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Rise in Ransomware Attacks Demands Extra Crisis Vigilance

PRSay

companies faced 65,000 attacks during 2020, in which their computer systems and data were held hostage by cybercriminals. Preparing for these increasingly sophisticated threats and containing the damage when attacks occur requires a level of experience and expertise beyond that of a company’s day-to-day crisis team.

Crisis 146
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When A Privacy Breach Is A PR Crisis: How To Avoid It

ImPRessions - Crenshaw Communications

For most of us, it would be awkward at the very least, but for a public figure or corporation, disclosure of private communications amounts to a full-blown public relations crisis. Another recent example – the 2014 hack of the email system at Sony Pictures Entertainment – was a grim lesson to companies all over the world.

Privacy 120
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Analyzing First Responders In Crisis PR

ImPRessions - Crenshaw Communications

A crisis situation presents abundant challenges for public relations and business leaders, not the least of which are the critical first communications. The tone of the language, the medium of the message, and its timing contribute to public perception of a company’s management of the situation. Five crisis PR first responses.

Crisis 136
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Muddling through the COVID-19 crisis: celebrating human spirit and ingenuity

Stephen Waddington

I’m muddling through the COVID-19 crisis, just like you, but I am starting to think about what might come next. Is it possible to have a good crisis? It followed support from the Treasury for large employees a week ago. Small limited companies have so far fallen through the gap. Privacy concerns have evaporated.

Crisis 167
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What You Don’t Know About Malaysia Airlines and How They’ve Handled the Crisis of Flight MH370

Melissa Agnes

By Judith Delaney, Attorney and member of Agnes + Day’s Crisis Intelligence Team. The Act applies to Malaysia Airlines and they so state in their privacy policy. Better understanding the crisis of flight MH370. Yet, in this digital age, their handling of this unprecedented crisis has been criticized over and over again.

Airlines 256
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7 Lessons Every Marketer Can Learn From The CrossFit Instagram Crisis

MaccaPR

and Pepsi’s “ Black Lives Matter’’ TV ad bungle with Kendall Jenner – it would be easy to miss one of the smaller yet most portentous PR crisis of this year: The CrossFit Gym Member-Shaming Instagram Fail. CRISIS LESSON #1: EVERYTHING YOU BELIEVE IS PRIVATE WILL BE SHARED PUBLICLY. The first rule for any online crisis ?

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The Future of Security PR in the Face of Cyber Threats

5W PR

The public is also expecting clear, honest communication from companies facing cyber threats. Tech Savviness Understanding cyber threats, data privacy laws, and incident response protocols are essential. Proactive The future of security PR demands proactive strategies, not passive observing.

Privacy 78