Prohibition

APRIL 7, 2022

With the social media landscape ever-changing, there are always different updates and trends emerging that social media managers need to be mindful of. Facebook becomes the customer service go to for consumers. Employee advocacy is therefore definitely worth considering for your strategy.

Social Media 62

Social Media Trends Media Instagram 62

Onclusive

JUNE 15, 2022

At the same time, as the media landscape has become increasingly fragmented and crowded, PR pros must rely on data and insights to win against competition, get a seat at the table, and secure more budget and resources. Equilar spends 90% of our marketing and communications efforts on earned media.

Marketing 195

Marketing Measurement Advertising Advertising 195

Onclusive

JUNE 15, 2022

At the same time, as the media landscape has become increasingly fragmented and crowded, PR pros must rely on data and insights to win against competition, get a seat at the table, and secure more budget and resources. Communications embraces all of the company’s stakeholders — customers, employees, the media and the public at large.

Marketing 195

Marketing Measurement Advertising Advertising 195

Prohibition

APRIL 7, 2022

With the social media landscape ever-changing, there are always different updates and trends emerging that social media managers need to be mindful of. If you prefer a quick video to learn for the latest social media trends here are the highlights from our latest webinar. Instagram launches 3D avatars and story likes.

Instagram 62

Instagram Social Media Trends Media 62

ImPRessions - Crenshaw Communications

AUGUST 4, 2022

That’s empowering to regular consumers. Yes, social media pushback can be constructive, yet it often spins out of control. The companies that pledged support for female employees after the Dobbs decision, for example, are expressing an authentic position in response to court ruling that will affect millions.

Construction 385

Construction Crisis Social Media Reputation 385

ImPRessions - Crenshaw Communications

MARCH 19, 2019

The social media explosion has greatly expanded the toolbox of tactics comprised in a PR campaign. Some individuals and agencies concentrate strictly on reputation management, litigation PR, or crisis management. Media messages and various materials are needed for an all-out media outreach.

Nonprofit 271

Nonprofit Crisis Management Fashion Advertising 271

NewsWhip

MARCH 27, 2023

Leaders are consumers too, and they are likely to be reading the news beyond what the comms team is sending to them — sometimes it’s necessary to give them the toplines and sometimes a deeper briefing is needed, but generally the more specific a topic the more likely that leadership is to want to comment.

Data 148

Data Crisis Corporate Crisis Management 148

Critical Mention

APRIL 13, 2020

Of course, as with any crisis, there are also plenty of stories about organizations who have mishandled it in one way or another. In fact, many news consumers are having a hard time getting a break from Coronavirus coverage that seems omnipresent. Federico’s Pizza Takes Out Loan to Pay Employees.

Media 111

Media Analytics Healthcare Crisis 111

Prohibition

JANUARY 14, 2022

What is a PR Crisis Plan? Your employees and stakeholders could be made to look incompetent or immoral. Trying to control a crisis is almost impossible. For this reason, it’s important to have a diverse group of staff members involved in the development of your PR Crisis Plan. What is Consumer Sentiment?

Crisis 62

Crisis How To Crisis Management Crisis Communications 62

Reputation Antistress by Sergii Bidenko

APRIL 21, 2023

Monitoring summaries will provide operational information and paint a picture of the type of communication in social media, chat rooms, and comments on news sites. If you don't monitor reviews about your business regularly, it's time to start doing so during a crisis. They have the right to comment on a crisis publicly.

Crisis Communications 52

Crisis Communications Crisis Communications How To 52

Cision

JULY 27, 2017

Usually, brand perception falls under the realm of your marketing team, but it’s important for you and other leaders to be tapped into how consumers view your business. Not knowing this, you give the okay to move in a direction to attract more customers rather than committing energy to doing crisis management.

Brand 231

Brand Branding Employee Data 231

Burrelles Fresh Ideas

NOVEMBER 7, 2023

Once upon a time, many moons ago, I worked at a large PR agency as part of the consumer technology team. I know PR professionals with degrees in journalism, mass media, English, business communication, marketing, sports and more. runs to the airport with boxes of physical media kits before the last FedEx flight left.

Agency 89

Agency Energy Crisis Management Industry 89

Prohibition

JANUARY 24, 2022

Crisis communications are key in today’s interconnected social media world. What causes a crisis to go viral? With our wealth of media contacts and track record of good work, we’ll craft the perfect strategy to repair your reputation. What is the Objective of Crisis Communication, and When Should it be Used?

Crisis Communications 62

Crisis Communications Crisis Agency Communications 62

Melissa Agnes

APRIL 16, 2018

I recently received the following comment on a post I shared to social media: Sometimes it’s just hard to start talking about crisis preparedness because no one wants to be involved in a negative event. The exercise is as follows: Ask each member of management what type of risk or crisis scenario keeps them up at night.

Internal 133

Internal International Crisis Exercises 133

Melissa Agnes

JULY 19, 2016

Live-streaming is an emerging reality that you should be addressing and incorporating into your crisis preparedness program. It’s no secret that social media and mobile technology have changed the landscape for crisis management. Can live-streaming be leveraged to your crisis management advantage?

Crisis 100

Crisis Crisis Management Crisis Communications Video 100

PRSay

MARCH 23, 2018

In corporate settings, outside crisis management experts can use their mental and physical distance from a crisis to see it clearly. Similarly, companies can anticipate many of the resources they’ll need if a crisis strikes. Such allies need to be organized, however, for crisis management messages to be consistent.

Corporate 108

Corporate Communications Crisis Management Crisis 108

Reputation Us

NOVEMBER 28, 2022

Since taking over Twitter, Musk has put the world on notice that he’s in charge and more changes are coming,” Casey Boggs, president of the reputation and crisis management company ReputationUs, tells The Financial Brand. Lesson 2: Leaders Improve Performance with Clear Expectations and Meeting Employee Needs.

Twitter 78

Twitter Banking Financial Employee 78

ImPRessions - Crenshaw Communications

MAY 15, 2019

It’s not unusual that Boeing CEO Muilenberg viewed his crisis in the context of his short-term responsibility to employees and shareholders. A consumer-products company, on the other hand, typically has a fine-tuned sense for a reputation threat.

Reputation 245

Reputation Airlines Automotive Software 245

Doctor Spin

FEBRUARY 22, 2024

PR professionals craft compelling narratives and critical messages that resonate with stakeholders , influencers , and publics , and they disseminate these through various channels, including traditional media, social media , and direct communications. Building trust and credibility is another crucial objective of public relations.

Publicity 52

Publicity Public Affairs Journalism Corporate 52

Waxing UnLyrical

AUGUST 1, 2019

It takes a business years to build a reputation as trustworthy in the eyes of consumers, but burning it all down can occur in just moments. In the age of social media, it’s not unheard of for a business to be held accountable for what one of its employees says online.

Crisis 64

Crisis Crisis Management Radio Analysis 64

Prohibition

AUGUST 19, 2021

We live in a world in which social interaction and social media networks are integral. It is important to remember that what people find when they search for you online and what other people say about you in the press, social media, online forums, profiles, videos, and images have an enormous influence on how they perceive you.

Reputation 118

Reputation Google Crisis Management Engineering 118

Critical Mention

FEBRUARY 4, 2020

Hunter PR is a wonderful strategic and creative communications partner that helps brands by creating strategic programming, content and relationships that foster consumer attention to brands. Golin’s News section shares recent announcements, expert insights and employee perspectives. GOLINglobal. Approach: We listen. Until next time!

Public Affairs 172

Public Affairs Creativity Nonprofit Agency 172

Critical Mention

NOVEMBER 13, 2019

Employees go on vacations, some travel to visit loved ones and others use the time as a break from work. Outside of the office, consumers use their holiday free-time to look at ways to enhance their personal and work lives in the new year. Start by making a list of your employees who’ll be out of the office during the holidays.

Publicity 74

Publicity Employee Analysis Radio 74

Reputation Us

NOVEMBER 7, 2023

Intralinks reports the industries that are the “leakiest” include real estate; consumer products; and technology media and telecom (TMT). Implement a “need-to-know” policy, where employees, contractors, and partners only receive information relevant to their roles. Limit Disclosure. Enforce Non-Disclosure Agreements (NDA).

Reputation 78

Reputation Real Estate Internal International 78

Prohibition

AUGUST 4, 2021

Online Brand Reputation Management is now one of the most important tools for business today. With the advent of online reviews, social media sites like Facebook, Twitter, Instagram etc., managing your reputation has become an all-encompassing affair that businesses can no longer ignore. Social Media Marketing (SMM).

Reputation 62

Reputation Brand Branding SEO 62

Melissa Agnes

FEBRUARY 10, 2015

You have a responsibility to your customers, clients, members, employees and even to your organization to take this initiative. If so, how secure it your email service provider and are your employees required to change their passwords regularly? Do you and your employees use smart phones and tablets? Tweet this!).

Crisis Communications 180

Crisis Communications Crisis Data Communications 180

Melissa Agnes

MARCH 10, 2014

Q1: How is a crisis today different than in years past? A1: Needing time to prepare is often not a luxury in today’s instantaneous media landscape. Companies should have a crisis plan, know who to talk to, what to say etc. Monitoring all social media and being proactive. A4:PR is important in crisis management.

Twitter 212

Twitter Crisis Communications Crisis System 212

David PR Group

APRIL 8, 2019

However, when the airline was slow to re-book passengers impacted by 737 Max 8 -related cancellations, many went to social media to voice their displeasure. . M a n y n ews outlets covering the story focused on educating consumers about how to look for hidden cameras. Consumers are left to wonder if this is a rampant problem. .

Crisis 58

Crisis Airlines Reputation Travel 58

5W PR

DECEMBER 18, 2018

One reason is that the ground continues to shift beneath them – social media pile on, while not a new phenomenon, is a path laden with pitfalls. There’s still no exact science as to how and when a company should use social media for communicating in a crisis.

Crisis 68

Crisis Company Crisis Communications Crisis Management 68

Konnect Agency

APRIL 20, 2021

And while the mere mention of a brand crisis can raise anxiety and discomfort in even the most seasoned leaders, there are several actions your team can implement immediately to help shield the brand from catastrophe. Online platforms allow consumers and media to share their opinions, dissatisfaction, and headlines quickly and to the masses.

Crisis 52

Crisis Brand Branding Crisis Communications 52

PRSay

MARCH 23, 2021

Five-hundred-plus employees worked to put the hospital together. On the communications function: One of my goals was to facilitate communications with our employees who are not here. Employees have been thanking me, saying, “I knew what was happening because of the emails.”. It was meant to keep us connected.

Crisis 87

Crisis Employee Trade Shows Local 87

Prohibition

FEBRUARY 14, 2023

It involves developing relationships with tech journalists, bloggers and influencers , as well as leveraging online channels like social media, blogs and other digital platforms. Tech PR also involves securing media coverage and amplifying content through storytelling to reach the right target audience.

Strategy 62

Strategy Brand Branding Technology 62

ImPRessions - Crenshaw Communications

JUNE 15, 2023

One way to help build a strong brand is through strategic press relations resulting in earned media coverage. By effectively engaging with the media, businesses can amplify and add substance to their brand narrative, while building the kind of credibility that paid media often doesn’t buy. What is earned media?

Reputation 156

Reputation Brand Branding Media 156

Beyond PR

JULY 28, 2017

Usually, brand perception falls under the realm of your marketing team, but it’s important for you and other leaders to be tapped into how consumers view your business. Not knowing this, you give the okay to move in a direction to attract more customers rather than committing energy to doing crisis management.

Employee 80

Employee Journalism Data Technology 80

Melissa Agnes

MARCH 20, 2014

Also, the speed at which this audience could seize social media with broad-based, negative rants against our company alarmed me. A: First and foremost, I believe every CEO is responsible for driving value to his/her customers, partners, employees and investors. Q: Most CEOs wouldn’t have chosen to react the way you did.

Crisis Management 238

Crisis Management Crisis Case Study Reputation 238

Prohibition

MAY 15, 2020

And some have been brought to our attention from the public calling brands out on social media for their mishaps. Unsurprisingly this blew up on social media gaining over 14,000 likes and multiple responses highlighting disappointment in the brand and saying how it defeats the point of holding a competition for NHS workers.

Crisis 71

Crisis Government Social Media Reputation 71

Prohibition

JULY 9, 2018

So that involves lots of exciting things like online community building, social media listening, brand audits, online crisis management, content marketing and video creation and seeding. Here’s what we’re after: We’re looking for someone with at least 2 year’s PR experience, with a definite interest in all things social media.

Creativity 48

Creativity Construction Crisis Management Social Media 48