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Critical Mention 2021 Recap

Critical Mention

Critical Mention’s Google Analytics integration allows users to: View and customize Google Analytics website metrics alongside mentions in reports to understand the impact of earned media on web traffic and conversions. Critical Mention users can now track audience and publicity values for their radio mentions. Until next time!

Radio 116
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Content marketing – it’s not just content for contents sake

Prohibition

Consider the changing shape of the comms industry, and you will undoubtedly come across the phrase ‘content marketing’. Content has become the ‘buzz word’ for the industry – whether you specialise in SEO, digital marketing or indeed more traditional avenues such as online advertising and PR. But what does content mean?

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Why Earned Media is More Important Than Ever

Critical Mention

Many people across the globe have tuned in to TV channels, radio stations, social media platforms and the web for news and updates on the state of the world during this pandemic. Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? SCHEDULE A DEMO.

Media 113
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How to Spy on Your Competition & Steal Their Secrets

Cision

The global digital economy has produced an avalanche of content and the battle for mind and market share is no longer local. It’s a big web world and growing at an exponential pace. Today, it is so much easier and it’s a lot more transparent with the advent of search engines and a social web. The Key Steps.

How To 198
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Digital PR and the Google Penguin

The Proactive Report

However, as content marketing gains popularity,SEO becomes more and more important. The more content there is on the web, the more difficult it is to find what you’re looking for. Content marketing isn’t a new idea for PR. Now content is the hottest new marketing idea.

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Frequency Hop: The Social Conversation Fragments

Sword and the Script

A secure radio transmission broadcasts a signal in tiny fragments on more than 100 different frequencies per second. To understand the message, a receiving radio must be scanning those channels in exactly the precise sequence as the transmitting radio. Marketing B2B social media conflicting social media advice'

Radio 111
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The Shocking Beef about Feeding the Content Monster

Sword and the Script

The burger business tells us a thing or two about content marketing. A similar notion is at work for content marketing. A few hundred radio stations has given way to a multitude of podcasts and satellite radio programs. Feeding the content monster easily outpaces any burger eating contest.

Radio 60