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Will AI ultimately replace content writers? Nearly 7 in 10 content marketers believe it will over the next five years

Agility PR Solutions

And as both marketers and communications executives trial AI writing platforms and AI art creation tools, new research from content marketing and PR agency BMV reveals the outlook that many in the industry have been […] The post Will AI ultimately replace content writers?

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Diego Pineda on Why you Need Thought Leadership vs. Content Marketing

Flack's Revenge

It was a story on Medium by Solo Thought Leader author Diego Pineda called Content Marketing is Dying; Here’s why you need to Develop Thought Leadership Instead. But why is content marketing dying, Diego? He started his career as a medical writer while writing fiction on the side. More clickbait fodder.”

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It’s the Subscribed Audience! B2B Marketers are Missing the Point of Content Marketing

Sword and the Script

3 statistics from the newest B2B Content Marketing Benchmarks, Budgets, and Trends report shows the “subscribed audience” is missing from most content marketing efforts. I had a chance to be a judge for the annual content marketing awards hosted by the Content Marketing Institute (CMI) this year.

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The Top-8 Writing Tips for 2022

PRSay

If so, join PRSA and Ann Wylie at one of their 2022 writing Master Classes. You’ll learn to write web pages, press releases, emails, content-marketing pieces and more. As we say farewell to 2021, let’s resolve to use these writing best practices in 2022: Master a better writing process. Happy New Year!

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Future-Proofing Content Marketing Efforts

5W PR

AI writing tools can easily simulate human writing in a way that’s both a little scary and awe-inspiring. This extra time gives companies room to prepare to future-proof their content marketing efforts. Content marketing strategies.

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5 Tips for Content Marketing Success in Fiscal Year 2023

Contently - Strategy

Only slightly more than half of organizations have a content marketing strategy. And 64 percent of content marketers aren’t satisfied with their organization’s ability to measure content performance. Given that, your next-gen content strategy should start with a priority-driven, five-step process.

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A Beginner’s Guide to Technical Writing

PR Fuel

About 72% of marketers use content marketing to educate their audiences. Costing 62% less than outbound marketing, content marketing generates three times as many leads. Over 80% of marketers say content is now a core business strategy. With 83% of.

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