Sword and the Script

OCTOBER 3, 2023

The classic BuzzSumo tool will also allow you to analyze the reporter’s activity such as: Number of articles created on topic; Total engagement of articles on topic; Recency of published content; Facebook, Twitter, Pinterest, and Reddit engagement; and Number of links driven. Meltwater gamifies customer community. Trust but verify.

Analysis 150

Analysis Tools Software SMB 150

Communications Conversations

NOVEMBER 8, 2018

These are the “Big Four” of the social media marketing world. And, they encompass about 90% of all social media marketing for most companies. However, a slew of other more niche social networks exist that may help your social media marketing efforts. Overlooked social network #2: Pinterest. Why Pinterest?

Social Media 121

Social Media Reddit Pinterest Communications 121

Prohibition

NOVEMBER 30, 2021

From platforms continuing to enhance e-commerce features, to stricter community guidelines – here are the latest updates in the world of social media. Marketers will be well aware of how strict Facebook ads already are with a breadth of guidelines already in place. Pinterest, Snapchat, and TikTok launch mental health initiatives.

Social Media 62

Social Media Trends Pinterest Guidelines 62

MaccaPR

JANUARY 28, 2022

Let’s admit it: we had a blast watching two of Minnesota’s most celebrated social media experts – Christina Milanowski , associate director of social media for Life Time and Aaron Komo, senior brand manager for social and community at Noom – reveal their predictions for digital marketing trends in this New Year.

Social Media 62

Social Media Marketing Media Instagram 62

Landis PR

APRIL 29, 2024

The government’s plans include renewing the labor market in a way that has created major friction between the Government and labor unions. Finland is the only country in the survey (46 markets included) where the proportion exceeds two thirds of the population. million users Pinterest : 1.52 million users Pinterest : 1.52

Radio 64

Radio Pinterest Television Government 64

Waxing UnLyrical

APRIL 17, 2015

If there’s one thing you take away from today’s post on content marketing, please let it be this: just because you build it, doesn’t mean they’ll come. Content Marketing: a scenario. Then you started distributing said content through Facebook, Twitter, Pinterest… maybe other platforms as well.

Content Marketing 40

Content Marketing Community Marketing Mobile 40

Waxing UnLyrical

APRIL 15, 2015

Regular WUL readers know that Shonali (a friend and former colleague at Socialmedia.biz ) showcases guest posts about how to build, engage and sustain an online community, among other things. so that others might gain insights for their own community efforts. Like Pinterest, we hope to attract users through an emotional visual appeal.

Community 40

Community Travel Pinterest Mobile 40

Shift Communications

JANUARY 16, 2018

In this video, we’ll review the five pillars of digital marketing communications and how Facebook’s changes shouldn’t impact the rest of our marketing efforts: Search marketing. 00:01:02] So what’s a marketer to do? Zuckerberg whatever he wants? What are our alternatives? Social media.

Facebook 116

Facebook Video Brand Branding 116

Polaris

DECEMBER 18, 2014

‘Tis the season when brands release heart-warming Christmas videos and marketing bloggers write about the best holiday gift ideas , new year’s resolutions and marketing trends for 2015. In addition, many are predicting the marketing developments we witnessed in 2014 will continue: 1. It’s to grow communities where they live.”

Trends 135

Trends Marketing Pinterest Social Media 135

Prohibition

MAY 28, 2021

However, it’s important to not underestimate the power of using other platforms such as Pinterest, TikTok and LinkedIn. Here we’ll help you get up to speed with how you can utilise LinkedIn, Pinterest and TikTok for advertising purposes to help you consider if they could be a better fit for your objectives.

Advertising 62

Advertising Advertising Social Media Pinterest 62

Stephen Waddington

JUNE 5, 2017

The report contains plenty of insight for anyone working in marketing or public relations. It’s fuelled by developing markets, notably India. In developing markets everyone that wants a phone has one. Engagement is the primary means of measurement for social media marketing. I’ve worked my way through the 355 page report.

Publicity 122

Publicity Marketing Healthcare Television 122

Deirdre Breakenridge

MAY 23, 2017

Your blog is your community. And it’s better to build an engaged community over time than it is to serve up a lot of content in the beginning and then drop off the face of the planet. If your business contains the word “marketing” or “agency” then domains ending in.marketing or.agency could be the best fit for you.

Blogging 282

Blogging Case Study Social Media Instagram 282

Sword and the Script

FEBRUARY 11, 2017

Avid podcast listeners consume an average of five a week – listening for four hours and 10 minutes (chart nearby used with permission by The Marketing Companion ). Not only is this a significant amount of time – but it’s quality time and so marketing has joined the crowd. 1) Marketing Audibles for Audio Search.

Tools 60

Tools Pinterest Marketing Media 60

MaccaPR

APRIL 2, 2015

Surrounded by podcasters, bloggers and marketers, I spent last week immersed in all things social at Social Media Marketing World. Here are top five takeaways from last week''s Social Media Marketing World ( #SMMW15 ) conference: 1. Be Seen on Pinterest. Marketers can''t argue with a statistic that incredible!

Social Media 48

Social Media Pinterest Marketing Media 48

Karen Freberg

JUNE 26, 2022

Just waiting to see if the lightening bolts from the academic community will come down. Meta, Twitter, Google, Pinterest, TikTok, Snap, etc) were all present on the beach and had their own sessions. I really felt that Pinterest won the activations for the platform – hands down. Yep, I said it.

Conference 97

Conference Pinterest Hotels Nonprofit 97

Shift Communications

AUGUST 26, 2015

The same is true for brands trying to market themselves on social media. Here are 3 reasons why social has become a key component of marketing programs: Social media builds communities. If you do it right, building your brand means connecting your audiences within a larger community. Marketing Coordinator.

Social Media 60

Social Media Tools Marketing Media 60

PR 20/20

MAY 23, 2017

We originally published a blog in 2015 listing 40+ inbound marketing resources. We’ve added even more to the list, so read below for an update with even more resources for marketers. As marketers, we spend hours researching the top trends and tactics to prove top-notch ROI and success. even a free marketing course).

Resources 53

Resources Marketing SEO Engineering 53

Rock the Status Quo

SEPTEMBER 2, 2015

The marketing industry overflows with massive hype about social media – but is it worth the time investment? My general rule-of-thumb is this: what target market am I trying to reach and what percentage of my target audience actively uses the platform ? Otherwise, you are speaking to an invisible audience. Do seniors use them?

Instagram 100

Instagram Pinterest YouTube Social Media 100

Mark My Words

OCTOBER 25, 2021

The ASA upheld 25 complaints and a chastened BrewDog ate humble pie, blaming a “miscommunication between its marketing and social media teams”. Back when BrewDog was a scrappy young pup with limited budget, creating noise by causing offence was very part of its marketing toolkit. It wasn’t always like this, of course.

Strategy 60

Strategy Marketing Insurance Insurance 60

ReimaginePR

OCTOBER 3, 2016

Let’s talk about why an ebook is an essential element for your content marketing strategy, and how to create and promote one for maximum effect. Reason #5: eBooks allow you to create a community around your brand. The audience who reads and reacts positively to your content is much more likely to join your community of followers.

eBook 219

eBook How To Writing Community 219

wiredPRworks

MAY 25, 2022

Tune in for a spicy interview that will perk up your wellness – and your business – with tips and strategies from a master marketer! Shawna Coronado on Pinterest. Barbara Rozgonyi leads CoryWest Media, a creative marketing communication consultancy that attracts attention, builds brands, and connects communities.

Television 52

Television YouTube Pinterest Radio 52

Communications Conversations

FEBRUARY 7, 2017

Except if you’re a brand marketer. As a brand marketer, that’s not-so-great news. Because the same discussion doesn’t apply to Pinterest or Instagram where kid pics, cat memes and food selfies continue to dominate. And I’m not saying you let up on community management. Why do I say that?

Facebook 60

Facebook Brand Branding Marketing 60

Critical Mention

AUGUST 19, 2018

The New Rules of Marketing and PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly. He explains that digital PR and marketing are an inexpensive way to build a community surrounding your company. by David Meerman Scott. by John Williams.

Pinterest 71

Pinterest Viral YouTube Mobile 71

The Proactive Report

OCTOBER 12, 2015

Platforms like Pinterest , Google+, Facebook , Instagram, and other social sites, are essential. Authentic, Organic, Inbound Linking : Content marketing is an essential part of developing a strong organic search reputation online. Social content is one way to keep your site alive and fresh. PS: this is the year of the message board !

SEO 100

SEO Google Pinterest LinkedIn 100

wiredPRworks

FEBRUARY 11, 2016

On March 10 and 11, I'll be teaching an immersive two-day digital marketing, LinkedIn training and social selling skills workshop. Digital Marketing, LinkedIn Training and Social Selling Workshop in Chicago. Get ready for an extreme marketing makeover: Conduct a 360 Marketing Audit that pinpoints where to improve.

Training 45

Training LinkedIn Marketing Pinterest 45

wiredPRworks

SEPTEMBER 30, 2020

Taught in a quick-start format, this masterclass is ideal for creative professionals who want to advance digital branding, content marketing and social media skills as they accelerate success. 4D Digital Social Selling Secrets Marketing Map. Digital Decode: BRAVE Online Marketing. Direct Deploy: Engaging Content Marketing.

LinkedIn 52

LinkedIn Storytelling Facebook Measurement 52

Rock the Status Quo

MARCH 2, 2015

Last year’s incredible dwindle in Facebook reach, their purchase of Instagram, looming Twitter changes to wrap in more advertising – oh, and did we mention the Pinterest changes? Why it is so important Google Plus, Instagram, YouTube, Facebook, Twitter, Pinterest – all of these social media platforms belong to someone else.

Google 100

Google Pinterest Media Social Media 100

MaccaPR

JANUARY 8, 2021

From TikTok, LinkedIn and Twitter to Pinterest, Instagram and Facebook – if you’re in marketing, you’re eager to predict how your brand can more effectively use social media in 2021. Influencer Marketing Goes Beyond Selling. Christine underscored that brands are expected to spend $15 billion on influencer marketing by 2022.

Social Media 62

Social Media Trends Marketing Viral 62

Waxing UnLyrical

APRIL 26, 2012

Unless you’ve been under a rock since the beginning of 2012, by now you’ve heard of little thing called Pinterest. Social Media and marketing teams have been scrambling to figure out a strategy for Pinterest , and rightfully so – it’s a force to be reckoned with from a branding and a business-driving perspective.

Pinterest 88

Pinterest Social Media Fashion Retail 88

5W PR

FEBRUARY 20, 2019

Online communities have formed the core of the internet since the technology’s inception. In today’s society, maintaining a social media presence is paramount to the success of your business, and remaining indifferent to the use of social media in setting marketing objectives is sure to curb growth. Use Photos. Post, and Post Often.

Social Media 60

Social Media Brand Branding Media 60

Shift Communications

JANUARY 13, 2015

You’ll want to engage on Pinterest. You’ll want to build community on Facebook. For example, suppose you had a Pinterest account for a retail store. Look at your Pinterest analytics for the top 5 items that people share. Drive people from Facebook to your Pinterest account. Christopher S.

Social Media 60

Social Media Strategy Pinterest Media 60

Cision

DECEMBER 29, 2017

If you’re looking for additional channels to market your brand, which of the following are you thinking of using? Twitter, LinkedIn, or Pinterest? Before planning a contest on Instagram, make sure that you go through their Promotion Guidelines, Platform Policy, and Community Guidelines. Build customer relationships.

Instagram 120

Instagram How To Guidelines Facebook 120

MaccaPR

DECEMBER 19, 2016

The latest content marketing trend our PR agency is seeing is the move toward less content creation and more content promotion. In that rush of adrenaline to immediately promote your new e-book or video ASAP, content marketers risk the opportunity to be creative with promotion. Here's how: 33 Content Marketing Promotion Ideas.

Marketing 48

Marketing Content Marketing Pinterest LinkedIn 48

Scott Public Relations

MAY 13, 2019

You don’t need to share material about yourself all the time, but a good way to start is engaging with the community that already exists and making yourself familiar to them while building associations with yourself and that subject. Follow Scott Public Relations on LinkedIn , Twitter , Facebook , Pinterest , and Google+.

Insurance 55

Insurance Insurance Healthcare Publicity 55

Stephen Waddington

JANUARY 17, 2019

In a previous article I explored the use of the PESO model in modern marketing and public relations campaigns. Gini Dietrich first described the relationship between different forms of media as four overlapping circles in 2014 in her book Spin Sucks: Communication and Reputation Management in the Digital Age. Planning a paid campaign.

Media 103

Media How To Advertising Advertising 103

ISEBOX

NOVEMBER 18, 2016

So, feel free to share it on Facebook, Twitter, LinkedIn, Instagram and Pinterest with those amazing multimedia assets that go right along with it. LinkedIn: The LI community is a little more straight-laced than Facebook and Twitter. Pinterest: This platform is all about the imagery. Write for the Platform.

Pinterest 70

Pinterest LinkedIn Facebook Writing 70

Rock the Status Quo

APRIL 23, 2015

What is the difference between a brand ambassadors, brand advocates and just an online community? Communities are a collection of people passionate about something, who are gathered into a social media community around that passion. Money to promote the new community. A full-time community manager to keep it humming.

Brand 100

Brand Branding Community Wikipedia 100