Maxim Behar

OCTOBER 15, 2023

Host: You wrote the book "The World PR Revolution" and it became an absolute bestseller. It was also ranked at the top of the charts by an independent organization that evaluates the popularity of these types of books. And that's why I decided to write this book because I saw these huge changes happening in our business.

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Deirdre Breakenridge

OCTOBER 20, 2015

I have been teaching communication/public relations courses for a decade, if you include the earlier years when I was a Teaching Assistant at Syracuse University and the University of Maryland. What courses does/did your school’s PR major offer? To think without learning, one will be imperiled.” – Confucius. I took it as an elective.”

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Maxim Behar

FEBRUARY 1, 2024

Host: Now, other than getting inspired by our young leaders, we're going to talk about a core issue we brought up earlier a few times, ethics, how to practice and how to really leverage AI with ethics. We've been listening to a lot about AI and a lot about ethics. A lot of people were asking me, what is business ethics?

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Maxim Behar

MAY 31, 2021

They gave me a big book about advertising and public relations and said there was no other public relations company in my country, so I shall do my best to learn the business. I would like to talk about the book that you authored, Maxim. So, what made you write this book? It is on Amazon, of course. That is how I started!

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PR Conversations

FEBRUARY 28, 2018

With PR bodies increasingly focused on the importance of raising standards in professionalism and ethics, why are some (or most?) I have seen a senior practitioner almost brag that he didn’t have time to read books about practice. practitioners not that bothered about career development?

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Stuart Bruce

MARCH 16, 2015

Ethics – I want to practice my profession or trade in the most ethical manner possible and professional associations and trade bodies provide me with a framework and codes of conduct to do so. It also offers a wealth of resources in terms of best practice guides, books, webinars etc.

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Waxing UnLyrical

AUGUST 10, 2011

I finished my masters degree in PR and corporate communication at the end of 2009 – only 19 months ago. PR writing: My degree never had a dedicated PR writing course, although writing activities across the abovementioned subjects certainly did help build my writing skills. For more on content rules, check out this great book.).

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Communications Conversations

FEBRUARY 6, 2018

That work ended a couple years ago, but I knew I wanted to stay closely connected with Heidi so I invited her to be a part of a corporate communicator mastermind group I manage. What were your keys to success in moving up the corporate ladder? After a couple meetings, Heidi and I were working together. It’s never crowded.”.

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PR Conversations

OCTOBER 28, 2014

Of course, these four Ps are different ones (from marketing) and operate at a higher level, which in turn has a more profound impact , but they do describe our leadership role. Then I realised, the four Ps were exactly what I’ve been rattling on about as my thinking on leadership in public relations has developed.

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Sword and the Script

APRIL 2, 2019

In other words, corporate communications is adding headcount and work that used to go to outside PR firms is being kept inside. Of course, there’s little incentive to work efficiently when you’re paid by the hour. You have to keep in mind, big corporations can have hundreds of law firms on what they call a “panel.”

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Waxing UnLyrical

NOVEMBER 11, 2015

I paid attention to the qualifications of my professors and, for the most part, took courses taught by people who either were working in that particular field or had worked , done well, and now were sharing their experience with us. Books are a wonderful resource for what happened in the past. I was working.

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ZudePR

JANUARY 26, 2016

What’s the best book about your job? So I’ve enjoyed reading the book spoken of in hushed tones by UK graphic designers. This is the book waiting to be written about the PR industry. It shines more light than any book I’ve ever read about being a PR consultant (and it’s about design).

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Sword and the Script

JANUARY 3, 2023

He is credited with developing many of the principles and techniques that are still used in PR today, and his book ‘Propaganda’ is considered a classic in the field. She is a thought leader in the field of PR and is the author of several books on PR and content marketing.

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Maxim Behar

JANUARY 24, 2022

Although jumped into Public Relations, he did not realize that it’s nothing but pure unique business surrounded by creativity, ethics, and responsibilities. Everything transparent is ethical! We serve what customers deserve i.e; increasing sales, better branding, and media presence.

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Maxim Behar

JUNE 12, 2024

Of course, this criticism should be based on arguments, but if not, it's not a problem – we ignore it or respond. If this happens in a corporation, a private company, or a business community, the manager will take measures, put everything in order, and replace whoever needs to be. Of course, there are opinions for and against.

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PR Conversations

APRIL 27, 2015

Sincerity, loyalty, sound judgment, trustworthiness and a commitment to the values and ethical foundations of the PR profession—which just happen to be expressed in the CPRS Code of Professional Standards —are the qualities I most admire. She didn’t seem to mind, but of course by then we were old acquaintances.

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PR Conversations

APRIL 27, 2015

Sincerity, loyalty, sound judgment, trustworthiness and a commitment to the values and ethical foundations of the PR profession—which just happen to be expressed in the CPRS Code of Professional Standards —are the qualities I most admire. She didn’t seem to mind, but of course by then we were old acquaintances.

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Maxim Behar

JULY 2, 2023

His latest book “The Global PR Revolution” is among the best publications about Public Relations sold now internationally and was ranked by BookAuthority among the top 5 new books on PR in the world. In my experience, learning that you might be an excellent professional, but you can also have some problems with ethics.

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Maxim Behar

NOVEMBER 15, 2023

Of course, they can be aggressive, rude, and maybe uneducated. Now of course Covid-19 has happened, there are two wars going on right now and they are not far from us. And in a crisis especially in corporations, that truth needs to be repeated even louder and even more clearly. Many people have asked me what business ethics is.

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Communications Conversations

OCTOBER 16, 2017

The greatest joy: being able to chart your own course and nurture young talent, watching newbies grow into commanding PR professionals. That instant, when he decided to forego PR agency revenue for ethical reasons, was a defining moment for me. Pearls of wisdom? Never lie – to anyone, for any reason. Blew my mind.

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Maxim Behar

APRIL 2, 2023

The new technologies, the IT business, Silicon Valley, the success of tech companies like Microsoft, PayPal and, of course Amazon, Tesla, and everything else, showed that people can be successful without getting involved in politics. Speaking of which, I have a book called “Generation F”.I We must keep him if he wants to, of course.

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Ethical Voices

JANUARY 8, 2024

In November 2023, PRSA issued new ethics guidelines titled “Promise and Pitfalls, the Ethical Use of AI for Public Relations Practitioners ”. Please welcome Michelle Egan , the 2023 National Chair of PRSA and Mark Dvorak , the 2023 Chair of PRSA’s Board of Ethics and Professional Standards. CIPR has guidance as does CPRS.

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Cision

JUNE 1, 2017

This can be found from the smallest agencies to the largest corporations. Take online courses. Read lots and lots and lots of blogs and books. KD: Both my hard work ethic and proactive nature have been key drivers in the advancement of my career. And finally, take care of yourself. Invest in professional development.

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Stephen Waddington

AUGUST 27, 2018

Four Models of Public Relation In 1984, James Grunig and Todd Hunt published the Four Models of Public Relations as part of their book Managing Public Relations.[i] Other challenges include ethics, power, propaganda and Western bias. Details of the requirement for the current assessment are outlined on the CIPR website.

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Flack's Revenge

NOVEMBER 28, 2018

It made me think of broader questions about PR ethics, which I’ve explored before here, and the state of communications today. In his story, Nicas wrote: “Definers specialized in applying political campaign tactics to corporate public relations — an approach long employed in Washington… but less common in tech.”

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Beyond PR

JUNE 1, 2017

This can be found from the smallest agencies to the largest corporations. Take online courses. Read lots and lots and lots of blogs and books. KD: Both my hard work ethic and proactive nature have been key drivers in the advancement of my career. And finally, take care of yourself. Invest in professional development.

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PRSay

OCTOBER 18, 2019

Spin, of course, is nothing new, particularly in politics. Spin, on the other hand, is “the polite word for deception,” as authors Brooks Jackson and Kathleen Hall Jamieson define it in their book “unSpun: Finding Facts in a World of Disinformation.”. This is not to say that public relations is not in the persuasion business.

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ImPRessions - Crenshaw Communications

JANUARY 23, 2017

Some might argue that Trump has not been doing PR so much as engaging in something much more sinister; namely, ‘propaganda’ (also the title of Bernays’ seminal book of 1928 ). The made me remember a small but damaging survey of corporate communicators in which the majority admitted that they had lied to the media as part of their job.

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Waxing UnLyrical

FEBRUARY 12, 2014

The old adage “Curiosity killed the cat” came to mind the other day during a conversation (aka: a “rant”) in one of my classes at Curry College , where I head the undergrad Public Relations Concentration and teach most of the PR courses. So answers go undiscovered. Facts lie unfound. He blogs at A Professor’s Thoughts.

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Maxim Behar

NOVEMBER 15, 2021

Maxim Behar: Of course, I am not a lawyer, nor you can comment on the legal part of this case, but I think that those voters who stand firmly behind the political party “We Continue the Change”, with Kiril Petkov and Asen Vasilev as leaders, will consolidate even more. Maxim Behar: Of course, it can be solved super quickly.

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