Burrelles Fresh Ideas

NOVEMBER 7, 2023

Once upon a time, many moons ago, I worked at a large PR agency as part of the consumer technology team. PR agency life can be gratifying and exciting, just as it can be fast-paced and stress-inducing. Regardless of degree or background, with the right skills, you can get a job in public relations.

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Agency Energy Crisis Management Industry 88

5W PR

JANUARY 31, 2024

Technology Public Relations (Tech PR) involves managing and enhancing the public image of technology-related companies and products. It encompasses strategic communication to build and maintain positive relationships with the media, stakeholders, and the general public. This can include investors or customers.

Technology 78

Technology Product Launch Crisis Management Case Study 78

Doctor Spin

DECEMBER 4, 2023

Confirmation bias is a constant challenge for PR professionals. Confirmation bias, the tendency to consume news that confirms pre-existing attitudes and beliefs, can contribute to the spread of false news on digital platforms.” How To Fight Populism. Doctor Spin | The PR Blog. Source: Digital Journalism 1 Ling, R.

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Media eBook Viral Construction 52

PR Conversations

OCTOBER 27, 2023

Toni Muzi Falconi writes: Regular readers of this blog are aware of my long-term, personal relationship with the Grunigs, yet I confess surprise when I read Jim Grunig’s first comment on this earlier blog post. Fourteen questions posed to James Grunig from PR Conversations contributors Questions from Judy Gombita (Canada) Q1.

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Doctor Spin

NOVEMBER 16, 2023

As a PR professional, I often meet with experienced, intelligent, ambitious, conscientious, creative, and highly motivated decision-makers. Still, I’m amazed almost daily at how otherwise accomplished individuals can think wrong so frequently. I’m on a mission to think better. What’s going on here? And is there a remedy?

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Doctor Spin

NOVEMBER 17, 2023

As a PR adviser, I rely heavily on mental models. link] A central aspect of Munger’s approach to decision-making and problem-solving is his advocacy for using mental models. link] A central aspect of Munger’s approach to decision-making and problem-solving is his advocacy for using mental models. 1 Charlie Munger.

How To 52

How To eBook Wikipedia Viral 52

Doctor Spin

DECEMBER 15, 2023

The intranet is the unsung hero amongst PR channels. In digital PR, where flashy social media platforms and sophisticated external communication tools often steal the spotlight, the humble intranet remains an essential organisational platform. It’s the primary tool for day-to-day communication within the organisation.

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Landis PR

MAY 15, 2023

Note: This is a reposted blog by our Public Relations Global Network Partner, Michelle Lyng – Novitas Communications. For the original blog, please visit here. It is simply not possible for every company to speak out on every issue. How will our stakeholders react? How will we communicate this to our stakeholders?

Company 52

Company Employee Leadership Policies 52

Sword and the Script

JUNE 7, 2022

When I say “made the case” it was a detailed takedown of M&A with a long list of failed deals. It said these deals were bad for customers, bad for employees, and often bad for investors (LPs, not the fund managers). I didn’t think it was unethical, just capitalism. I’m open to being proven wrong.

Software 85

Software Internal International Pitching 85

The Hoffman Agency

JUNE 10, 2022

As a first-generation college student, I dove into college with no prior knowledge about what it consisted of before, during or after. I can honestly say I have never been denied help or felt forgotten as an entry-level individual, which is what most interns fear when starting a new position. By Lauren Ruiz, Intern. Ask questions.

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Internal International Industry Agency 36

NewsWhip

MAY 26, 2020

Clyde Group is a high-growth, PR & Public Affairs firm with a tremendous track record of success in Washington. The rest comes from the fact we’ve put together an incredibly strategic, talented team from diverse backgrounds. BL: With technologies like NewsWhip are you taking on new problems, or solving old problems in new ways?

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Groups Crisis Management Crisis Public Affairs 78

Doctor Spin

APRIL 7, 2023

I sometimes use the hidden arena PR strategy. On rare occasions, I put the hidden arena PR strategy to good use. It’s not always a good fit, but mountains will be moved when it is. Activists aim to achieve diverse goals, depending on the specific cause they are passionate about.

Strategy 52

Strategy Groups Resources Wikipedia 52

Frederik Vincx

DECEMBER 11, 2015

Reading Time: 24 minutes This guide provides you with a thorough 5-step plan to evaluate and improve the workflow of your PR team. What’s ahead: Map your PR team workflow. It takes time. Hence, this isn’t a typical 500-word blog post with 10 tips to ( insert random PR activity ). Long form blog posts?

How To 60

How To Software System Employee 60

Cision

JUNE 1, 2017

There have been countless studies and think pieces published recently about the number of women in PR and their role in the field. This can be found from the smallest agencies to the largest corporations. Together we can recognize and celebrate some of the wonderful and successful women in public relations.

Sports 245

Sports Agency Industry Creativity 245

The Hoffman Agency

JULY 20, 2021

In fact, some might even argue that listening can be more valuable than speaking. The former indicates an understanding and an expectation of acting upon it, whereas ‘hearing’ is simply the way you listen. And what does this tell us about how we can insert our clients into these discussions?

Agency 36

Agency Internal International Leadership 36

Prohibition

JANUARY 14, 2022

Are you prepared for a PR crisis? Whether it’s a product recall, staff injury becoming public news or something else entirely, a PR crisis can happen to any business. Businesses of all shapes and sizes can fall victim to a PR crisis at any time. What is a PR Crisis? What is a PR Crisis Plan?

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Crisis How To Crisis Management Crisis Communications 62

Sword and the Script

MAY 21, 2019

BH: When I stepped into the world of content marketing to understand what was happening there, it was in healthcare. Social media for business was then in its infancy, and we were able to reach both decision makers and consumers with a limited budget and get real traction. Additionally, it’s not all about Facebook anymore.

B2B 79

B2B Social Media Company Marketing 79

PR Conversations

JULY 5, 2017

In this guest post, Anastasiya Shyrina, provides her perspective on the practicalities of PR management in Ukraine. Looking back at my 5-year career full of diverse hands-on experience, I came up with a list of 15 typical tasks which pay my bills. Ironically, PR as a sphere has certain reputational problems itself.

Infographics 63

Infographics Corporate Policies Reputation 63

The Hoffman Agency

AUGUST 29, 2019

Fast forward to now, when anyone in your family asks that question in relation to your job, it can be difficult to answer. At our Bring Your Family to Work Day event, first we asked our families how they describe our job. Another customer complains that it’s drying and peeling. Another key to collaboration is perception.

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Crisis Airlines Privacy Crisis Communications 31

PR Conversations

AUGUST 17, 2014

PR – why are you ignoring all the good advice that’s around you? Even more concerning, why are PR practitioners ignorant of the weakness of a discipline that relies on anecdote, criticism and personal opinion, rather than robust evidence, substantiated thinking and considered arguments?

Education 87

Education Training Policies Crisis Management 87

Beyond PR

JUNE 1, 2017

There have been countless studies and think pieces published recently about the number of women in PR and their role in the field. This can be found from the smallest agencies to the largest corporations. Together we can recognize and celebrate some of the wonderful and successful women in public relations.

Sports 81

Sports Agency Industry Creativity 81

Karen Freberg

OCTOBER 20, 2017

Brian Lamkin started the EDUMax conference shared this in his talk to the educators for EDUMax about how there are many challenges in education, and that Adobe understands how educators are on the frontline, being flooded with constant changes, expectations, and trends they need to be incorporating into their classes and work.

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Creativity Social Media Education Conference 40

PR Conversations

OCTOBER 2, 2011

Regrettably, as society and technology continue to explode at a pace that stretches Moore’s law , it translates to the current knowledge acquisition ecosystem being broken; in fact, we may be at risk of losing a generational exchange of knowledge and innovation. It was a two-way street that helped advance both experience and new ideas.

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