PRSay

NOVEMBER 10, 2023

Epley, APR, Fellow PRSA, a decorated PRSA leader who was a friend and mentor to many members and champion for the ethical practice of public relations, died suddenly in his South Carolina home on Nov. Epley helped establish professional, ethical public relations in Russia shortly after the collapse of the former Soviet Union.

Ethics 166

Ethics Public Affairs Travel Nonprofit 166

Deirdre Breakenridge

FEBRUARY 13, 2015

ET, the #PRStudChat community will participate in a Twitter chat discussion focused the state of healthcare communications. We’ve invited a few special guests to join our discussion who will share their expertise on healthcare issues and the many advancements that we’ve seen in communications. Anneliz Hannan ( @AnnelizHannan ).

Healthcare 150

Healthcare Community Twitter Communications 150

Landis PR

OCTOBER 17, 2022

We recently announced that San Francisco Business Times included Landis in its Top 100 businesses in the Bay Area Corporate Philanthropy list. In our last blog, Landis President Sean Dowdall and Founder David Landis discussed business’s role in fostering and supporting the communities in which our clients, community and family live.

Nonprofit 98

Nonprofit Banking Healthcare Community 98

PRSay

AUGUST 13, 2020

Those of us who are activists may be reluctant to go public about our affiliations for fear of losing clients or alienating the boss or C-suite. According to a 2012 article in Public Relations Review , activists were practicing public relations some 80 years before companies began to appropriate and refine the concept.

System 189

System Public Affairs Employee Nonprofit 189

Waxing UnLyrical

DECEMBER 18, 2012

What happens when the doyenne of the nonprofit world and the queen of measurement decide to write a book together ? You get Measuring the Networked Nonprofit , by Beth Kanter and Katie Paine, an absolute gem of a book not just for nonprofit communicators, but for all measurement geeks (and most certainly for nonprofit executives).

Nonprofit 83

Nonprofit Measurement Case Study Study 83

Landis PR

OCTOBER 24, 2022

RECAP: We recently announced that San Francisco Business Times included Landis in its Top 100 businesses in the Bay Area Corporate Philanthropy list. Landis President Sean Dowdall and Founder David Landis recently discussed business’s role in fostering and supporting the communities in which our clients, community and family live.

Nonprofit 75

Nonprofit Community Education Policies 75

Sword and the Script

AUGUST 30, 2022

These are both terrible terms, but I’ve adopted the latter as the moniker for these monthly roundups about the PR software vendor community – and I’m inclined to keep it. The corporate reputation sector saw some consolidation this week, as Signal AI, which bills itself as a global external intelligence company, acquired KELP Inc.,

Publicity 86

Publicity Survey Enterprise Pitching 86

PRSay

JANUARY 8, 2019

Whether you serve a large corporation, small nonprofit, major research university or municipal government, at some point your boss has probably said, “We need more media attention. Having worked in communications for a top-tier university, a regional nonprofit foundation and as a consultant, I’ve heard this question myself.

Storytelling 163

Storytelling Media Nonprofit Government 163

Reputation Us

APRIL 17, 2019

Before forming ReputationUs, Casey was president of LT Public Relations, directing the strategic communications efforts for corporations, financial institutions and public sector clients. Prior to LTPR, Boggs served as public relations director at AIG, leading the public relations efforts of six affiliated companies.

Nonprofit 68

Nonprofit Banking Financial Crisis Communications 68

Solo PR Pro

MARCH 28, 2023

After 40+ years in the public relations industry, Pennie Rorex, chief marketing consultant at Rorex Marketing Solutions , is preparing to close the book on this chapter of her life. Publicizing and marketing cotton candy and celebrity concerts was so refreshing. It’s an interest she’s peppered into her career as well.

Meeting 88

Meeting Healthcare Nonprofit Corporate 88

Beyond PR

JANUARY 13, 2017

Volunteering is just as American as football or apple pie, but even the best nonprofits can consider gathering volunteers a scary experience. According to the Corporation for National and Community Service , about 64.5 She enjoys French Fries, traveling, volunteering and the art of communications and public relations.

Nonprofit 40

Nonprofit How To Energy Community 40

Landis PR

AUGUST 2, 2021

It’s a specialty that focuses on environmental issues and can cover a breadth of topics: from climate change and land use policy to pollution, natural resource management (and abuses), community impact and even public health. Does it offer new opportunities for public access? Focus on the why. What are your thoughts?

Nonprofit 119

Nonprofit Policies Resources Examples 119

Reputation Us

OCTOBER 4, 2021

Because most everything seems political: from the economy and the climate; to sociocultural and public health considerations. It’s come to the point where before communicating, many companies even weigh how an announcement will affect “The Left” or “The Right” and the consequences. THREE Actions to Take NOW.

Reputation 78

Reputation Crisis Management Employee Government 78

Reputation Us

OCTOBER 4, 2021

Because most everything seems political: from the economy and the climate; to sociocultural and public health considerations. It’s come to the point where before communicating, many companies even weigh how an announcement will affect “The Left” or “The Right” and the consequences. THREE Actions to Take NOW.

Reputation 78

Reputation Crisis Management Employee Government 78

ImPRessions - Crenshaw Communications

MAY 4, 2018

Unlike those entering the workforce on the heels of the recession, today’s PR hopefuls are likely to be welcomed by top agencies and corporations. A job in the corporate communications group of a major company, a position at a nonprofit, or a PR post in a marketing or ad agency are the most common.

How To 189

How To Nonprofit Privacy Interviews 189

Deirdre Breakenridge

JANUARY 27, 2020

We were in an uphill battle when it came to educating the public that gender issues still existed. Our PR intern, Lauren McDonald , stepped forward to suggest creative ways of building awareness for the movie and educate the public as we do it. The word “bias” was not a term associated with women. We were in a Catch-22 and needed help.

Film 252

Film Marketing Nonprofit Education 252

Deirdre Breakenridge

JUNE 8, 2016

Recent and current public relations graduate students at New York University’s School of Professional Studies, Srishti Assaye , Margaret DeJesus and Sabrina Ruiz , will discuss how to utilize social media to seek out professional opportunities. What’s your social media elevator pitch? Margaret DeJesus : Margaret DeJesus, M.S., Read more.

Social Media 150

Social Media Pitching How To Media 150

PR Fuel

AUGUST 27, 2020

A successful public relations campaign often begins with a press release. As the name implies, you’ll use this type of press release to publicize an event that your company is holding or sponsoring. You may also want to let the public know if they can get involved with your event. Nonprofit Partnerships Press Release.

Nonprofit 98

Nonprofit Local Writing Examples 98

PRSay

OCTOBER 16, 2020

Communicators have “a lot of great partners out there” who can help provide their employees with local voting information, said panelist Kelly Mason, director of corporate communications at Levi Strauss & Co., Each stage of this expansion has involved PR campaigns to sway public opinion. Bedrock of democracy.

Communications 201

Communications Nonprofit Employee Local 201

Waxing UnLyrical

APRIL 11, 2019

For most companies, Corporate Social Responsibility (CSR) means giving back to the surrounding community. Companies choose to give because it’s the right thing to do, and it directly impacts the communities in which their employees live and work. Dawn Buzynski leads the award-winning public relations team at Strategic America.

Agency 80

Agency Nonprofit Real Estate Public Affairs 80

Deirdre Breakenridge

NOVEMBER 21, 2018

Patagonia Community Board: Credit Ginny Lefler. I was interested in Patagonia’s Corporate Social Responsibility , so early on I worked to learn more about the company’s environmental programs. A Guest Post By Sarah D. Huckins, Graduate Student, American University, PR Expanded Blog Contest Winner. Know when it’s time to move on.

Communications 171

Communications Nonprofit Training Study 171

PRSay

JANUARY 9, 2020

Public relations has come a long way in the last 10 years on so many fronts, presenting both new challenges and opportunities. There is also an increasing number of micro publications that have smaller distributions, but are highly specific in nature and often very receptive to thought leadership and related industry news.

Trends 167

Trends Nonprofit Consumer Newspapers 167

Cision

FEBRUARY 16, 2016

After I graduated, Safety Center Incorporated, the Sacramento, California nonprofit behind the initiative, hired me to implement the plan. I’m going to push the boundaries of what clients expect from a public relations agency. We got a lot of media coverage, and the program turned out to be a big success.

Nonprofit 120

Nonprofit Public Affairs Reputation Newspapers 120

PRSay

JULY 6, 2022

I threw myself into understanding mandarin and Chinese history and reveled in getting to know the community. My two-year assignment in Beijing extended to 11 years in China where I also led corporate communications for Ford Asia Pacific.

Communications 95

Communications Internal International Travel 95

5W PR

DECEMBER 30, 2021

3) Promoting civic involvement – College students are keen to immerse themselves in causes and community service. Nonprofits can also target college students to champion their causes.For instance, students can book local artists for events as promotion for a brand that sells art supplies.

Marketing 60

Marketing Nonprofit Small Business Local 60

Waxing UnLyrical

APRIL 15, 2013

Public relations is just that…relations with the public (aka “human beings”) who have a vested interest in what our client or organization is doing. Impersonally delivered electronic communication isn’t going to cut it. That, to me, is the essence of effective public relations. Yesterday upon the stair.

Communications 96

Communications Publicity Skype Nonprofit 96

Waxing UnLyrical

FEBRUARY 4, 2013

While it’s technically not my first speaking engagement for 2013 (though it is the first public one), I am anticipating xPotomac (Feb. If you’ve created neat Listly lists the WUL community and I should know about, please leave the URL(s) in your comment below! Adding context and community. 25 in DC) rather eagerly.

Community 79

Community Nonprofit Twitter Measurement 79

Solo PR Pro

NOVEMBER 12, 2019

Department of Labor Bureau of Statistics just released data showing that there are six “public relations specialists” for every one reporter. While I’m happy to see the communication industry grow, I would like to see that growth because of an increase in the perceived value of our industry and respect for the talent it requires.

Media Relations 50

Media Relations Communications How To Media 50

Cision

JULY 31, 2015

Verticals don’t matter; a B2B brand is just as likely as a B2C or nonprofit to face a crisis at some point. Establish a crisis communication plan now rather than later. Issuing a public statement is an important first step, but it needs to be followed by action. Do something that benefits the community.

Crisis 120

Crisis Crisis Communications Brand Branding 120

Solo PR Pro

NOVEMBER 24, 2020

There’s a whole community of like minded people you can lean on. This includes regular check-ins on a public relations strategy and ongoing activities to help expand our visibility. This year has reminded me that we can’t take our own public relations for granted. Michael Ares, Principle Owner, MDA Corporate Marketing, LLC.

Automotive 85

Automotive Nonprofit Training Corporate 85

Mindful Marketing

JUNE 27, 2020

By interacting intentionally with their surrounding communities, businesses can help heal broken relationships, including those that cross racial lines. Aren’t there governmental organizations and nonprofits already dedicated to solving this problem? and “Is there no tolerance for racist rhetoric or innuendo?”

Real Estate 111

Real Estate Community Employee Education 111

PRSay

NOVEMBER 2, 2017

Nearly a decade ago, the PRSA Foundation sponsored research that found only 23 percent of graduate business schools consistently provide instruction in reputation management, corporate communications and related ethical dimensions. She also employs nonprofit organization examples and often draws on other WVU faculty.

Communications 120

Communications Case Study Training Reputation 120

Mindful Marketing

AUGUST 23, 2019

based nonprofit comprised of “chief executive officers of America’s leading companies ,” issued a Statement on the Purpose of a Corporation. These modernized principles reflect the business community’s unwavering commitment to continue to push for an economy that serves all Americans.”

Corporate 50

Corporate Community Nonprofit Banking 50

Solo PR Pro

SEPTEMBER 21, 2021

It was in that role where she had her first experience owning crisis communications for a major brand, when the retailer came under fire on Black Friday by an anti-fur demonstration group. I’m kind of a pack animal — I like joining communities and being part of a bigger team,” she says. From freelance to firm.

Meeting 91

Meeting Retail Groups Hotels 91

Reputation Us

JANUARY 7, 2019

staff, the public, members, prospective members, the media and social media users) say and share about your products, services and the experiences they’ve had with the credit union. Reputation Action 3: Demonstrate Community Relevancy. Credit unions typically do a commendable job as stewards in their respective communities.

Reputation 60

Reputation Nonprofit Policies Financial 60

PRSay

OCTOBER 25, 2021

This reinforces the need for better representation in faculty, but also public relations practitioners who often serve as adjunct faculty at colleges across the country. At Temple, not only are DE&I in PR writing, news writing, and diversity and public relations classes required, they are also generating buzz.

Exercises 172

Exercises Education Case Study Nonprofit 172

Critical Mention

DECEMBER 10, 2018

Showing corporate social responsibility is one of the hallmarks of positive sentiment and good publicity. Organizing or partnering with nonprofits for community service programs like a winter coat or toy drives helps build your brand awareness while also giving back. Give back to those in need.

Real Estate 62

Real Estate Local Nonprofit Banking 62