PRSay

NOVEMBER 2, 2017

Nearly a decade ago, the PRSA Foundation sponsored research that found only 23 percent of graduate business schools consistently provide instruction in reputation management, corporate communications and related ethical dimensions. And nine out of 10 acknowledged more training in core communications disciplines is merited.

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Communications Case Study Training Reputation 120

Ethical Voices

OCTOBER 16, 2023

Joining me on this week’s episode of EthicalVoices is Kelsey Bohl , the Senior Manager of Corporate Communications Press Office at Walmart. What is the most difficult ethical challenge you ever confronted? What are some of the ethical issues you’ve run into over the use of data and communications? It’s so true.

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Sword and the Script

SEPTEMBER 8, 2020

Blogs, including independent and corporate blogs, can be credible. B2B thought leadership drives perceptions, trust and sales A survey of 3,000+ business executives by Edelman and LinkedIn connected B2B thought leadership to trust and sales. More: The 3 Characteristics of Effective Thought Leadership in B2B Marketing 3.

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Survey Industry Leadership Study 95

Ethical Voices

MAY 6, 2023

She was one of the first people I interviewed when Ethical Voices launched in 2019, and I figured it was time to have her back, particularly because Ethisphere recently released an updated list of the World’s Most Ethical companies. What are the top ethics issues facing companies? It has a couple of component pieces.

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Ethics Training Financial Survey 52

Wadds Inc.

SEPTEMBER 13, 2023

Looking around the room, I knew I’d landed on my feet with my fellow students, each with different leadership and sector experience. It’s gruelling but needs to be if, as the IoD says, it serves as an: “endorsement of your skills, professionalism and knowledge of corporate governance best-practice.” Exhausting – yes.

How To 52

How To Government Interviews Leadership 52

Stern + Associates

AUGUST 3, 2022

My dream was to create an agency grounded in ethical, outstanding, responsive service and respectful treatment of all stakeholders alike: whether clients, employees or the media covering our clients’ stories. Together, we share resources and office space, and have become a unique firm for thought leadership services.

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Groups Employee Strategy Ethics 104

Critical Mention

JANUARY 3, 2019

From going to prison after being convicted for violating the FCPA (the US foreign anti-bribery law) to founding Front-Line Anti-Bribery LLC, and educating multinationals on current issues and challenges with respect to compliance, ethics and anti-bribery, Richard Bistrong has come a long way. If so, how?

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Interviews Ethics Government Internal 105

Ethical Voices

JANUARY 22, 2024

He discusses a number of important ethics issues, including: What to do when your client asks you to besmirch the competition How to effectively and ethically build trust What to do when employees, clients and partners break your trust Why don’t you tell us a little bit more about yourself and your career?

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Ethics How To Training Employee 77

Communications Conversations

MARCH 29, 2019

To top it off, Tess has been selected a Fellow through two distinctive leadership programs — as a RISE Fellow in the New Sector Alliance and as a Josie R. Johnson Leadership Academy Fellow through the African American Leadership Forum. She was hired full time shortly before graduating from the University of St.

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Stephen Waddington

AUGUST 27, 2019

I will continue the excellent work, which has positioned the profession as a strategic management function through active engagement with the business community showing how ethical communication can enhance economic performance. Rachel I’ll be an ambassador for the strategic leadership role PR plays and create board level advocates for PR.

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Government Education Community Big Data 113

Mark My Words

MARCH 29, 2021

The former Royal’s first foray into the corporate world has seen him take up the role of chief impact officer at Silicon Valley coaching firm BetterUp, while also sitting alongside Rupert Murdoch’s daughter-in-law on a commission aiming to fight “misinformation”. The Telegraph Jobs appear to be like buses for Prince Harry. billion. “The

Corporate 60

Corporate Interviews Community Newspapers 60

Communications Conversations

MARCH 6, 2018

I’m the head of Cargill’s corporate-level social media team and oversee all social media at Cargill. I am also responsible for helping people across the company manage social media accounts that are not corporate-level accounts. I also manage the corporate-level team, which is about to have members on four continents.

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Social Media Media Corporate Resources 102

Maxim Behar

FEBRUARY 1, 2024

Host: Now, other than getting inspired by our young leaders, we're going to talk about a core issue we brought up earlier a few times, ethics, how to practice and how to really leverage AI with ethics. We've been listening to a lot about AI and a lot about ethics. A lot of people were asking me, what is business ethics?

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Ethics How To Course Interviews 59

Waxing UnLyrical

NOVEMBER 9, 2015

And why not get to know me a little better this weekend during my first ever free online mini-training, The Social PR Launchpad: Unleash Your Inner Social PR Superhero ? Putting More Thought Into Practice: Thought Leadership Lessons to Build On. Get to know some of them a little better in this week’s roundup.

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Conference Internal International Leadership 40

Stuart Bruce

MAY 29, 2016

I actually laughed out loud when I read this story about the BBC’s world affairs editor John Simpson setting up a corporate consultancy to advise on crisis communications and then even more rapidly closing it again because of the crisis it created. According to his agent: “Simpson has not yet taken on any corporate work.”

Corporate 60

Corporate Crisis Communications Guidelines Crisis 60

PR Conversations

FEBRUARY 28, 2018

With PR bodies increasingly focused on the importance of raising standards in professionalism and ethics, why are some (or most?) So, let’s quickly examine some of the data from recent industry based research: 13 percent of respondents judge the professional standards of PR practitioners by levels of training and qualifications.

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Training Ethics Data Analysis 65

PR Conversations

MAY 1, 2017

Or the crisis plan is siloed in some hidden corporate corner completely out of date. It may be that practitioners highlight the issue during planning discussions, engage with HR or their leadership team. I’d suggest that this peer-to-peer group approach can supplement more formal training and mentoring as you suggest.

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Crisis Crisis Management Leadership Training 63

Sword and the Script

FEBRUARY 6, 2018

Ideally, your creators are trained to use journalistic principles in creation. You can be an ethical and persuasive PR pro or marketer without selling your soul. Communication builds trust and it’s a function of leadership. Good PR people almost never use absolutes, except sometimes when issuing a corporate apology.

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Content Marketing Marketing Journalism Financial 68

Prohibition

DECEMBER 13, 2021

Crises can be caused by acts of nature; accidents involving trains, cars, planes or ships; industrial disasters; a terrorist attack and deliberate contamination of food or water supply. Or it could be a production, financial or management failure that causes a corporate crisis for your business. Determine the business impact.

Crisis Management 62

Crisis Management Crisis Financial Reputation 62

Waxing UnLyrical

OCTOBER 4, 2017

As far as I’m concerned, we should use any means at our disposal, regardless of which “bucket” they fall into, as long as we’re doing it ethically and responsibly. She is also the founder of The Social PR Virtuoso® , which provides online, on-demand training that helps you unleash your inner Social PR superhero.

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Internal International YouTube Nonprofit 43

5W PR

JANUARY 31, 2024

Corporate PR: Manages the overall image of a tech company, including its values, culture, and achievements, to build a positive brand perception with stakeholders. Thought Leadership PR: Positions key executives or experts within the company as industry thought leaders through expert commentary, articles, and speaking engagements.

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Technology Product Launch Crisis Management Case Study 78

Sword and the Script

DECEMBER 26, 2023

High demand for experienced communicators “Corporate communications professionals will continue to advance into top organizational leadership roles as their unrivaled combination of business strategy and stakeholder insight continues to become more essential. Return of increased PR budgets.”

Writing 192

Writing Communications Marketing B2B 192

Stephen Waddington

NOVEMBER 26, 2020

At the same time public relations has become elevated as the eyes and ears of an organisation not just in the public sector as means of public engagement, but in corporate communications, internal communications, and marketing. Leadership and differentiation: How can you use tools for competitive advantage? It’s like teenage sex.

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Tools How To Agency SEO 175

Cision

JUNE 1, 2017

This can be found from the smallest agencies to the largest corporations. MS: The biggest challenge for any senior PR leader is recruiting, hiring, training and retaining awesome and diverse talent. However, we still have unbalanced gender representation at top levels of leadership within the traditional agency structure.

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Sports Agency Industry Creativity 245

Critical Mention

OCTOBER 24, 2019

Our take on PRsay’s blog: PRsay is an excellent resource for those looking for professional development advice or PR leadership tips. Its blog posts give readers a great understanding of ethical PR advice to help media personnel kickstart their profession.

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Blogging Education Resources Creativity 68

Beyond PR

JUNE 1, 2017

This can be found from the smallest agencies to the largest corporations. MS: The biggest challenge for any senior PR leader is recruiting, hiring, training and retaining awesome and diverse talent. However, we still have unbalanced gender representation at top levels of leadership within the traditional agency structure.

Sports 81

Sports Agency Industry Creativity 81

Waxing UnLyrical

DECEMBER 20, 2018

And whether you’re agency, consultant, soloist, corporate, non-profit or higher education, you’re laying out your 2019 marketing-communications plan. But what about the leadership development plan, whether for you as a leader, or your next tier or leaders-in-training? You might even have thought about professional development.

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Leadership Training Agency Groups 85

Stuart Bruce

OCTOBER 30, 2014

Or journalists like Sue Llewellyn who has trained many of the BBC presenters and journalists you see on screen. I will be talking about mobile, data and wearable technology as the drivers and ethics, real time and content as the issues. We’ll look at ethics and governance. The first and foremost for me is ethics and governance.

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Crisis Communications Transportation Conference Social Media 148

ImPRessions - Crenshaw Communications

NOVEMBER 29, 2018

But its real impact may be at the corporate level. Our heightened awareness – and the corporate reluctance to address systemic misbehavior – presents serious public relations challenges for established companies in every sector from technology and media to food service and sports.

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Reputation Apparel System Corporate 165

PRSay

SEPTEMBER 12, 2016

And it fills me with pride, Dave, to see how you have ascended to a position of leadership in this industry that we all love so much. Page Society — to enrich and advance the leadership role of communicators — has never been more relevant. They never were trained to be “communicator-in-chief,” one says. Dave is a Ketchum alum.

Leadership 0

Leadership Agency Education Communications 0

PR Conversations

APRIL 21, 2016

One would hope that a similar consciousness of respect is at the heart of most corporate communications functions , particularly when companies are large enough to commit resources not just to HR but also staff (or a team) dedicated to internal communications.

Employee 40

Employee Internal International Corporate 40

Stephen Waddington

DECEMBER 15, 2021

Further reading Corporate Digital Responsibility, Allegory, 29 July 2021, [link] The Economics of Biodiversity: The Dasgupta Review, Sir Partha Sarathi Dasgupta, 3 February 2021, [link] Carbon as a PR metric but who's counting? Home working makes tacit learning and formal training difficult. That’s not a good thing.

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Publicity Government Guidelines Facebook 128

Sword and the Script

DECEMBER 11, 2018

I believe there will be an acceleration towards humanizing brands, putting individuals in front of a corporate identity, in an effort to emotionally connect with customers.”. – BJ Schaknowski | Vertafore. 15) Ethics in PR revisited. While most PR pros ARE ethical, it’s something we should all take into consideration.

Social Media 91

Social Media Marketing Media Creativity 91

Stephen Waddington

DECEMBER 5, 2018

The leadership and vision provided by early public relations professionals was squandered. In Two-Way Street , a short book about public relations published in 1948, Eric Goldman describes the three stages of the development of corporate communication from 1900. Practitioners have a responsibility to work to ethical standards.

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Media Relations Media Print Newspapers 115

Stuart Bruce

JUNE 4, 2015

Corporate PR professionals can learn a lot from political PR professionals and political PR professionals can learn a lot from corporate PR professionals. Some of the corporate PR leadership lessons I think we can draw from the Labour Party’s failure are: OST – Objectives, Strategy, Tactics. Photo: BBC.

Leadership 60

Leadership Policies Strategy Corporate 60

Maxim Behar

NOVEMBER 15, 2021

I have been repeating for years that everything that is transparent is ethical. Maxim Behar: It seems to me, and this will happen in 5 to 10 years, we will not wait 5 centuries, it will happen very soon - the countries must begin to be governed, more or less as corporations or companies are managed.

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How To Government Television System 52