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PRSA 2016 International Conference: Be Aggressive, Be Audacious, Be Bold

Cision

The PRSA 2016 International Conference in Indianapolis brought together some of today’s top thought leaders in the field of communication– and then some. Top sponsored #content trends: infographics are not dead, humor is big in #B2B & employees are the new “native” voice – @bigal123 #PRSAICON. —

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Miami International Airport lands major industry comms award with newsroom

Presspage

Through September 2017, Miami International Airport was dealing with Hurricane Irma, which severely affected the airport's operations. The recognition of Miami International Airport was long due even before it responded to the Irma crisis. On November 7, Miami International Airport was named the recipient of the Peggy G.

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5 Ways PR Supports Content Marketing

ImPRessions - Crenshaw Communications

There’s often the opportunity to package existing internal data, which can offer an opportunity for PR teams to convey expertise or make news. These long-form pieces serve as jumping-off points for PR teams looking for byline or conference submission ideas. But their use shouldn’t end there. Data visualizations.

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What is Technology PR?

5W PR

Event PR: Manages public relations for tech-related events, conferences, and trade shows to maximize exposure and engagement. Internal Communications: Ensures effective communication within the company, keeping employees informed about company developments and fostering a positive internal culture.

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Best PR Uses For Video Content

ImPRessions - Crenshaw Communications

Video also works well as an internal tool for company announcements or simply to show accessibility, as Intuit CEO Brad Smith does in his “ new employee welcome message.” Internal communications teams use video to convey a corporate culture. A personalized way to attract talent. Make case studies more visual.

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The Best Execution for your Link Building Campaigns

Buzzstream

So whilst thinking about what formats can work best, try to avoid saying “I want to create an infographic” or “I want to create a video”. Personally, I found this somewhat surprising because generally, you see very few examples of this format shared by the SEO community at conferences, in case studies or on Twitter. Let’s get into it.

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Outperform: The Skim on 3 Credible Studies About the CMO [UML]

Sword and the Script

3) The CMO Council infographic on CMO priorities. b) “ Overcoming obstacles to marketing technology deployment – expediting digital transformation by addressing internal skills, competencies and change readiness, as well as data cleanliness and quality.”. 60% plan to run regular internal training and development programs.

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