Critical Mention

AUGUST 19, 2018

The New Rules of Marketing and PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly. He explains that digital PR and marketing are an inexpensive way to build a community surrounding your company. by David Meerman Scott. by John Williams.

Pinterest 71

Pinterest Viral YouTube Mobile 71

Polaris

DECEMBER 18, 2014

‘Tis the season when brands release heart-warming Christmas videos and marketing bloggers write about the best holiday gift ideas , new year’s resolutions and marketing trends for 2015. In the latter category, they’re talking about the conversion of paid, owned, earned and shared media, content amplification and visual story telling.

Trends 135

Trends Marketing Pinterest Social Media 135

Cision

DECEMBER 29, 2017

Twitter, LinkedIn, or Pinterest? Read: Social Customer Care: Three Steps to Best-in-Class Results. Before planning a contest on Instagram, make sure that you go through their Promotion Guidelines, Platform Policy, and Community Guidelines. Did you know that none of those channels has beaten Facebook in terms of engagement?

Instagram 120

Instagram How To Guidelines Facebook 120

Sword and the Script

FEBRUARY 11, 2017

Audio in marketing doesn’t just mean podcasts writes David Kirkpatrick for Marketing Dive – The call for audio content marketing gets louder. Like search ads on Google, the new Pinterest ads will be sold via a digital auction on a cost-per-click basis. 1) Marketing Audibles for Audio Search. 2) Visual Search Engine to Sell Search Ads.

Tools 60

Tools Pinterest Marketing Media 60

PR Job Coach

FEBRUARY 2, 2015

It no longer matters whether you are the CEO or the community crier. Write it down and commit to it. The choices are many – Facebook, LinkedIn, Twitter, Quora, Snapchat, Pinterest, Wechat, Tumblr, YouTube, Google+, etc., The public has no patience for commentary in poor taste or words lacking authenticity and integrity.

Pinterest 100

Pinterest LinkedIn YouTube Engineering 100

Beyond PR

FEBRUARY 13, 2018

Communications professionals are aware of the importance of targeting, for example, the considerable number of Hispanics who prefer to consume media in Spanish. Is there a reason to specifically target this community? A Connected And Engaged Community. LinkedIn is as popular, and Facebook and Pinterest are less popular.

Television 72

Television Education Groups Community 72

Waxing UnLyrical

NOVEMBER 27, 2012

Jen, you have no need to apologize; on the contrary, many thanks to you for being so committed to the #measurePR community! The best laid plans go awry sometimes; I had fully intended to write this up before I headed off on vacation for a week—then, I got home and was confronted with pre-hurricane prep work. (We

Pinterest 79

Pinterest Measurement Analysis Community 79

Waxing UnLyrical

MARCH 17, 2014

Why: In this guest post for WUL, Ancita Satija explores the impression HCL Technologies made on her – and countless otherse – through a social media-based recruitment campaign. Using Pinterest & Secret Pinboards For Media Pitching. Here’s How Ann Handley (the World’s First Chief Content Officer) Writes.

Pinterest 76

Pinterest Small Business Resources Pitching 76

Scott Public Relations

AUGUST 20, 2019

Technology has constantly altered how we communicate since the beginning of civilization. From the advent of writing, to the printing press, to the discovery of radio waves and TV broadcasting, new inventions have changed how well we can communicate and how we perceive these messages. Like what you’ve read?

Healthcare 49

Healthcare Insurance Insurance Pinterest 49

wiredPRworks

FEBRUARY 11, 2016

Taught in a quick-start format online at Ascend Training, this class is ideal for those who want to advance their branding, content marketing and social media skills. LinkedIn, Twitter and Facebook accounts, basic working knowledge of social media. Ensuring your brand tells a story to maintain connections and community.

Training 45

Training LinkedIn Marketing Pinterest 45

Scott Public Relations

AUGUST 20, 2019

Technology has constantly altered how we communicate since the beginning of civilization. From the advent of writing, to the printing press, to the discovery of radio waves and TV broadcasting, new inventions have changed how well we can communicate and how we perceive these messages. Like what you’ve read?

Healthcare 40

Healthcare Insurance Insurance Pinterest 40

Contently - Strategy

OCTOBER 4, 2018

You might want to dial down the enthusiasm on Twitter and LinkedIn, and dial it up a notch on Instagram and Pinterest. To explain how brands should communicate across social channels, I spoke to a handful of audience development managers and social media strategists. ” Take IBM, for instance.

Brand 111

Brand Branding LinkedIn Instagram 111

Bad Pitch Blog

AUGUST 13, 2012

It meant I had some content for my blog and a good pitch to write about here. SUBJECT: Strategic Public Relations - Social Bookmarking boosts visibility, Twitter and LinkedIn for PRs and the status of press releases Hi Kevin, Just a quick note to see if you would be interested in a guest blogger for Strategic Public Relations.

Pitching 71

Pitching Digg Pinterest LinkedIn 71

Shift Communications

SEPTEMBER 3, 2015

Every piece of content you write and publish should be centered around this unique lens that you bring to the subject. Also consider adding buttons that direct to the blog’s social media – Facebook, Instagram, Twitter, and Pinterest are four great pillars. Why should people in the space want to read it?

Blogging 60

Blogging Pinterest Mobile Creativity 60

Cision

MARCH 30, 2015

You can find content related to your business, such as industry trends and statistics, tips and how-tos, informational or entertaining videos, or community-related sources to curate.” Consider curating content for all of your distribution channels (except for paid media). Social media – Most people do this well.

Google 120

Google Measurement Content Marketing Engineering 120

Waxing UnLyrical

JUNE 21, 2013

When I first started writing this post, I was going to call it “How I Use Twitter.” So instead, I thought I’d write about how I think you can use Twitter for PR, be they your own (personal, say if you’re a business owner also wearing your own PR hat) or your clients’/organizations’ public relations efforts.

Twitter 98

Twitter How To Pinterest Tools 98

Deirdre Breakenridge

MAY 23, 2017

When you’re writing content for a client, you probably don’t pick up your pen on the day of deadline. There are some great editorial calendar and social media calendar templates on HubSpot. Your blog is your community. Be Realistic with Your Time for Social Media. Commit to a Schedule.

Blogging 282

Blogging Case Study Social Media Instagram 282

Waxing UnLyrical

AUGUST 23, 2013

When we changed the WUL publishing schedule (again), I thought writing an original post once a week would be easy enough. That’s when they give anyone mentioning blogging / tweeting / Facebooking / Pinteresting / whatevering a withering stare, much as Medusa must have been in the process of giving Perseus as he beheaded her.

Social Media 104

Social Media Small Business Media Pinterest 104

Buzzstream

DECEMBER 20, 2023

Try operators like: Guest post Write for us/me Become a contributor Contribute to Tip: Plug your searches into BuzzStream during Prospecting Searches. Contact Information: Buzzstream can instantly scan the site for contact information like email or social media. Here are some of the best tools to help with each.

Tools 71

Tools SEO Analysis Google 71

Rock the Status Quo

FEBRUARY 9, 2015

If the executive is comfortable with giving you access to their LinkedIn profile, you can follow the same processes you use to interview, write, edit and gain approval of a byline article to fuel your LinkedIn post. You can also write the blog post using Word, push it through your normal approval processes, then post it to the blog yourself.

Corporate 100

Corporate Leadership Brand Branding 100

Buzzstream

DECEMBER 20, 2023

Try operators like: Guest post Write for us/me Become a contributor Contribute to Tip: Plug your searches into BuzzStream during Prospecting Searches. Contact Information: Buzzstream can instantly scan the site for contact information like email or social media. Here are some of the best tools to help with each.

Tools 62

Tools SEO Analysis Google 62

Buzzstream

DECEMBER 20, 2023

Try operators like: Guest post Write for us/me Become a contributor Contribute to Tip: Plug your searches into BuzzStream during Prospecting Searches. Contact Information: Buzzstream can instantly scan the site for contact information like email or social media. Here are some of the best tools to help with each.

Tools 62

Tools SEO Analysis Google 62

Waxing UnLyrical

JUNE 14, 2012

It was a generated by Boticca.com , describing the buying behaviors of customers referred from Pinterest and Facebook. They had a large sample size (100,000) and made some very bold assertions about an increased value of Pinterest versus Facebook for ecommerce. One recent infographic illustrated this point quite well.

Infographics 77

Infographics Pinterest Case Study Facebook 77

Communications Conversations

NOVEMBER 20, 2017

This includes strategy, pitching, building talking points, media training staff and distributing through applicable channels. I manage our social media platforms which include Facebook, Twitter, Instagram, LinkedIn, Pinterest and YouTube. That includes writing content, monitoring and paid strategy and execution.

Meeting 0

Meeting Social Media Employee Pinterest 0

ZudePR

JUNE 6, 2016

I'm writing a blog post on how the best communicators "go deep" and get stuff done. Expert communicators (like you) who I know have prodigious outputs. Let's Hear From Those 28 Highly Productive Communicators #1: Ana Hoffman (San Francisco, US) Ana is the founder of Traffic Generation Café. Here's the email.

Writing 114

Writing Social Media SEO Blogging 114

The Proactive Report

DECEMBER 24, 2015

There’s a good post in Business 2 Community about the challenges of starting out in Digital PR. The insights you discover can be useful to the SEO, SEM, social media and marketing teams. In Traditional PR we’re conditioned to view the media and academics and authors as thought-leaders. Write web content.

Digital PR 100

Digital PR Analytics SEO Measurement 100

The Proactive Report

DECEMBER 24, 2015

There’s a good post in Business 2 Community about the challenges of starting out in Digital PR. The insights you discover can be useful to the SEO, SEM, social media and marketing teams. In Traditional PR we’re conditioned to view the media and academics and authors as thought-leaders. Write web content.

Digital PR 100

Digital PR Analytics SEO Measurement 100

The Proactive Report

DECEMBER 24, 2015

There’s a good post in Business 2 Community about the challenges of starting out in Digital PR. The insights you discover can be useful to the SEO, SEM, social media and marketing teams. In Traditional PR we’re conditioned to view the media and academics and authors as thought-leaders. Write web content.

Digital PR 100

Digital PR Analytics SEO Measurement 100

PR 20/20

MAY 23, 2017

Ann Handley , author of Everybody Writes , heads up content at ‘Profs. Avinash often writes in-depth pieces backed by research, and chock-full of strategic tips. Search Engine Journal ( @SEJournal ): Covers SEO and search engines, plus content marketing, social media, paid search and entrepreneurial advice.

Resources 53

Resources Marketing SEO Engineering 53

MaccaPR

DECEMBER 19, 2016

In 2017, let's all agree to maximize the ROI of our writing efforts by focusing equal efforts on distribution. Send a dedicated email with encouragement for your employees to share it with relevant contacts, and on their social media channels. Here's how: 33 Content Marketing Promotion Ideas.

Marketing 48

Marketing Content Marketing Pinterest LinkedIn 48

Journalistics

MARCH 2, 2013

First, Writing Skills. No matter what you’ve heard about all that sexy social media stuff, you still need to know how to write in PR. Ideally, you majored in Journalism (or English) – or your PR or Communications program had a heavy concentration of writing-related courses. Third, Social Media Experience.

Pinterest 52

Pinterest Writing Interviews Social Media 52

Scott Public Relations

JULY 12, 2019

Combine your content creation strategy with your social media calendar, and set your media relations outreach to match. Raise the bar for production beyond writing, and take advantage of new types of media available in the digital age. Like what you’ve read?

Healthcare 40

Healthcare Insurance Insurance Pinterest 40

Scott Public Relations

JULY 12, 2019

Combine your content creation strategy with your social media calendar, and set your media relations outreach to match. Raise the bar for production beyond writing, and take advantage of new types of media available in the digital age. Like what you’ve read?

Insurance 40

Insurance Insurance Healthcare Pinterest 40

prTini

SEPTEMBER 22, 2016

That you can be the perfect Pinterest mom, the fitness guru, the high performing careerist, and the committed community advocate—all at the same time. We see people’s curated social media feeds, and it’s so easy to build this picture of the perfectly balanced, high achieving woman that seems to be everything that we’re not.

Pinterest 28

Pinterest Journalism Meeting Energy 28

PR Conversations

JULY 5, 2017

From social media management to crisis communications, content is king. And communicators are presented with a daily challenge to produce captivating, attention-grabbing texts. Developing social media marketing policies. Some companies allocate budgets for promotion on social media.

Infographics 63

Infographics Corporate Policies Reputation 63

MaccaPR

FEBRUARY 10, 2015

Welcome to your Taylor Swift Master Class in Social Media Marketing! Who better to instruct us in social media marketing than this 25-year-old, 7-time Grammy Award-winning “public relations genius” (in the words of the Washington Post)? Taylor uses social media to connect one-on-one with 100 million fans at a time.

Social Media 48

Social Media Marketing Media YouTube 48

Stephen Waddington

FEBRUARY 12, 2019

A n essay about the impact of the internet on corporate communication, marketing and public relations over the past 20 years. billion use social media. This is data from We Are Social’s Digital 2019 Global Digital report. Pinterest has posted strong growth in visual imaging. The global population of the world is 7.7

Publicity 79

Publicity Community Pinterest Reputation 79