Contently - Strategy

APRIL 14, 2021

For brands, however, it means a paradigm shift. While the long-term impacts of the move remain to be seen, one likely change is that content will play an even more important role for brands and advertisers trying to reach customers online. “If What will change for brands. a search marketing agency.

Privacy 96

Privacy Google Advertising Advertising 96

Critical Mention

APRIL 24, 2020

Do… Maintain Consistent Branding. Brand Consistency Breeds Sustained Awareness. Include your logo in infographics, social media posts or any other content that has the potential to be shared by others. . Keep this in mind to make sure you’re properly representing your brand in an unobtrusive way. SCHEDULE A DEMO.

Infographics 103

Infographics Radio Instagram Sports 103

Cision

NOVEMBER 25, 2015

But they’re just one of the many types of content that can help you establish your brand as a thought leader in your industry and attract new leads. If you’ve got the knowledge to write a 2,000-word post and have it be useful and informative, by all means, write one or two of these posts a month. Infographics.

Content Marketing 120

Content Marketing Marketing Infographics Software 120

The Proactive Report

AUGUST 5, 2016

According to the 2013 State of the Media report from Pew Research Center, shrinking newsroom staff has opened the door for news content from nonprofits and brands to be included in news reporting: “With fewer specialized beats your press release has never been more important. It should be taught along with writing, in all PR classes.

Reddit 100

Reddit LinkedIn Social Media Pinterest 100

Presspage

AUGUST 15, 2017

The PR world will also see this change - machines will be able to understand public sentiment in real time by leveraging millions of gigabytes of data, write natural and insightful copy, and tailor it to audiences in a highly targeted way, all without human intervention. This graph shows the rise of data in the past decade.

Technology 115

Technology Big Data Video Data 115

Contently - Strategy

DECEMBER 5, 2019

Brands spend large sums of money on content marketing. Brands are creating longer content, but there’s still room to improve the finish rate. Financial services companies also took strides compared to brands from other industries. Create social videos and infographics. Create social-friendly videos and infographics.

Financial 83

Financial Industry Report Insurance 83

Buzzstream

JANUARY 17, 2018

Extract Data from your Content and Design an Infographic. People love infographics. So why not repurpose your written content into a well-designed and impactful infographic? An Infographic is a way of exposing your content to more readers. An infographic is 30X more likely to be read than text-based content.

eBook 108

eBook Infographics Pinterest How To 108

Sword and the Script

OCTOBER 21, 2014

Infographic: Millennials and Social Commerce. What If Warren Buffett had a YouTube Channel? No surprises here every brand has a Facebook page and is on “the Twitter.” To that end, public communications is a little bit banking – you’ve got to work your whole life and make deposits before you can write checks in retirement. * * *.

Social Media 117

Social Media Study Blogging Company 117

The Stalwart Blog

DECEMBER 18, 2015

That content varies from writing to photos to video and can be shared on a blog, e-newsletter and social media channel. Newsletters, video, infographics and white papers were also named, along with case studies, webinars and tip sheets. Now more than ever, companies need to be their own broadcaster. What exactly does that entail?

Content Marketing 60

Content Marketing Marketing Infographics Pinterest 60

MaccaPR

DECEMBER 19, 2016

In 2017, let's all agree to maximize the ROI of our writing efforts by focusing equal efforts on distribution. Earned Social Media Posts - Here's an idea: Set up a series of social media content that can be posted to your company or brand social channels. Here's how: 33 Content Marketing Promotion Ideas.

Marketing 48

Marketing Content Marketing Pinterest LinkedIn 48

Journalistics

MARCH 2, 2013

First, Writing Skills. No matter what you’ve heard about all that sexy social media stuff, you still need to know how to write in PR. Ideally, you majored in Journalism (or English) – or your PR or Communications program had a heavy concentration of writing-related courses. Second, Internship Experience.

Pinterest 52

Pinterest Writing Interviews Social Media 52

PR Fuel

MARCH 17, 2020

PR helps small businesses build brand awareness and credibility. Depending on your business, this might mean writing in-depth articles that show you’re an authority in your niche. It might mean providing quick tips in a video or on an infographic. It’s not a complete strategy for growing your business. .”

Publicity 64

Publicity Small Business Advertising Advertising 64

Sword and the Script

DECEMBER 13, 2016

Every brand dreams of having its own hashtag, however, I generally think brands should be very cautious here. A simple technique to drafting a useful post quickly is to write a list of takeaways or points that stood out on the webinar. 10) Create an infographic based on key points. and embed it into the blog post.

B2B 60

B2B Infographics Interviews eBook 60

Contently - Strategy

AUGUST 30, 2022

For example, you can write one blog post and summarize the critical elements for a Twitter thread. Or you can edit the same blog into an infographic or share pull quotes from the piece on social media. Is there a YouTube video that garnered thousands of organic views? All these iterations fall under content repurposing.

eBook 129

eBook YouTube Video Social Media 129

Sword and the Script

DECEMBER 24, 2019

I review a lot of marketing studies and surveys – and write about the one I think will be helpful for readers. How long does it take to write the average blog post? 3 hours and 57 minutes; 38% of bloggers report it takes more than 4 hours to write a post; and 19% say it takes six or more hours.

Marketing 78

Marketing Publicity Survey Study 78

Cision

JANUARY 6, 2016

Right now and in the year ahead, following these hand-picked steps would be a good way to build a magnetic social media presence for your brand. Facebook today hosts more video views than YouTube does. The most effective brands on social media are ones that let their brand image and positioning spill over into the social sphere.

Social Media 120

Social Media Media Airlines Video 120

MaccaPR

FEBRUARY 10, 2015

Your teacher today will be America’s #1 Online Brand Strategist, Professor Taylor Swift (Cue: Insane, utterly-abandoned shrieking, evolving into wild explosive screaming and rhythmic chants of, ‘Taylor, We Love You!’) Is Taylor really composing every tweet, writing every post and personally popping each image online? January 30, 2012.

Social Media 48

Social Media Marketing Media YouTube 48

Shift Communications

MARCH 3, 2017

Back in December, one of my colleagues penned a piece on using surveys to generate coverage and increase brand awareness. You’ll find that if you don’t have a good hypothesis that questions will be nearly impossible to write. Simplicity always won. Will Anyone Actually Care? Are the Conclusions Defensible?

Survey 60

Survey Data Google Web 60

MaccaPR

JULY 23, 2014

Pair this digital noise, in which YouTube videos are uploaded at the rate of 100 per minute , with our limited ability to stay focused. Though there''s disagreement on the accuracy of that specific number, we can all agree that telling your brand''s story through photos, gifs and videos can be much more engaging than plain text.

Pinterest 91

Pinterest Storytelling Infographics Social Media 91

Contently - Strategy

JANUARY 23, 2019

Of course, Klein couldn’t simply write explainers for his readers on request, and when he began to amass a team around him, he realized journalists weren’t always the right hire. “It is amazing to me how much the culture of data consumption, reader attention, and optimizing in a thoughtful way, is baked into the brand.”

Media 99

Media Journalism Content Marketing Education 99

Waxing UnLyrical

APRIL 19, 2018

Piktochart : PIktochart is an online infographics tool. Problem: You know you need to write content, send emails and develop an integrated content marketing program to tell your organization’s story and drive donations and support, but it all feels overwhelming. Free initial plan, but also has an amazing nonprofit rate of $39.99/year

Nonprofit 76

Nonprofit Tools Marketing Skype 76

MaccaPR

AUGUST 5, 2015

What’s more, promoting the authors of your blog is a critical part of establishing employee advocates for your brand – advocates who can extend their value through branded e-books, speeches, webinars, podcasts, infographics, YouTube videos and much more. Bylined Bloggers Build Employee Retention. Source: Ben Sutherland ).

Blogging 48

Blogging Employee Corporate Google 48

MaccaPR

OCTOBER 26, 2015

“Can we stop using the term advertising, which is based on this model of polluting (content),” railed Jakeman, who was contemptuous of the pre-roll advertising that precedes video content on YouTube and other sites: “I hate it. Think of what you’re asking for,” Petersen writes in her post. Why do I know that?

Content Marketing 48

Content Marketing Marketing Advertising Advertising 48