Cision

MARCH 29, 2017

Based on the report’s findings, the Cision team put together this infographic that provides the latest media industry statistics and tips for communicators looking to improve their relationships and success rates with influencers as well as their earned media opportunities.

Brand 120

Brand Branding Media Infographics 120

Buzzstream

DECEMBER 5, 2023

Should I pitch to everyone in my database? While some people may tell you something like, “Pitch Everyone! Additionally, if you repeatedly appear in a blogger or journalist’s inbox with irrelevant pitches, you can count on not getting your email opened when you have something relevant. Tailor your pitch to the blogger.

Infographics 62

Infographics Pitching Writing Blogging 62

Deirdre Breakenridge

MARCH 12, 2015

PR pros are “ tech testing ” by rolling up their sleeves and learning how to develop infographics with the help of tools including Piktochart and Vizualize.me. From website traffic and social media analytics to interesting sales trends about your customers, the data you have may help you to pitch interesting story angles to the media.

Creativity 150

Creativity Web Social Media Data 150

Marketwired

FEBRUARY 16, 2016

“Creative PR means thinking outside the box—so while I believe in using traditional tools like a press release or a media pitch, make sure you get a bit creative by constructing your written communications as follows: Start with visuals: Visuals are becoming increasingly important in PR. Wouldn’t you love to pitch a story like that?

Creativity 100

Creativity Pitching Writing Conference 100

Burrelles Fresh Ideas

JUNE 13, 2023

Broadening contact lists and building even more robust connections can be accomplished through active participation in numerous community events, such as workshops, seminars, or conferences within specific industries. Sometimes, it just takes a little community spirit.

Analytics 40

Analytics Content Marketing Measurement Advertising 40

The Proactive Report

DECEMBER 24, 2015

There’s a good post in Business 2 Community about the challenges of starting out in Digital PR. Keep an eye on the trends and statistics. Infographics. Pitch bloggers. Pitch reporters. If you’ve been trained in traditional PR and technology is fairly new to you, it will seem overwhelming at first.

Digital PR 100

Digital PR Analytics SEO Measurement 100

The Proactive Report

DECEMBER 24, 2015

There’s a good post in Business 2 Community about the challenges of starting out in Digital PR. Keep an eye on the trends and statistics. Infographics. Pitch bloggers. Pitch reporters. If you’ve been trained in traditional PR and technology is fairly new to you, it will seem overwhelming at first.

Digital PR 100

Digital PR Analytics SEO Measurement 100

The Proactive Report

DECEMBER 24, 2015

There’s a good post in Business 2 Community about the challenges of starting out in Digital PR. Keep an eye on the trends and statistics. Infographics. Pitch bloggers. Pitch reporters. If you’ve been trained in traditional PR and technology is fairly new to you, it will seem overwhelming at first.

Digital PR 100

Digital PR Analytics SEO Measurement 100

Sword and the Script

DECEMBER 10, 2019

The biggest trend in 2020 will be standardization of the practice of converting a brand’s most impactful earned media articles into advertising assets and leveraging advanced targeting and automation to put those articles directly in front of precise audiences, at scale. 16) Social media fragments into niche communities.

Marketing 105

Marketing Content Marketing Advertising Advertising 105

Sword and the Script

FEBRUARY 29, 2020

Most of what I did wasn’t a secret: I read what reporters wrote before pitching, developed subject lines that got my emails opened, and use a strong lede in all my pitches. There was one aspect of my success that was different: I wrote long pitches. 5 Years of Blogging Statistics, Data and Trends. * * *.

Content Marketing 78

Content Marketing Study Analysis Marketing 78

Buzzstream

FEBRUARY 9, 2024

Examples of assets include data, infographics, and videos, among others. About [Company Name]: [Brief boilerplate about the company and its role in the community or industry]. If you plan to pitch using email, check out our email outreach templates. Although assets aren’t always available, they can make a significant impact.

Examples 62

Examples Product Launch Data Report 62

PR Fuel

MARCH 17, 2020

It might mean providing quick tips in a video or on an infographic. Build your reputation through positive news stories, community involvement, and good reviews. PR Tips How To Pitch to a Publication. Once you’ve narrowed down which publications are best for your purposes, you’ll need to make a pitch.

Publicity 63

Publicity Small Business Advertising Advertising 63

Waxing UnLyrical

SEPTEMBER 23, 2015

Not only did Google India have a house full of reporters, the hash tag also trended in Mumbai (where the event was held) at #1, and which also saw engagement by the reporters. . It is equally fascinating that while clients are jumping on board, Indian PR and communications professionals still remain reticent. Twitter chats.

Google 40

Google Trends Community Twitter 40

Sword and the Script

DECEMBER 13, 2016

Simply roundup a handful of the best news articles and blog posts from other credible sources – that are relevant to your community – and weave a promotion for your webinar into the content. However, you may have to make a business case for it the first couple of times and pitch it as an experiment. 1) Publish a monthly roundup post.

B2B 60

B2B Infographics Interviews eBook 60

Sword and the Script

APRIL 4, 2017

Email remains a top channel for producing leads in B2B marketing , according to a survey data from a report by Chief Marketer titled Top B2B Lead Gen Trends. Yes, content marketing can produce leads, but it’s an effect of growing an engaged community and subscribers over time. This study was conducted by email in June 2016.

B2B 64

B2B Study Marketing Survey 64

Beyond PR

SEPTEMBER 27, 2016

Events are innately social; they thrive on interaction, engagement, and community. Infographics or images with quotes relevant to the show. You never know when you’ll stumble upon a journalist asking for a live pitch idea via Twitter! Links back to your event press kit, company blog, etc. City and convention scenery.

Social Media 40

Social Media Trade Shows How To Media 40

PR Conversations

JULY 5, 2017

Communicators pitch journalists story ideas, offer expert knowledge on a range of industry-specific questions. Researching popular trends and helping clients to capitalize on them. Communication specialists browse social news feeds, read magazines and attend professional events during regular business hours for a good reason.

Infographics 63

Infographics Corporate Policies Reputation 63

PR for Anyone

OCTOBER 20, 2021

Post an infographic (check out www.Fiverr.com or www.Canva.com to have on easily made). Share your favorite place in the community. Welcome a new business in the community. The other thing you can do is use this content as media pitches. Create Content Using Media Pitches. Answer a frequently asked question.

How To 130

How To Video Interviews YouTube 130

Sword and the Script

JUNE 11, 2016

While blogging certainly isn’t the only aspect of content marketing , it’s pretty clear blogging was (and still is) a critical part of the evolution into the trend as we know it now. Companies and key influencers with an established online presence often have more reach than the publications they pitch.”. The Blogging Gutenberg

Blogging 60

Blogging Marketing SEO Content Marketing 60

PR Fuel

OCTOBER 16, 2018

While crayons won’t cut it at this level, you can certain turn a journalist on to a trend you’ve noticed or a possible story idea. The more you foster these types of relationships, the more successful you will be when you pitch. 7 Tips for a Better Pitch. Successful PR people know that pitching is a science.

Web 40

Web Pitching Local Report 40

The Proactive Report

JANUARY 30, 2015

It’s a growing trend and it is definitely impacting the practice of PR. Pitching reporters is not the same as it was 10 or even 5 years ago. SF : There definitely a lack of understanding of how to use social media to build, and actively engage with, your community online. However, there are changes here too.

Content Marketing 100

Content Marketing Groups Facebook Reputation 100

Sword and the Script

MAY 5, 2020

Propel says PR is sending more pitches; Muck Rack adds podcast contacts and broadcast monitoring; several PR tech vendors publish survey results “Welcome to May. PR is sending more pitches during COVID-19 The average PR pros appear to have sent more media pitches during the Coranavirus pandemic than before it’s occurrence.

Pitching 85

Pitching Survey System Technology 85

Frederik Vincx

DECEMBER 11, 2015

Source: PR Academy annual qualification trends survey. Reasons: Team has no overview of who is getting pitched. Coverage isn’t secured as initial pitches aren’t being followed up. Reasons: No one is tracking who pitched what and taking ownership of follow-ups. Contact database isn’t up-to-date.

How To 60

How To Software System Employee 60

Stephen Waddington

DECEMBER 5, 2018

In this article I explore how smart public relations practitioners are putting search at the heart of their campaigns and seeking followed links from the media sites they pitch. The London Evening Standard is the only publication that bucks a downward trend as a result of a switch from paid for newsstand sales to an ad funded sheet.

Media Relations 115

Media Relations Media Print Newspapers 115

Buzzstream

AUGUST 13, 2018

DA 40-70: These are sites with good authority that are great to reach out to about on page links, updating articles, and low-touch pitches. DA 70+: These are usually major pubs and sites with top-tier influence in their community. Review the results to find the person connected with the topic you’d like to pitch.

Google 117

Google Measurement Advertising Advertising 117

Cision

MAY 11, 2015

What are the biggest trends in the industry today? The use of social media has been, in my opinion, one of the biggest trends of the industry. It’s such a great way to connect not only with reporters but fellow PR professionals and new communities. How do they help you innovate? Want to see our other innovators?

Reddit 120

Reddit Social Media Pitching Comparison 120

PRSay

MAY 18, 2016

Journalists and reporters crave data that they can use to report on your industry or trends at large. If they visualized the data in a chart or infographic. That’s a really unique and interesting trend that communication professionals should harness. What would be even better? Conclusion.

Data 106

Data Meeting Measurement Guidelines 106