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How a Well Structured Press Release Will Boost Your Business Growth

PR Fuel

About 80% of consumers prefer to learn about a business through custom content. Instead, you can focus on consumers who already want or need your business. Print publications and blogs. Consumers can learn more about your business. In fact, consumers might think of you before your competitors. Influencer accounts.

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Landing Page, SEO and Blog Secrets: An Interview with Clint Danks of ThinkSEM

MaccaPR

If the world of SEO, inbound marketing, optimized content and landing pages thrills you as a marketer, then the following interview with Clint Danks is going to be your cup of Lipton. Our agency’s been helping clients with search engine optimization (SEO) and pay-per-click (PPC) online advertising for seven years.

SEO 98
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Launch Marketing: Launch PR Strategy to Maximize your Brand Post Launch

5W PR

Always create press releases in the form of an authentic news story rather than writing it like an ad. Be sure to include rich media and as much context in your releases to gain the most SEO value and impressions for your information. For example, if you offer SEO services, you may want to team up with a web design firm.

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7 Factors of a Successful PR Campaign

PR Fuel

What image of your brand are you trying to put forward and what message do you want to send that will make consumers trust you? If you haven’t done so already, it’s time to create a consumer persona. Understanding who your consumers are will help you speak directly to them. Know Your Audience. Bring It Home.

Radio 73
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Post Launch Marketing Strategy

5W PR

Always create press releases in the form of an authentic news story rather than writing it like an ad. Be sure to include rich media and as much context in your releases to gain the most SEO value and impressions to your information. For example, if you offer SEO services, you may want to team up with a web design firm.

Strategy 133
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Get a Big Picture of the PR Landscape with these Notes from 10 Industry Surveys

Sword and the Script

Recently I went back through all the write-ups I’ve published on surveys and boiled the results down to these ten. She and her research team conducted a focus group with 46 participants and also using a panel to survey 1,500 consumers. At the top of the list: strategic thinking writing, and emotional intelligence.

Survey 95
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Controlled Chaos: 86 Comms Pros Explain How Communications Work Has Changed

Sword and the Script

“Communications professionals are now responsible for producing videos and podcasts, hosting live stream events, playing photographer, designing graphics, learning the back end of websites and more to keep up with changes in the ways people consume information.”. From print to digital. Much more attention on social media and SEO.