Newsfile

OCTOBER 24, 2023

Avoiding PR communication mistakes in this important market is paramount for PR pros. As a PR professional, you are most likely focusing on trying to enhance your company’s reputation. This means that avoiding PR communication mistakes is probably high on your list of priorities. in the coming years.

Communications 52

Communications How To Corporate Training 52

Doctor Spin

FEBRUARY 22, 2024

Improve internal communications. Continue reading In some organisations, especially large ones, there are various financial stakeholders. Shareholders, investors, financial institutions, etc. But within public relations, we understand how to engage in two-way communication. Keep stakeholders well-informed.

Publicity 52

Publicity Public Affairs Journalism Corporate 52

Shift Communications

JULY 26, 2022

For all companies, but especially those that deliver technology and services for the workforce, now is the time to prepare. And that includes adapting their external communications strategy. For companies outside of workplace tech and services, lines of messaging around the recession will look different but still be important.

Brand 78

Brand Branding SEO Employee 78

Doctor Spin

FEBRUARY 14, 2024

Here’s a breakdown of the main differences: Objective Public Relations: The primary objective of PR is to build and maintain productive relationships for a company or brand. It aims to communicate with these groups to create a favourable overall company image. Shareholders, investors, financial institutions, etc.

Publicity 52

Publicity Marketing eBook Public Affairs 52

Stuart Bruce

JANUARY 7, 2016

That’s the shocking finding of new research by accountancy and business advisory firm BDO and independent membership organisation the Quoted Companies Alliance. The research says that small and mid-cap quoted companies estimate that, on average, 28% of their market value is accounted for by reputation.

Reputation 60

Reputation Company Corporate Crisis Communications 60

Deirdre Breakenridge

APRIL 17, 2017

CommunicationsMatch is a search tool that helps companies find communications agencies and consultants by industry and communications expertise, location and size. Simon Erskine Locke, Founder & CEO of CommunicationsMatch TM. Listing & Search are Free. See more articles on our Insights Blog.

Measurement 247

Measurement Communications Banking Crisis Communications 247

Konnect Agency

APRIL 20, 2021

Being slow to react to a crisis can be viewed just as unfavorably as not responding at all or providing a rushed response that lacks detail. Thus, having a prepared crisis communication plan is critical for every company. So what is crisis communication?

Crisis 52

Crisis Brand Branding Crisis Communications 52

Stuart Bruce

NOVEMBER 10, 2017

Launched on International Women’s Day in March 2017 it was meant to symbolise the power of women in leadership. Specifically, State Street Global Advisers, the client paying McCann for the stunt, wanted to highlight that companies with women in top positions perform better financially. Are we practising what we preach?

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Case Study Crisis Communications Corporate Leadership 99

Sword and the Script

JUNE 3, 2020

The feature “provides real-time notifications on significant news items on the companies you care about, powered by artificial intelligence,” according to an announcement. Let’s say you’re a software company with dozens of competitors in each of your markets globally. Nielsen reported that 5.8

Product Launch 95

Product Launch Survey Banking Pharmaceuticals 95

Prohibition

DECEMBER 17, 2021

When a crisis hits the news, we are reminded of a valuable lesson: that companies and businesses often have to act fast in order to prevent further damage from taking place. Crisis communications is an important aspect to tackle as a business owner. This guide is written to assist in every aspect of crisis communication.

Crisis Communications 62

Crisis Communications Crisis Communications Crisis Management 62

Reputation Us

MAY 12, 2020

As the president of ReputationUs and with 28 years of experience behind me, I have been striving to refine the art of managing corporate reputations during a crisis into a well-honed specialty. A: Each crisis is unique, but COVID-19 provides a lot of opportunity, because no one is at fault. Expose them.

Crisis 78

Crisis Financial Banking Crisis Management 78

Prohibition

JANUARY 7, 2022

Crisis management is something every company needs to implement as part of its business processes. Without a documented plan, how would you handle a crisis? If you think you could never be the victim of a crisis, think again. How do you define crisis management? A successful crisis plan is proactive.

Crisis Management 62

Crisis Management Crisis Reputation Financial 62

5W PR

APRIL 2, 2020

While there are bound to be some financial losses, acting now may make all the difference in your company’s ability to endure. We’ve compiled some considerations for maintaining sales during the crisis. Every action being taken within the company should support the further growth and sale of products and services.

Crisis 97

Crisis Employee Financial Consumer 97

Prohibition

DECEMBER 13, 2021

Any company, big or small, can experience a crisis. According to research, about 75 percent of companies will experience a crisis at some point due to the increasing complexity of modern business and the growth of social media in our fast-paced world. Crisis management can be divided into three main steps.

Crisis Management 62

Crisis Management Crisis Financial Reputation 62

The Stalwart Blog

NOVEMBER 18, 2019

Do you have any sort of size or scale of operations or even industries or can it be a wide range of companies and businesses? I work from startups all the way to multi-national companies. Lily Li: Right now it’s a wide range of businesses. Dave Oates: Let’s talk worst-case scenario. Dave Oates: Yeah.

Data 60

Data Privacy System Crisis Communications 60

Critical Mention

JUNE 12, 2018

These epic World Cup fails show us what NOT to do when it comes to best PR practices and how to use crisis communication strategies to quickly recover. The key to crisis management is to have a plan ahead of time, respond immediately, take responsibility, and ensure everyone in the organization knows his or her role.

Crisis Communications 69

Crisis Communications Crisis Construction Leadership 69

Critical Mention

AUGUST 16, 2018

In a crisis communications situation, they want all the coverage their inbox can handle and some way to sort through it all. Since the platform’s accessible by multiple people on your team, there’s less back and forth, leaving time to meet your company benchmarks rather than wasting time browsing through millions of articles.

Media 60

Media Software Crisis Analytics 60

Stuart Bruce

JUNE 24, 2016

This has already sent shockwaves through global financial markets which will massively impact businesses and organisations. Public relations, corporate communications, public affairs and corporate affairs professionals will have an essential role in helping employers and clients to navigate this period of momentous change.

Public Affairs 94

Public Affairs Corporate Publicity Communications 94

Sword and the Script

APRIL 15, 2017

When a company apologizes and then has to apologize again, albeit with a little more sincerity – and then apologizes again, again, and again – the business missed its shot at its first apologetic impression. The more the person smiled, the worse his company performed.”. b) Apologies are edited by a committee.

Corporate 79

Corporate Airlines How To Crisis 79

PR in High Definition

JANUARY 17, 2017

Tech companies – as well as their marketing and PR teams – spent months planning for this event, perfecting speeches, product demos and more. Unfortunately for Faraday Future, company executives were left red-faced when the demo failed on stage. These crisis communications statements need to also appease your investors, if relevant.

Crisis 48

Crisis Crisis Communications Internal International 48

Waxing UnLyrical

JULY 12, 2018

As a starting point on the journey to build company or personal brands, it’s important to step back and think about the drivers of behavior. If I have learned one thing in the process of building brands for multinational corporations and my own company, it is that the key to success is simplicity. Let me provide an example. Five words.

Brand 74

Brand Branding Banking Financial 74

Prohibition

JANUARY 14, 2022

As a company, you want to be able to respond quickly and effectively with an appropriate plan. Instead, prepare a thorough and honest plan for responding to three levels of PR crises: ? A minor crisis. An event that gives your company a black eye but doesn’t threaten its survival. What is Consumer Sentiment?

Crisis 62

Crisis How To Crisis Management Crisis Communications 62

Waxing UnLyrical

MARCH 28, 2017

The March #measurePR chat was the day following the 2017 recognition of International Women’s Day , so Shonali had some of the PR measurement world’s female superstars as her guests on the chat this month. A1: I’m a recovering PR agency owner trapped in a #PRsoftware company. A crisis comm plan at the ready. measurePR. —

Measurement 40

Measurement Financial Crisis Internal 40

Beyond PR

APRIL 22, 2016

If managed especially well, few outside your crisis response team will even know something happened. A carefully compiled crisis communications guide can literally save your business when the inevitable occurs. The key to remember is that there’s no universal crisis handbook you can order and put on your shelf.

Crisis 40

Crisis Crisis Communications Chemicals Handbook 40

PRSay

DECEMBER 18, 2019

In a sign that the investment was in jeopardy, several Chinese companies suspended operations with the Rockets and the NBA. As social media has empowered popular movements, large corporations have learned to react with increasing agility in their communications — and in their internal decision-making.

Corporate 100

Corporate Crisis Management Crisis Government 100

PR Conversations

OCTOBER 27, 2023

I thought the new media offered tremendous potential for environmental scanning, issues management, rumor control, and crisis communication. I continue to believe the cyber media have great potential for research and listening, but I also see great potential for dialog, or two-way symmetrical communication. MacManus, & D.

Reputation 52

Reputation Social Media Internal International 52

Stephen Waddington

DECEMBER 30, 2019

The report provides an international perspective on the challenges facing the PR business. A study called the Velvet Ghetto commissioned by the International Association of Business Communicators (IABC) first called out the gender pay gap in the PR profession in 1986. Purpose unifies management, employees, and communities.

Government 103

Government Education Print Ethics 103

Prohibition

MAY 15, 2020

Just as things couldn’t really get much worse for the company, Tim Martin did an interview with Sky News where he expressed his view on the fact that it wasn’t really necessary to close the pubs at all. Which is exactly what vaping company, Diamond Mist, found out pretty quickly. pic.twitter.com/7jsvHkyNAb. We’re looking into it.

Crisis 71

Crisis Government Social Media Reputation 71

Prohibition

MAY 15, 2020

Just as things couldn’t really get much worse for the company, Tim Martin did an interview with Sky News where he expressed his view on the fact that it wasn’t really necessary to close the pubs at all. Which is exactly what vaping company, Diamond Mist, found out pretty quickly. pic.twitter.com/7jsvHkyNAb. We’re looking into it.

Crisis 62

Crisis Government Social Media Reputation 62

Sword and the Script

DECEMBER 26, 2023

Smart SaaS has renewed focus on customer marketing “As we are currently in an extended macroeconomic downtown, companies will need to continue to focus more on the customer to ensure long-term retention to help bear the weight of new sales slowing down. It’s not working anymore because more tech companies are chasing fewer in-market buyers.

Writing 192

Writing Communications Marketing B2B 192

5W PR

JANUARY 31, 2024

Technology Public Relations (Tech PR) involves managing and enhancing the public image of technology-related companies and products. It encompasses strategic communication to build and maintain positive relationships with the media, stakeholders, and the general public. This is especially effective for consumer technology products.

Technology 78

Technology Product Launch Crisis Management Case Study 78

Doctor Spin

DECEMBER 21, 2023

Pro tip: In our wired world, media kits can easily be prepared in multiple languages, especially for organisations targeting an international audience. Pro tip: Media kits are not just for promotion; they are also prepared for crisis communications. What is usually included in a media kit? How long should a media kit be?

Media 52

Media Wikipedia Product Launch Journalism 52

MaccaPR

NOVEMBER 30, 2017

You want hard number ROI for something as ephemeral as a promotion involving an inanimate statue that called attention to gender imbalance within publicly-traded companies? To start, the launch of 'Fearless Girl' by agency McCann New York for its financial client, State Street Global Advisors (SSGA), generated 4.6 muses Pappas. “We

Marketing 76

Marketing Consumer Measurement Viral 76

Cision

SEPTEMBER 30, 2015

By 2010, more than half of all Fortune 500 companies reported on their CSR activities. In 2013, a KMPG survey of the top 100 largest businesses in 41 different countries found that 71 percent of these companies report on their CSR performance and more than half include CSR in their annual financial reports.

Media Relations 120

Media Relations Trends Media Corporate 120

Reputation Us

JANUARY 4, 2016

. “Most reports characterize these attacks as ‘sophisticated,’ but in truth the majority of methods used are Information Age-old and well-established ways to hack a network,” says Aaron Hayden, IT security analyst at CliftonLarsonAllen (CLA), a company that regularly audits security at healthcare organizations.

Strategy 60

Strategy Healthcare Crisis Communications Crisis 60

Stuart Bruce

OCTOBER 30, 2014

Stuart Bruce speaking at the IATA Crisis Communications in the Social Media Age conference. (c) This morning I gave a keynote at the global ‘Crisis Communications in the Social Media Age’ conference in Istanbul. Is the fact that every company is a media company a threat or an opportunity?

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

Stuart Bruce

JULY 23, 2017

The second problem with ROI is in many cases I see the marketing team isn’t actually calculating the ROI because they don’t know actually understand what that specific financial term means. No matter how good the customer service team is it would be ridiculous to expect them to handle social media for internal communications.

Social Media 68

Social Media Media Customer Service Corporate 68