewDiepie. Agency teams also track campaign performance, measuring ROI and presenting analytics.

Trends 149

Trends Fashion Video YouTube 149

PRSay

MARCH 11, 2019

The ways companies and leaders behave — or misbehave — have made major headlines in an unprecedented fashion this past year,” they write. Brands are beginning to over-rely on data and measurement. .” For the10company, this influence is directly tied to today’s heightened scrutiny of corporations and C-suite politics.

Trends 151

Trends Communications Employee Enterprise 151

Waxing UnLyrical

NOVEMBER 1, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Sticky PR Measurement: Are We There Yet? Measure me this How many times have you been asked, “Well, what is the value of public relations?” .&# or “Can you really measure that ?”

Measurement 103

Measurement Education Facebook Course 103

PRSay

JUNE 11, 2021

On social media, what creative tactics did the team use to tap the faculty’s expertise? We updated and monitored this grid regularly, ensuring that we followed up on requests in a timely fashion to connect our experts with inquisitive reporters. 1 ranking in the latest U.S. News & World Report rankings for U.S.

Publicity 158

Publicity Social Media Report Fashion 158

Critical Mention

OCTOBER 24, 2019

Our take on PRsay’s blog: PRsay is an excellent resource for those looking for professional development advice or PR leadership tips. Our take on PR Couture: While PR Couture’s content is mostly tailored for fashion and lifestyle communication pros, we encourage all to take a look at their blog. PRNEWS Blog.

Blogging 68

Blogging Education Resources Creativity 68

Buzzstream

MARCH 13, 2024

In contrast, traditional PR has broader metrics to measure public perception and sentiment. Tip: Brands get creative and overlap hero content types. Digital PR provides a creative alternative to bring authoritative links and relevant traffic to a site primed to convert. Animations. When Does a Brand Need Digital PR?

Digital PR 71

Digital PR Construction Case Study SEO 71

Mark My Words

APRIL 14, 2017

Phrases like “re-accommodated” aren’t obfuscations- they are skilfully fashioned negotiations. In a crisis you are always measured by your initial response. You can appreciate the internal logic of the brand’s creatives: put celeb tab A into zeitgeisty protest tab B to spark award-winning campaign.

Corporate 60

Corporate Airlines Leadership Chemicals 60

Sword and the Script

DECEMBER 11, 2018

8) Creativity over productivity. Creativity over productivity: The volume of noise in the digital realm is beyond bearable and the public relations professionals that stand a chance must ditch their multi-pitch phone and email productivity for remarkable, creative campaigns on behalf of the brands they represent. 7: Lou Hoffman.

Social Media 91

Social Media Marketing Media Creativity 91

Contently - Strategy

MAY 20, 2019

When brand creatives embark on content marketing hoping to cut corners, they end up pretending to put on an empathy performance. All anyone has to do in order to measure the commitment of Patagonia’s empathy in marketing is to follow the money. Some marketers have an empathy problem. I can’t do this anymore.

Marketing 99

Marketing Guidelines Video Brand 99