ImPRessions - Crenshaw Communications

MAY 8, 2017

It implies a kind of “smile-and-dial” media pitch person, or a celebrity’s press agent. The art of media relations, the subset of PR initiatives that focuses on journalist outreach and the generation of earned media coverage, is in many ways exquisitely inefficient. .” Who, me, a publicist?

Publicity 245

Publicity Public Affairs Agency Corporate 245

Sword and the Script

NOVEMBER 7, 2023

Propel, which is headquartered in Tel Aviv said its technology is currently being used by elements of the Israeli government and NGOs in its armed conflict with Hamas. Muck Rack AI recommends reporters to PR Muck Rack says a proprietary AI will now create a curated list of recommended journalists based on your existing media list. .;

Employee 144

Employee Software Survey Tools 144

Sword and the Script

DECEMBER 21, 2021

As anyone with even a slightly popular blog knows, ‘guest post pitching’ has gotten out of hand. Emerging channels like podcasts will continue to grow in influence, which means PR pros have to become more fluent in strategically pitching and forming relationships in these channels. Social media breakup. Pay-to-play. “I

Marketing 215

Marketing Content Marketing Social Media Employee 215

Sword and the Script

APRIL 11, 2017

That study found “the general population’s trust in all four key institutions – business, government, NGOs, and media – has declined broadly.”. A pitch is certainly a staple way of getting the word out, but email inboxes are crowded. Owned media channels, such as corporate blogging , are excellent alternatives.

Report 73

Report Media Survey Pitching 73

Stephen Waddington

SEPTEMBER 29, 2021

My view is that a single organisation would benefit from scale, standards, including a single code of conduct, and a voice to government and business. Why is public relations conflated with media relations? They act as a common, corporate language. Why are public relations degrees so poorly regarded by practice?

Industry 153

Industry Publicity Agency Community 153

Sword and the Script

DECEMBER 20, 2022

b) More pay-to-play opportunities to participate in national media relations opportunities. c) More companies create their own content and channels to reach audiences instead of traditional media channels. There is a new corporate scenario that directly impacts all audiences and communication channels.

Marketing 198

Marketing Content Marketing Data Social Media 198

Cision

DECEMBER 22, 2016

Caroline Michaud, Vice President of Corporate Communications and Public Relations at PHG Consulting, says to be competitive, clients must determine their specific brand and strategically position themselves in the marketplace. What is your secret to media relations success?

Tourism 120

Tourism Travel Conference Crisis 120

MaccaPR

APRIL 18, 2017

Now that I’ve morphed from journalist to public relations guy, I’m aware of how vital it is to target precisely the right reporter – so you avoid becoming the PR pro who pitches the launch of a new Caramel Coconut Cherry ice cream flavor to a reporter who is dedicated to covering Islamic fundamentalism in Qatar. First, we start with.

How To 121

How To YouTube Pitching LinkedIn 121

Sword and the Script

MARCH 1, 2022

Cision adds sponsored content feature to PR Newswire – pitches it as “guaranteed editorial”; Meltwater Beats Earnings; TrueScope Raises $6.2 They have previously offered re-targeting based on earned media audiences, which is rather novel. TrueScope is focused exclusively on media monitoring at this point.

Software 129

Software Case Study Advertising Advertising 129

Solo PR Pro

SEPTEMBER 6, 2022

One of the tactics to combat inflation is for the government to raise interest rates. When you meet with them, listen to their pitch and see if you align with their philosophy. So as long as you don't breach the ‘corporate veil,’ the business assets are the ones that are liable for lawsuit, but your personal assets are protected.

Financial 52

Financial Strategy Insurance Insurance 52

Bianchi Biz Blog

OCTOBER 3, 2022

That group typically includes many presenters from leading vehicle manufacturers, automotive suppliers, start-up companies, government, research firms and think-tanks, and other influencers – all coming together to offer their perspectives on a wide range of automotive and mobility issues and topics. Time is running out. Author: Jim Bianchi.

Automotive 130

Automotive Mobile Technology Hotels 130

Bianchi Biz Blog

FEBRUARY 22, 2021

The impact of eCommerce – especially as it relates to parts ordering and delivery, or how it’s impacting the supply chain. In 2018, with the support of my publisher and corporate leadership, I enrolled in a 12-week professional truck driving course at Waukesha County Technical College in Waukesha, Wisconsin. Or, riding my bike.

Groups 55

Groups Meeting Transportation Media 55

Sword and the Script

JANUARY 3, 2023

PR practitioners use a variety of methods to get their message out, including press releases, media relations, social media, and more. What are some examples of public relations? Media relations: This involves building relationships with journalists and getting media coverage for an organization or individual.

Interviews 106

Interviews Publicity Technology Social Media 106

Ethical Voices

JUNE 12, 2023

I worked with coalitions at the intersection of national security and civil liberties – for example, with the coalition working to close Guantanamo Bay at the end of the Obama administration, working to end government surveillance. What I did as a consultant was not deadline-based pitching. How do you tell a story?

Ethics 70

Ethics Storytelling Communications Training 70

Waxing UnLyrical

FEBRUARY 6, 2015

Just because social media isn’t in your job description doesn’t mean you shouldn’t be keeping up with the times. Regardless of whether your work focuses on government relations, advocacy, member communications, media relations… social media is part of everyone’s job. But it only works if you work it.

Strategy 40

Strategy Social Media eBook Community 40

Bad Pitch Blog

FEBRUARY 2, 2006

Stephanie Houghton of Dera, Roslan & Campion PR just sent me her third fourth bad pitch. But before I pontificate on proper pitching, meet Slick. Bad Pitch Chronology 01.03.06 – Stephanie asks me to review a book trashing a famous boxer. My response to the 736-word pitch: “Thanks, but I must decline this specific opportunity.

Pitching 40

Pitching Government Blogging Meeting 40

Sword and the Script

AUGUST 13, 2019

It included email (iContact), press releases (PRWeb), media relations (HARO), and social media (North Social and Engine 140), bundled in what was pitched as an easy-to-use and all-in-one product. based provider of briefings for corporate and government executives, for $71.8 Capital Acquisition Corp.

Technology 13

Technology Software Company Marketing 13

ZudePR

MAY 31, 2015

Enlightened Self-Interest: The Pitch Email. For me, as a local government employee, there are clear political boundaries. I’m now on guest blogs I could never pitch a year ago, including Search Engine Journal, where I was awarded for most read post (of the whole month) back in December 2014. And they all blog. I wrote: 1.

Communications 81

Communications How To Blogging Content Marketing 81