PR 20/20

MARCH 30, 2016

Check out more information about PR 20/20’s Marketing Growth Hackathon model in this blog post or this free webinar. Resources and Templates for Marketing Acceleration. Marketing is always changing to meet consumer demands. Why not rely on outside resources and templates to lead the way? Inbound Marketing Kit.

Resources 40

Resources Marketing Pinterest eBook 40

Contently - Strategy

NOVEMBER 27, 2018

Here are the seven tasks to focus on before you start creating content. A few years ago, athenahealth debuted athenaInsight, its data-driven news publication, to make a serious investment in content marketing. In content chaos , the first mistake marketers make is leaning too heavily on intuition. Enter: Google.

Strategy 108

Strategy How To Content Marketing Analysis 108

The Stalwart Blog

DECEMBER 18, 2015

A few months ago, our agency learned that more of our clients and prospects were in need of greater content marketing assistance. While we’ve always been a PR and Marketing agency, the majority of our work has primarily been focused on media relations. However, things are changing and that is no longer the case.

Content Marketing 60

Content Marketing Marketing Infographics Pinterest 60

Burrelles Fresh Ideas

JUNE 13, 2023

In fact, we put together ten powerful tips that will help boost your efforts even when resources are limited. Maximizing returns on limited resources means deploying tactics thoughtfully at every stage, from planning to execution.

Analytics 40

Analytics Content Marketing Measurement Advertising 40

ReimaginePR

AUGUST 1, 2016

We’ll show you some of the best practices for getting your brand noticed in this extra resource. For most brands, that’s definitely Facebook. Facebook is an obvious choice because it’s so darn popular. Facebook currently has over one billion users (and that number’s growing). Click Here. Define Your Audience.

Brand 120

Brand Branding Marketing How To 120

Cision

AUGUST 26, 2015

68% Of Marketers Want To Know How To Create Better Visual Content [link]. Content marketing influencer, social media marketing strategist & speaker. Interesting test of Facebook content shows longer form content may win. Demand generation content marketing for B2B high tech industry.

Social Media 120

Social Media Twitter Media Nonprofit 120

Marketwired

JANUARY 5, 2016

Focus your content-sharing and creation efforts. According to our content marketing survey, 64% of PR pros are planning to increase their time, resources, and efforts spent on content marketing in 2016. For e-commerce companies for example, a micro moment might be getting people to “like” a Facebook page.

Mobile 100

Mobile Content Marketing Survey Infographics 100

PR Fuel

MARCH 17, 2020

Most people focus on three main areas when trying to promote their business: advertising, content marketing , and public relations. You don’t have to devote all your resources to one type of promotion. A Long-Term Strategy: Content Marketing. Content marketing isn’t a new idea.

Publicity 67

Publicity Small Business Advertising Advertising 67

Contently - Strategy

JUNE 11, 2020

More importantly, what should doctors, hospitals, insurers, and healthcare companies do to improve the state of healthcare content online? We’ve extracted the most important healthcare content marketing trends using a combination of quantitative and qualitative data. It was shared over 26,000 times on Facebook.

Healthcare 93

Healthcare Content Marketing Industry Trends 93

MaccaPR

DECEMBER 19, 2016

The latest content marketing trend our PR agency is seeing is the move toward less content creation and more content promotion. In that rush of adrenaline to immediately promote your new e-book or video ASAP, content marketers risk the opportunity to be creative with promotion.

Marketing 48

Marketing Content Marketing Pinterest LinkedIn 48

Ishmael's Corner

MAY 10, 2015

One person who has labored over B2B content, what works and what doesn’t work, is my good friend and colleague Steve Farnsworth. In short, Steve knows content marketing and the nitty gritty of lead generation. With this as the backdrop, here are his top 10 tools and resources that he applies to content marketing campaigns.

Tools 60

Tools B2B Software Storytelling 60

Contently - Strategy

SEPTEMBER 15, 2021

More importantly, what should doctors, hospitals, insurers, and healthcare companies do to improve the state of healthcare content online? We’ve extracted the most important healthcare content marketing trends using a combination of quantitative and qualitative data. It was shared over 26,000 times on Facebook.

Healthcare 52

Healthcare Content Marketing Industry Trends 52

The Proactive Report

AUGUST 5, 2016

Journalists are reporting on a 24/7 deadline, most are covering more than one beat and many of them are strapped for resources. The best way to get your news content noticed and used is to provide content that: Is newsworthy and interesting. Social sites like Facebook and Twitter have updated their design to be more visual.

Reddit 100

Reddit LinkedIn Social Media Pinterest 100

Critical Mention

OCTOBER 24, 2019

Luckily, the internet provides many educational resources to them in the loop. Consider using these excellent resources: 4 tips for finding fantastic free photos. Our take on PRsay’s blog: PRsay is an excellent resource for those looking for professional development advice or PR leadership tips. Share Tweet Share.

Blogging 68

Blogging Education Resources Creativity 68

ISEBOX

APRIL 23, 2015

Journalists have little time, little resources, are overworked and usually have little patience. Multimedia content increases views by more than 80%. Does your story include photos, infographics or video? A multimedia press release is much more effective than a press release without visual content. Make it Eye-Catching.

Infographics 70

Infographics Pitching Resources Software 70

Buzzstream

DECEMBER 13, 2023

I joined BuzzStream as Director of Content Marketing in November of 2023. But before that, I worked for over ten years with three content marketing agencies and one in-house role. From social media graphics to infographics, Canva streamlines the process with helpful templates for many projects.

Digital PR 62

Digital PR Tools Google Pitching 62

Buzzstream

DECEMBER 13, 2023

I joined BuzzStream as Director of Content Marketing in November of 2023. But before that, I worked for over ten years with three content marketing agencies and one in-house role. From social media graphics to infographics, Canva streamlines the process with helpful templates for many projects.

Digital PR 62

Digital PR Tools Google Pitching 62

Buzzstream

JANUARY 17, 2018

It takes dedication, time, and commitment to creating content that will take the target audience from Point A to Point B. Now, imagine how awful it’d seem if after spending so much time and resources on a blog post, you let it waste away in some archive folder—It doesn’t make sense. People love infographics.

eBook 108

eBook Infographics Pinterest How To 108

Waxing UnLyrical

MAY 28, 2013

Slideshare Is The Biggest Opportunity In B2B Content Marketing. Why: Michael Brenner shares why Slideshare is a must-have for marketers, especially those in the B2B field. Why: In this WUL guest post, Sean McGinnis explores one of the most important aspect of blogging (and content marketing), finding keywords.

Marketing 80

Marketing Infographics B2B Content Marketing 80

ISEBOX

DECEMBER 1, 2016

Pharmaceutical B has realized that, by investing time and resources into building powerful e-detailing strategies, it can ensure that physicians are connecting with its products. And they’re at their prime when the material is presented in rich multimedia formats, including video, infographics, and images.

Pharmaceuticals 70

Pharmaceuticals Communications Infographics Mobile 70

prTini

OCTOBER 31, 2014

The Sticky Note: A Stupid Simple-Approach to Better Content Marketing Brainstorms. Mashable’s Branded Content Editor Talks Pitching. Infographic: The Ideal Length of Everything Online, From Tweets to YouTube Videos. How Facebook Is Changing the Way Its Users Consume Journalism. 3 Tips for Repurposing Content.

Case Study 44

Case Study Infographics YouTube Pitching 44

Shift Communications

DECEMBER 10, 2015

Imagine this: an arts & crafts lover scrolls through their Facebook feed, until the word “craft” catches their eye. Learn to Use Your Resources Well. Certain images, such as infographics, are “allowed” to have a lot more information packed into them than other images.

Infographics 60

Infographics Tools Guidelines Writing 60

Cision

APRIL 26, 2017

According to the Cision 2017 State of the Media Report , when communicators pair compelling messages with rich formats like photos, videos, social media posts, infographics and data, they can drive better and more accurate coverage and increase earned media opportunities. RISING 2017 MEDIA TRENDS.

Infographics 266

Infographics Brand Branding Video 266

Contently - Strategy

APRIL 24, 2019

This is an excerpt from The Content Marketer’s Playbook: Grow Your Content Program. Brands are creating more content than ever before. According to CMI’s 2019 benchmark report , a majority of both B2B and B2C marketers increased content creation budgets from 2018. Get key stakeholders on board.

Content Marketing 88

Content Marketing Infographics Insurance Insurance 88

ReimaginePR

AUGUST 29, 2016

Get Started on Facebook. If You’re Just Getting Started: If you’re not sure which platform to start on, I’d recommend Facebook. Facebook has over 1 billion active users every month, and 70% of those users are active every day. It stands to reasons that at least some of your target audience is on Facebook.

Social Media 149

Social Media Marketing Media Facebook 149

The Proactive Report

JANUARY 30, 2015

Robert Rose, Chief Strategy Officer, Content Marketing Institute. Pew Research said that the one factor that will most influence the news in this decade is the sharing of content. Last year the amount of video from people and brands in Facebook’s News feed increased 3.6X Daniel Lemin, President, One Good Brand.

Content Marketing 100

Content Marketing Groups Facebook Reputation 100

Rock the Status Quo

JULY 30, 2015

The below infographic outlines the major issues pretty well. Even though Facebook is the world’s favorite social media platform for personal reasons, Twitter has always been my go-to platform when it comes to business – it’s my favorite social media platform for a variety of reasons. Why aren’t they doing it?

Education 100

Education Social Media Twitter Content Marketing 100

Rock the Status Quo

JANUARY 12, 2016

Each “best of” summary will also be condensed into an infographic for Pinterest, linking back to the original transcript. These can also be embedded in new blog posts to elaborate on the quote, or collected into mini e-books or infographics. Maybe these great infographics will inspire you. Hello again, SEO! .

Infographics 100

Infographics SEO LinkedIn Pinterest 100

Rock the Status Quo

JANUARY 12, 2016

Each “best of” summary will also be condensed into an infographic for Pinterest, linking back to the original transcript. These can also be embedded in new blog posts to elaborate on the quote, or collected into mini e-books or infographics. Maybe these great infographics will inspire you. Hello again, SEO! .

Infographics 100

Infographics SEO LinkedIn Pinterest 100

ReimaginePR

SEPTEMBER 12, 2016

While visual storytelling is a broad term that can be applied to anything from movies to memes, we’ll stick with its usefulness in digital marketing. You can effectively use visual content to market your brand, and we’ll discuss how below. People like to search for content that in some way entertains or educates them visually.

Storytelling 120

Storytelling Video Infographics YouTube 120

Waxing UnLyrical

APRIL 19, 2018

You must somehow balance five different people’s jobs and an ever-growing list of to-dos, on limited budgets and often overstretched resources. However, it still would be nice to have a few extra resources to help you execute your PR plan and achieve your communications goals. Luckily, in many cases, these resources do exist.

Nonprofit 76

Nonprofit Tools Marketing Skype 76